Full-Time
Trade Marketing Manager
The Wonderful Company
1,001-5,000 employees
Compensation Overview
$110k - $120k/yr
Los Angeles, CA, USA
Hybrid
 Growth & Marketing (2) |
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- 4+ years of progressive experience in trade marketing, shopper marketing, or commercial marketing within consumer packaged goods or Food & Beverage
- Proven track record of developing and executing national and account-specific trade marketing strategies that drive measurable sales lift and return on investment
- Demonstrated experience managing direct reports and leading cross-functional teams in a fast-paced, matrixed environment
- Strong business and financial acumen, with ability to manage budgets, evaluate trade spend effectiveness, and optimize investment across programs
- Advanced experience with syndicated data (Circana or similar), trade analytics tools, and translating insights into actionable recommendations
- Proven ability to build annual trade calendars, align to brand priorities, and deliver against volume and revenue targets
- Demonstrated experience working with creative partners and external point-of-sale vendors
- Excellent communication and presentation skills, with ability to translate strategy into clear, actionable plans for internal and external stakeholders
- Strong organizational skills and operational rigor, including budget management, forecasting, and program tracking
- Bachelor’s degree required, business major preferred
- Spearhead the development of the United States trade marketing strategy in partnership with United States Sales and Brand Marketing, ensuring alignment to commercial priorities while delivering against the annual calendar and key focus periods
- Lead all trade and shopper marketing programs and toolkits for the United States Sales (Retail, On-Premise) team at the national, regional, and retailer-specific level, including consumer sweepstakes, cross-promotions, and coupon programs that drive secondary display and incremental volume
- Develop account-specific point-of-sale materials in close collaboration with Brand Marketing, Sales, internal design teams, and external vendors, ensuring brand consistency and in-market effectiveness
- Own and manage the annual trade marketing budget, including planning, tracking, and optimization of spend to maximize ROI
- Evaluate promotional effectiveness using Circana, Margin Minder, and internal sales data, translating insights into actionable recommendations to improve performance
- Create and manage coupon programs end-to-end, including execution, tracking, and analysis of redemption to inform future optimization
- Administer and maintain the SharePoint site, ensuring timely distribution of marketing materials to the Sales team and delivering clear, consistent weekly sales communications
- Oversee point-of-sale fulfillment vendor operations, ensuring accuracy, cost efficiency, and on-time delivery of materials
- Occasional travel to support sales meetings and key account engagements
Company Size
1,001-5,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Los Angeles, California
Founded
1979
Simplify's Take
What believers are saying
- Gave $1.5 million to CSUB for Wonderful Scholars Center in 2026.
- Awarded $1.5 million grants to 43 Central Valley nonprofits in 2026.
- Lewis Cellars debuted new initiative on April 9, 2026.
What critics are saying
- AB 2183 ruling enables UFW card-check unions, raising costs 10-20% within 6 months.
- UFW strikes disrupt pistachio harvests, eroding margins in 6-12 months.
- SGMA cuts Kern County pistachio acreage 30% by 2030.
What makes The Wonderful Company unique
- Leads PEOPLE's 2025 Companies That Care list, topping from No. 3.
- Invested $850 million in Central Valley health, education, housing.
- Supports 3,500+ Wonderful Scholars with $40,000 scholarships each.
