Full-Time

Growth Marketing Analytics Senior Manager

Growth Marketing Analytics and Insights

Posted on 5/9/2026

Newfold Digital

Newfold Digital

1,001-5,000 employees

Provides customized web presence solutions

No salary listed

Remote in USA

Remote

Category
Growth & Marketing (1)
Required Skills
Data Science
A/B Testing
Requirements
  • 7-10+ years of experience in growth analytics, marketing analytics, or data science within a digital-first or SaaS environment
  • Deep expertise in marketing measurement, including incrementality testing, multi-touch attribution, and media mix modeling
  • Proven track record designing and interpreting A/B and lift tests at scale
  • Experience building and communicating business cases for budget allocation and investment decisions
  • Ability to work cross-functionally and influence without authority across marketing, product, and finance stakeholders
  • Strong data visualization skills using packaged tools or vibe coded apps
  • Exceptional communication skills — able to translate complex analytical findings into clear, actionable narratives for non-technical audiences
Responsibilities
  • Own measurement strategy for paid and performance marketing looking through the lens of attribution and incrementality
  • Design and evaluate conversion and lift tests to quantify true incremental ROI
  • Drive budget optimization across channels and campaign options using marginal return analysis
  • Build scenario analyses and business cases to support paid media investment decisions
  • Translate data into business and impact narratives
  • Lead performance analytics across including search, social, seo, media, and lifecycle marketing
  • Identify growth opportunities through deep channel, campaign, and cohort analysis
  • Develop attribution frameworks with a balance of rigor with operational simplicity
  • Think through growth and impact lens and design tests to answer specific questions
  • Orchestrate analysis harnessing existing BI tools and workflows
  • Identify and harness AI-enabled tools to detect trends, opportunities and insights
  • Develop or vide codedashboards and reports that surface relevant KPIs
  • Evaluate and implement best-in-class measurement tooling and data infrastructure improvements
  • Partner with Growth, Product, Finance, and Data Science teams to align on shared metrics and reporting, and connect spend to growth and LTV outcomes
  • Enable marketing and channel teams with self-serve analytics tools and clear KPI frameworks
  • Present insights and recommendations to senior leadership with clarity and confidence
  • Champion a culture of experimentation and data-informed decision-making across the growth org
Desired Qualifications
  • Experience in SMB-focused platforms, or subscription-based digital products
  • Familiarity with AI-enabled analytics tooling for anomaly detection, forecasting, or insight automation
  • Background working with performance marketing channels at scale (search, social, affiliate)
  • MBA or advanced degree in Statistics, Economics, Data Science, or related quantitative field

Newfold Digital helps small-to-medium businesses build and manage their online presence with a broad portfolio of web presence products and personalized support. Customers pick hosting, domains, content management, security, email, and related tools, then assemble a customized package with setup help and ongoing guidance. It stands out by offering a wide product suite paired with highly personalized support and customization, rather than a one-size-fits-all solution. Its goal is to deliver value and tangible results for customers through practical, customized products and hands-on support.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Jacksonville, Florida

Founded

2021

Simplify Jobs

Simplify's Take

What believers are saying

  • Raised $100 million from Clearlake and Siris on December 9, 2025, to fund AI innovations.
  • Sold MarkMonitor to Com Laude for $450 million, refocusing on Bluehost and Network Solutions.
  • Appointed Tony Murphy as CIO on November 7, 2024, with 30 years IT experience.

What critics are saying

  • GoDaddy's AI builder captures 25% more SMB share, eroding Bluehost in 6-12 months.
  • Squarespace's Google Domains acquisition redirects 5 million domains, hitting NameJet in 12-18 months.
  • Cloudflare underprices renewals by 15-20%, commoditizing Network Solutions revenue in 12-24 months.

What makes Newfold Digital unique

  • Newfold Digital consolidates brands like Register.com and Web.com under Network Solutions platform.
  • Owns domain aftermarket platforms NameJet and SnapNames for investors.
  • Delivers personalized support with portfolio including Bluehost, HostGator, and Yoast.

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Your Connections

People at Newfold Digital who can refer or advise you

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Company Match

Tuition Reimbursement

Flexible Work Hours

Remote Work Options

Paid Vacation

Pet Insurance

Education/ Certification Sponsorships

Flexi-leaves

Hybrid Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-15%
Domain Name Wire
Dec 9th, 2025
Newfold Digital raises $100 million from existing investors

Newfold Digital raises $100 million from existing investors. Newfold Digital, a rollup of domain name and web hosting companies, announced today that it has raised an additional $100 million of funding. Its existing owners, Clearlake Capital Group, L.P., and Siris Capital Group, provided the funding. The company is due to receive an additional cash infusion upon the completion of the sale of MarkMonitor to Com Laude. In a release, the company said the money would be used to "enhance liquidity, strengthen the Company's capital structure, and fuel long-term strategic plans." It did not specifically mention acquisitions, though there are upcoming opportunities in the space, with both Team Internet and Sedo assets currently being marketed. Newfold Digital has been combining its brands this year, moving both Register.com and Web.com to its Network Solutions platform. It has also consolidated some of its hosting brands under the Bluehost moniker. For domain investors, Newfold Digital also owns NameJet and SnapNames.

PR Newswire
Dec 9th, 2025
Newfold Digital secures $100M investment to strengthen balance sheet and fuel growth

Newfold Digital, a web and commerce technology company serving nearly 7 million customers globally, has secured $100 million in new financing from its existing financial sponsors Clearlake Capital Group and Siris Capital Group, along with its lenders. The transaction aims to enhance liquidity and strengthen the company's capital structure. The Jacksonville-based firm will use the funding to support operations and advance growth initiatives, particularly investing in its core brands Bluehost and Network Solutions. CEO Sharon Rowlands said the recapitalisation enables the company to accelerate innovation and deliver AI solutions for customers. The transaction maintains Newfold Digital's existing ownership structure and does not affect current relationships with customers and vendors. The company's portfolio includes brands such as HostGator, Crazy Domains and Yoast.

VentureCapital.com
Sep 24th, 2025
Com Laude Acquires Markmonitor to Form Global Domain Management Powerhouse

Com Laude, a London-based corporate domain services provider, acquires Markmonitor from Newfold Digital in a landmark transaction valued at $450 million.

The Just Williams Sales Academy
Dec 20th, 2024
Consultancy and Team Training - Newfold Digital

At Just Williams, The Just Williams Sales Academy Ltd partnered with Newfold Digital to deliver a transformative consultancy project designed to unify and empower their growing team.

PR Newswire
Nov 11th, 2024
Newfold Digital Appoints Tony Murphy As New Cio

Brings 30 years of information management experience to leading digital company. JACKSONVILLE, Fla., Nov. 7, 2024 /PRNewswire/ -- Newfold Digital, a leading web and commerce technology company serving nearly 7 million customers globally, today announced the appointment of Tony Murphy as Chief Information Officer (CIO). Murphy joins Newfold with more than 30 years of experience in IT and strategic leadership, most recently serving as the CIO of Desktop Metal, an organization that drives digital mass production of industrial, medical and consumer products such as 3D printers, materials and software. Murphy has worked for organizations in both the private and public sector and has spanned multiple verticals in various global geographies. Before Desktop Metal, he previously served as the CIO and CISO of Progress Software