Full-Time
Senior Color Designer
Posted on 12/13/2025
VF
10,001+ employees
Operates global apparel, footwear, accessories brands
Compensation Overview
$96.8k - $121k/yr
Denver, CO, USA
In Person
 Art, Graphics & Animation (2) |
|---|
| , |
- 6+ years of experience working in color design
- Passion for storytelling with the ability to translate narratives onto physical product
- Strong understanding of color theory and how it translates to performance footwear
- Love of sport, curiosity for athlete insight and connection to sport style trends
- Ability to collaborate with other designers/Design Directors to create palettes and color flow based on category color strategy
- Expert understanding of color technology application and how to achieve desired color effects: materials, dyes, finishes and color achievability
- Knowledge of footwear construction processes, finishes / materials and limitations
- Knowledge of color mixing, color compatibility, and color placement
- Knowledge of emerging / declining graphic, material trends
- Highly proficient in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and Keynote on a Mac Platform
- Ability to develop effective processes and procedures
- Ability to identify and predict trends
- Planning, organizing and preparation
- Strong presentation skills
- Communication Skills
- Effective interpersonal skills; ability to work in a multi-stakeholder, international matrix environment
- Ability to influence
- Build seasonal Color, Graphic and Print designs and concepts, and explore new Graphic Design innovations and applications
- Translate Brand’s Creative Vision principles and Visual Brand Language onto physical product through captivating color and graphics executions
- Collect accurate and up-to-date trend information and translate them to tangible & realistic footwear designs
- Work cross-collaboratively with Product, Merchandising and Development teams to realize designs, achieve merchandising goals, meet price targets, and testing standards
- Work cross-functionally with design and product development to understand material choices/ characteristics, design limitations and pricing goals to ensure accurate color application and execution on product
- Create and deliver powerful presentations of seasonal design proposals that effectively communicate the concept behind the line for internal and external audiences
- Plan and execute the product color details and review all samples, troubleshoot for achievability issues and clearly communicate changes in order to ensure timely completion of each project
- Strong understanding of color technology and how to achieve desired color effects: materials, dyes, finishes and color achievability
- Produce accurate color drawings & detailed tech packs to factory standards
- Delivery of projects in line with Altra development calendar
- Travel to factories in Asia to finalize prototypes
- Enter and update design information in product data systems
VF Corporation coordinates a global portfolio of apparel, footwear, and accessories brands with a focus on outdoor, active, and workwear. The company’s products span clothing, footwear, and accessories under recognizable names like The North Face, Vans, Timberland, and Dickies. It operates through multiple channels, selling wholesale to mass merchants, specialty stores, and department stores, while also running direct-to-consumer options via VF-owned stores, concessions, and e-commerce. VF differentiates itself by combining a large, diversified brand roster with an omnichannel strategy and an internal venture arm (VF Venture Foundry) that tests new platforms, services, and experiences. Its goal is to grow its brands and revenue by expanding its direct-to-consumer presence, optimizing its multi-channel distribution, and evolving the business to respond to market changes.
Company Size
10,001+
Company Stage
IPO
Headquarters
Bothell, Washington
Founded
1899
Simplify's Take
What believers are saying
- RFID inventory visibility can improve stock accuracy across 1,500+ stores.
- The North Face and Timberland momentum supports portfolio-led growth.
- Vans' Americas DTC recovery gives management a margin-improving turnaround lever.
What critics are saying
- Tariffs could add $70-80 million annual cost pressure.
- Vans still depends on fragile product and channel recovery.
- RFID rollout across brands and vendors creates execution risk and management distraction.
What makes VF unique
- VF owns iconic brands across outdoor, activewear, and workwear categories.
- Its portfolio spans The North Face, Vans, Timberland, and Dickies.
- VF combines wholesale scale with direct-to-consumer and owned retail channels.
Help us improve and share your feedback! Did you find this helpful?
Your Connections
People at VF who can refer or advise you
Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Growth & Insights and Company News
6 month growth
↓ -2%1 year growth
↓ -2%2 year growth
↓ -2%Figs, a healthcare apparel company known for stylish medical uniforms, posted the strongest fourth-quarter results among consumer discretionary apparel and accessories stocks. The 15 companies tracked in the sector reported a solid quarter overall, with revenues beating analyst consensus estimates by 4.1%. However, next quarter's revenue guidance came in 1.1% below expectations. Share prices have remained resilient, rising 5.5% on average since the latest earnings. VF Corp, owner of The North Face, Vans and Supreme, reported revenues of $2.82 billion, up 4.4% year on year and exceeding analyst expectations by 2.5%. The company delivered a strong quarter, beating earnings per share and EBITDA estimates. However, shares have fallen 9.1% since reporting and currently trade at $18.44.