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Your Connections
People at The Wonderful Company who can refer or advise you
Benefits
Remote Work Options
Health Insurance
Paid Vacation
Flexible Work Hours
Professional Development Budget
Conference Attendance Budget
Wellness Program
Mental Health Support
Company News
World cargo news: SeaCube continues strategic pivot. Apr 17, 2026 World cargo news. SeaCube Container Leasing, which claims to be the world's largest investor in refrigerated equipment in 2025, is continuing a pivot to an end-to-end "solutions-first" model. The change sees SeaCube extend its focus from leasing reefer containers for transport into the wider cold storage market. In 2025 the company created SeaCube Cold Solutions (SCS), which will support businesses handling temperature-sensitive products with flexible rental and purchase options, backed by a national fleet and depot network. "SCS helps food producers, grocers, distributors, agriculture, pharmaceuticals, and logistics providers manage seasonal peaks, reduce waste, and maintain product quality," SeaCube said. US acquisition. As part of its strategy in early 2026, SeaCube acquired Martin Container, a nearly 50-year-old, family-owned portable cold storage company serving the US West Coast. "Integrating Martin's operations near the Ports of Los Angeles and Long Beach into SeaCube's network provides faster delivery, expanded service capacity, and enhanced reliability while maintaining trusted local service," SeaCube said. SeaCube had earlier partnered with The Wonderful Company to establish the Shafter facility as its primary Central Valley depot, supporting storage and maintenance needs across California, Arizona, and Nevada. The Wonderful Company selected ConGlobal to operate the first container depot at Wonderful Industrial Park. ConGlobal provides depot services to SeaCube at over 20 locations in the US. Cold chain focus. SeaCube is increasing its investments in cold chain assets at a time when the wider container leasing industry is under pressure from falling rates. While dry container leasing faces the spectre of over supply and a very difficult year ahead SeaCube believes the cold chain sector is better placed to weather the storm. "Volatility is now a constant," said Bob Sappio, chief executive officer of SeaCube. "Amid shifting trade policy and rising geopolitical risk, the refrigerated cargo market continues to prove durable." To this end SeaCube enhancing its ability to deliver reliable, scalable, and sustainable refrigerated equipment solutions and customer value. New appointments. As part of its growth strategy, SeaCube has strengthened its leadership team with key senior appointments to support its continued transformation. James Armstrong has been appointed senior vice president, emerging business, to oversee SeaCube Cold Solutions Inc and Martin Container LLC, and lead the combined platform's strategic growth and operational direction. This includes developing portable cold storage rental solutions for customers across the US. "Companies that succeed will be those that think beyond the assets, embrace technology, and deliver solutions that meet evolving customer needs," Concluded SeaCube CEO Bob Sappio.
Justin Vineyards pays $1.49 million to settle sex harassment case. By Laurence Darmiento, Los Angeles Times The Tribune Content Agency Updated March 27, 2026 8:03 PM Gift Article Justin Vineyards & Winery has agreed to workplace reforms and to pay $1.49 million to settle a federal lawsuit accusing it of allowing female employees to be sexually harassed and then retaliating against them for reporting it. The Paso Robles business reached the settlement with the federal Equal Employment Opportunity Commission. It was was approved Thursday by a federal judge. Also named in the lawsuit and settlement is the Wonderful Co., the Los Angeles agribusiness owned by Beverly Hills billionaires Lynda and Stewart Resnick. In 2010, Wonderful acquired Justin, which includes production facilities, a tasting room, inn and Michelin-starred restaurant. The lawsuit, filed in 2022, alleged that female employees were subject since August 2017 to comments about their appearance; texts containing inappropriate photos; touching of their breasts, buttocks and genitals; forced kissing and other harassment by their male supervisors. It further alleged that the companies "knew or should have known" about the hostile work environment. The lawsuit also said that when complaints were made about the harassment, they were not properly investigated and the employees were subject to retaliation, including being given double shifts, being accused of wrongdoing and being berated and yelled at by supervisors. Aside from the monetary penalty, the settlement requires Justin and Wonderful to halt any harassment or retaliation, undergo compliance audits and take other measures at the vineyard operations. The companies denied all the allegations and agreed to the settlement to resolve the litigation, according to the consent decree. In a statement, Justin said that the matter "dates back many years and was dealt with immediately and decisively the moment Charlotte Business Broker became aware of any allegations of conduct that did not align with what is appropriate in the workplace. "With this agreement reached, we look forward to putting this chapter fully behind us and continuing to focus on the incredibly talented team we have in place today," the statement said. Beatriz Andre, acting regional attorney for the EEOC's Los Angeles District Office, commended Justin and Wonderful for reaching the settlement. "The policy changes and reporting to which the companies agreed are important steps in ensuring a workplace free of discrimination," she said in a statement. In 2016, workers cut down dozens of oaks trees on land managed by Justin to make room for new grape plantings, stirring up controversy. The Resnicks said they were unaware of the cutting, apologized, donated the land to a nature conservancy and agreed to plant thousands of trees on vineyard property. After buying Justin, Wonderful acquired Landmark Vineyards in Sonoma County and Lewis Cellars in Napa Valley. This story was originally published March 27, 2026 at 7:52 PM.
