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Full-Time

Sr. Demand Generation Nurture Manager

Confirmed live in the last 24 hours

Databricks

Databricks

5,001-10,000 employees

Unified data, analytics, and AI platform

Data & Analytics
AI & Machine Learning

Compensation Overview

$96.8k - $214kAnnually

+ Annual Performance Bonus + Equity

Senior, Expert

Remote in USA

Open to remote candidates from other locations.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis
Requirements
  • 7+ years of professional experience, of which 5+ years experience in demand generation in a high growth SaaS startup.
  • Expertise in building high performing and scalable email and cross-channel nurture programs, with deep understanding of nurture best practices, metrics & optimization tactics.
  • Experience with experimentation and comfort with data analysis and/or working with analysts to measure program impact.
  • Fluent in interpreting data, creating alignment around actionable insights and translating it into applicable changes.
  • Established track record of bringing customer data, segments, channel, creative, content, and offers together to drive needed business outcomes via lifecycle / nurture strategies.
  • Expert in end-to-end campaign development, execution, and measurement, specifically working with Marketing operations in the set up, execution and optimization of nurture programs.
  • Strong interpersonal skills to build collaborative relationships and create alignment with team members and cross-functional teams.
  • Strategic and creative, who can develop and manage tactical execution plans that keep the customer at the center, drive higher engagement with prospects and customers, and deliver on key objectives.
  • Strong project management skills to effectively deliver complex programs working across multiple teams.
Responsibilities
  • Establish our marketing Nurture capabilities as a repeatable, scalable, always-on engine across geos, audiences and channels, with best-in-class Nurture programs driving an increasing share of business outcomes.
  • Build Nurture into a core marketing capability, integrated with and embedded within our audience marketing approach, with highly performant nurture programs that cater to various prospect & customer segments across their journey.
  • Develop scalable, automated campaign journeys and capabilities to deliver triggered static and dynamic content and messages across nurture tracks, in collaboration with product marketing and marketing operations, to scale business outcomes.
  • Create testing and optimization frameworks to creatively explore and test new segments, messages, content and offers; Drive continuous improvement through a consistent testing strategy (template formats, layouts, subject lines, copy, landing pages, etc.) while iterating quickly to optimize across all Nurture metrics and sharing insights and best practices for cross-functional teams to leverage.
  • Deepen our understanding of customer behavior, identify patterns in their behavior and interactions across nurture touchpoints, and leverage those insights to refine segmentation and deepen our engagement with segments across touchpoints.
  • Leverage industry best practices, guide creative development of nurture templates and landing pages; Serve as the subject matter expert to help the team learn how to incorporate best practices into all planning, decisions and execution – from creative to segmentation to deliverability.
  • Evolve our nurture campaign to include multiple channels in addition to email, to engage our audiences and progress them deeper in the funnel.

Databricks provides a Lakehouse Platform integrating data management, analytics, and AI capabilities across a range of industries. Employing tools like Delta Lake and Databricks SQL enhances operational efficiency and precision. As a workplace, it offers a collaborative and technology-driven environment, promoting growth through cutting-edge machine learning solutions and a commitment to leading the industry in data innovation. This makes it an inspiring place for tech professionals to advance their careers in a vibrant and forward-thinking setting.

Company Stage

Series I

Total Funding

$4.2B

Headquarters

San Francisco, California

Founded

2013

Growth & Insights
Headcount

6 month growth

7%

1 year growth

23%

2 year growth

77%
Simplify Jobs

Simplify's Take

What believers are saying

  • The $1 billion acquisition of Tabular is likely to enhance Databricks' data management capabilities and market reach.
  • The development and launch of the DBRX generative AI model, with a $10 million investment, underscores Databricks' dedication to leading in AI technology.
  • High-profile investments from figures like Nancy Pelosi indicate strong confidence in Databricks' growth potential.

What critics are saying

  • The integration of Tabular's team and technology could face challenges, potentially disrupting operations.
  • The competitive landscape in AI and data analytics is intense, with major players like Google and Microsoft posing significant threats.

What makes Databricks unique

  • Databricks' acquisition of Tabular, founded by the creators of Apache Iceberg, strengthens its position in the open lakehouse market.
  • The launch of DBRX, an open-source LLM that outperforms GPT-3.5 and Llama 2, showcases Databricks' commitment to cutting-edge AI innovation.
  • Strategic partnerships, such as with AVEVA for industrial AI, highlight Databricks' ability to integrate and enhance diverse technological ecosystems.

Benefits

Extended health care including dental and vision

Life/AD&D and disability coverage

Equity awards

Flexible Vacation

Gym reimbursement

Annual personal development fund

Work headphones reimbursement

Employee Assistance Program (EAP)

Business travel accident insurance

Paid Parental Leave