Employee recognition within work place culture. CorValu photography has been working with VF Corporation at their Coalville site as they celebrate 5 years of successful operations. Last year they commissioned me to photograph their entire team, some 450 people as they have all been instrumental in the success of the site to celebrate employee recognition within work place culture. I was initially met with some scpeticism but once I explained it was all about them, people soon warmed up and welcomed the opportunity to be photographed. They were happy to be photographed and delighted that they were being recognised for their ongoing contributions. It is not about feeling validated, but knowing your work is appreciated and you are valued, that is the best feeling in the world. If you can show how your people enjoy being photographed, your work place becomes a very attractive place to be, because your people are clearly happy at work. No one likes posing for the camera, which is why its style is much more authentic, capturing moments as they happen, completely natural because that is more believeable. It also captures natural energy, posed and staged head shots rare;y capture real energy or connection, whereas real time photography does capture genuine connection and real energy which makes the images far more interesting. real time photos also tell your story much better, because they are real moments intime, real interactions, real laughter, real emotion. Very few people are great actors, everyone can be real and authentic. Work place culture and employee recognition photography should be part of your reward strategy, on a regular basis.
VF Corp shares have gained 7.7% to $15.85, outperforming the S&P 500 by 5.4% over the past six months following solid quarterly results. However, the company faces significant challenges. Its constant currency revenue has declined an average of 6.4% year-on-year over the last two years, suggesting increasing competition or market saturation. VF Corp's free cash flow margin of 4.4% over the past two years is below expectations for a consumer discretionary business, limiting opportunities for capital returns. Additionally, the company's return on invested capital has decreased significantly in recent years, indicating scarce profitable growth opportunities. Trading at 16.7× forward price-to-earnings, analysts suggest considerable optimism is already priced into the shares.
J.P. Morgan analyst Matthew Boss downgraded V.F. Corp in late February 2026, citing continued challenges at its Vans brand and operating margins falling short of management's long-term targets. The downgrade raises questions about V.F.'s ability to revive Vans whilst pursuing broader portfolio and margin recovery goals. V.F. reported third-quarter sales of $2.88 billion and net income of $300.85 million on 28 January 2026, returning to profitability over nine months. However, the brand-specific concerns highlighted by the downgrade underscore execution risks despite portfolio-level improvements. V.F.'s narrative projects $10.3 billion revenue and $571.3 million earnings by 2028, requiring 2.6% annual revenue growth. Before the downgrade, optimistic analysts forecast $10.8 billion revenue and $721 million earnings by 2028, illustrating divergent views on the company's recovery prospects.
VF Corp CCO to step down. VF Corporation has announced that global chief commercial officer Martino Scabbia Guerrini will step down from the business at the end of March, as part of a planned succession. The leadership change was confirmed during VF Corp's third-quarter earnings call on Wednesday (28 January). The group reported a 4% year on year rise in revenue to $2.88bn (£2.10bn) for the 13 weeks to 27 December 2025, on an adjusted basis and excluding the recently sold Dickies business. Guerrini's responsibilities will be assumed by Brent Hyder, VF Corp's current chief people officer and regional president for the Americas. To support the transition, Guerrini will remain with the group in an advisory capacity over the coming months, the group confirmed. Guerrini joined VF Corp in 2006 and has held a number of senior leadership roles during his nearly 20-year tenure. Advertisement. He began as president of the Sportswear Coalition in EMEA, overseeing brands including Napapijri, Kipling and Nautica, before expanding his remit to include Eastpak, 7 For All Mankind and the Lee and Wrangler brands in 2013. In 2017, he was appointed president of VF Corp EMEA, adding responsibility for the APAC region in 2019. He later took on global oversight of VF's emerging brands portfolio, including Napapijri, Kipling, Eastpak, JanSport, icebreaker, Smartwool and Altra. Guerrini was named global chief commercial officer in October 2023. Commenting on his departure, Guerrini said it had been "an amazing journey of growth, change and reinvention", adding that he was "committed to the best transition" and confident in VF's future direction. Alongside his corporate roles, Guerrini has lectured for more than a decade at institutions including Domus Academy in Milan, Politecnico di Milano, LUISS University and Accademia Costume & Moda in Rome. VF Corp owns brands including Vans, The North Face and Timberland. Have your say. or a new account to join the discussion. Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.