Full-Time

Senior Data Analyst

Bankrate, Financial Services

Updated on 5/1/2024

Red Ventures

Red Ventures

1,001-5,000 employees

AI-driven digital marketing and partnership strategy

Consumer Goods

Senior

Charlotte, NC, USA

Required Skills
Power BI
Python
Data Science
R
Data Structures & Algorithms
SQL
Tableau
Marketing
Looker
Data Analysis
Requirements
  • 4+ years of experience in complex business analysis, digital analysis, or marketing analysis role
  • Bachelor’s Degree in Math, Finance, Economics, Computer Science or other relevant degrees
  • Proficiency in visualization tools such as Looker, Tableau, or Power BI
  • Experience in building SQL queries across complex relational database
  • Demonstrated ability to synthesize data into actionable insights and communicate recommendations to leadership
  • Strong interpersonal and communication skills, with a track record of working well with business stakeholders
  • Experience with A/B testing frameworks, sampling methods and statistical analysis is a plus
  • Knowledge of digital attribution and digital analytics is preferred
  • Statistical programming knowledge (e.g., R or Python) is preferred
  • Strong technical and data foundation that enables you to communicate effectively with data scientists, understand relevant algorithms, and explain technical concepts to non-technical stakeholders
  • Results-oriented. You can guide a team to focus on the activities that will drive the largest lift to targeted metrics
  • An entrepreneurial mindset with strong business acumen and capable of coming up with data-driven ideas to create value for consumers and business partners
Responsibilities
  • Provide strategic insights derived from digital marketing, web event and conversion data
  • Build compelling visualizations and interactive dashboards
  • Utilize statistics to inform testing strategies and probabilities
  • Conduct hands-on advanced analytics using multiple data sources
  • Build relationships with business teams and data science teams
  • Become familiar with AdTech and MarTech stacks
  • Work with data science, data engineers, architects, and business teams
  • Mentor more junior data analyst teammates
  • Find new opportunities and usages of data within the product ecosystem

At Red Ventures, employees thrive in an environment that heavily emphasizes digital innovation and strategic partnerships to enhance the online consumer experience. The company's use of AI-driven solutions not only leads in accelerating digital adaptation but also maximizes the efficiency of consumer interactions, making it a key player in an ever-evolving digital marketing landscape. This dedication to improving the consumer journey provides a dynamic workplace that is both challenging and rewarding, appealing to those keen on impacting the global market through pioneering digital strategies.

Company Stage

Private

Total Funding

$250M

Headquarters

Fort Mill, South Carolina

Founded

2000

Growth & Insights
Headcount

6 month growth

-5%

1 year growth

-11%

2 year growth

-28%