Marketing Analytics Manager

Who we are: 

At SpotHero, we work as a team to empower people to get everywhere, easier! We’re rapidly growing with the mission of bringing the parking industry into the future through technology. Drivers across the nation use the SpotHero mobile app and website to reserve convenient, affordable parking in advance, on-the-go or through their connected cars, and parking companies rely on us to help them reach new customers while optimizing their business. We connect the dots with cutting-edge technology, delivering value to both sides of this exciting, evolving marketplace. We’ve been quite busy, take a peek at some of our recent announcements.

Marketing Analytics Manager at SpotHero: 

The Marketing Analytics Manager  provides decision support to the Marketing and Customer Service teams at SpotHero together with a team of three individual contributors with core SQL skills.  In addition to the primary data and analysis work products and related maintenance, the Analytics Manager will provide career coaching and skills development for the analytics team.

What you will get to do: 

• Lead a team of Marketing Analysts, providing coaching, mentorship, and fostering a culture of continuous learning, particularly in advanced analytical functions, statistics packages, and window functions.
• Develop and implement a comprehensive marketing analytics roadmap aligned with overall business objectives.
• Design and execute marketing models and methods, including cohort analysis, ANOVA, time-series, attribution, and other methods  in collaboration with other company stakeholders.
• Develop and apply expertise in Marketing Attribution and other ROI methodologies to measure  marketing campaign effectiveness.
• Have direct experience and/or learn how to correctly apply the following to specific business circumstances: ANOVA; Time Series; Attribution; MVT/AB
• Leverage advanced SQL and/or programming skills to extract, transform, load (ETL), and analyze marketing data from various sources.
• Create clear and compelling presentations for C-level executives.
• Stay abreast of the latest marketing analytics trends and technologies, identifying and recommending new tools and techniques to enhance our capabilities.
• Collaborate with cross-functional teams (Marketing, Business Analyst, Sales, Finance) to translate data insights into actionable recommendations.
• Manage and maintain marketing data and dashboards and reporting tools 
• Propose new campaigns and/or existing campaign optimizations to improve business performance.

Who you are:

• You are Data-Driven - Your attention to detail is unparalleled. You are obsessed with campaign performance and driving results, but you also use data to uncover customer insights. 
• You are Analytical - Your strong quantitative skills lend to creative and effective problem solving.
• You are Inquisitive - You are innovative, resourceful, and naturally curious. You ask the right questions and are constantly looking for ways to improve upon things. 
• You are a Team Player - you work with multiple individuals to complete a task or achieve a goal and will bring you employees along for the ride.
• You are a Coach and Developer - you work with each team member to grow their capabilities to enhance their performance and develop their skills to be successful

What you bring: 

• Minimum 3 years of experience in marketing analytics leadership.
• Proven track record of building and leading high-performing analytics teams.
• Fluent understanding of SQL, windows functions, and analytics functions.
• General working knowledge of Marketing Attribution methodologies
• Excellent SQL proficiency with the ability to write complex queries from scratch.
• Exceptional analytical reasoning and problem-solving skills.
• The ability to translate complex findings into clear insights for C-level executives.

You may also have:

• Hands-on Search (SEM) and/or Digital Marketing experience.
• Experience CRM systems such as Iterable or Salesforce.com or similar packages.
• Working understanding of REST APIs and programming.
• Understanding of time-series statistical methods.

Seeking Candidates in: 

• Chicago, Illinois 
• Office Environment (2-3x per week in office)

What we are offering:

• Career game changer – A truly unique experience to work for a fast-growing startup in a role with unlimited growth potential.
• Excellent benefits - we cover a generous portion of Medical Premiums, 50% of Dental and Vision Premiums, company-sponsored Life Insurance, a 401 (k), and generous parental leave. 
• Flexible PTO policy and outstanding work/life balance – We value and support each individual team member.
• Udemy and Personal Learning Budget - We support the professional and personal growth of our people by providing everyone with learning resources and development opportunities. 
• Annual parking stipend – Duh. We help people park!
• The opportunity to collaborate with fun, innovative, and passionate people in a casual yet highly productive atmosphere.
• Our commitment to allyship has been a central driver of how we Respect Fellow Drivers. You’ll have the opportunity to be part of Employee Resource Groups, access allyship learning resources, and actively contribute to our ongoing effort of making SpotHero inclusive for all.
• A workplace recognized as CityLights award winner by 1871, 2025 Best Places To Work by BuiltIn, and recipients of the Best Company Culture, Best Company for Women, and Best Company for Diversity awards from Comparably! 

Compensation in Illinois:

• Depending on your skillset and experience, you can expect your base salary to be between $104,000 - $130,000 as well as a discretionary bonus and leading total rewards package including stock options.

At SpotHero, we Respect Fellow Drivers by providing an inclusive interview experience for everyone, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process. Please let our team know of your need when you apply or as you begin interviewing with our team.

SpotHero is an equal opportunity employer. We know that a diverse workforce is the strongest workforce, and are committed to building and supporting an inclusive environment for all.

Additionally, because we want to Remember to Signal, if you choose to provide us personal information in connection with a job application, please review our Applicant Privacy Notice which provides details about what information we collect and process about you in order to consider your candidacy.

PLEASE NOTE: This position is ineligible for visa sponsorship. To be considered for this role, you must be legally authorized to work in the US and not require sponsorship for employment now or in the future.