CSUB receives $1.5 million from The Wonderful Company to enhance student spaces. Gift will establish Wonderful Scholars Center in Rohan Building. February 27th, 2026 Students at California State University, Bakersfield are set to receive a significant upgrade to their communal spaces in the Rohan Building thanks to a $1.5 million gift from The Wonderful Company. The investment will fund a new exterior elevator and remodeled restrooms to bring the building into Americans With Disabilities Act compliance and expand much-needed space for student services. The project includes upgrades to the second floor to establish a new Wonderful Scholars Center that will include new furnishings, flooring and paint to better support academic success and community. "College should be a place where students feel supported, connected and able to achieve a future bigger than anything they imagined," said Andy Anzaldo, chief operating officer of corporate social responsibility at The Wonderful Company. "This investment reflects Wonderful's long-standing commitment to the Central Valley and to helping cultivate future leaders. This work includes creating environments where students can thrive - academically, personally and in the community." One of the biggest agricultural enterprises and employers in the Central Valley, The Wonderful Company is known for its healthy consumer brands, including Wonderful Pistachios, FIJI Water, POM Wonderful, Wonderful Halos, Wonderful Seedless Lemons, as well as Teleflora, and JUSTIN, Landmark and Lewis Cellars wines. The company and its founders, Lynda and Stewart Resnick - along with their foundations - have provided significant philanthropic support in the Central Valley, investing more than $850 million so far in the region where most of its workers live and raise their families across health and wellness, education, infrastructure, affordable housing and more. President Vernon B. Harper Jr. believes the donation will be transformational for the university and its students, including 175 Wonderful Scholars attending CSUB on a scholarship provided by the Resnicks and their foundation. "With this generous gift in the service of excellence through higher education, The Wonderful Company has doubled down on its role as a powerful force for good in our community," he said. "The path-breaking work that The Wonderful Company is doing to support students through the Wonderful Scholars program is a model of innovation in our community, state and nation. On behalf of Kern County's University, we are humbled and honored to deepen our partnership through this extraordinary opportunity." The Resnicks, their foundation, and The Wonderful Company have long been supporters of higher education in the Central Valley, providing scholarships of up to $40,000 each to more than 3,500 students across the region. Most are among the first in their families to attend college. In addition to financial support, Wonderful Scholars also receive college application support and on-site coaching support to help them navigate their college experience. In recognition of the company's longstanding support, the CSUB student lounge located in the Student Union will also be renamed the Wonderful Student Lounge. "The Wonderful Company has been an incredible partner to CSUB and, most importantly, to our students," said Emily Poole Callahan, associate vice president and dean of students at CSUB. "This generous gift, and the space it will create, will provide even more opportunities for academic success, career readiness, student support, and well-being through campus and community collaborations. We are truly grateful for this support." The Rohan Building was formerly a residence hall and now serves as the home for multiple departments on campus. Associate Vice President of Capital and Facilities Management Services Kristine De Young said building upgrades will also include roof repairs and the installation of a new fire safety system. Work is expected to begin in late 2026 or early 2027 and be completed in 2028. "We are grateful to Wonderful for this exciting opportunity to remodel the Rohan building and enhance its impact and usefulness for our campus community," she said. FootNotes. Story by California State University, Bakersfield and The Wonderful Company; feature photo by EJ Medellin, videographer/photographer
Farm hands west: Yraceburu takes helm of Western Growers board. Western Growers has appointed Rob Yraceburu, president of Wonderful Orchards at The Wonderful Co., as chair of its board of directors. In his role at Wonderful Orchards, Yraceburu oversees the world's largest grower of pistachios and pomegranates and one of the largest growers of almonds and wine grapes. Before joining the Wonderful Co. in 2015, he spent nearly three decades at Wells Fargo, where he served as a senior banker and as executive vice president and head of national food and agribusiness. During his tenure, he helped finance many of The Wonderful Co.'s acquisitions, including FIJI Water and JUSTIN Vineyards. A fourth-generation raisin and almond farmer from California's Central Valley, Yraceburu succeeds Stuart Woolf as chair and will serve a two-year term. Advance Energy United hired Brandon Garcia as policy director for its California team. He previously worked in the California State Legislature for five years, holding multiple roles and working for state Sen. Eloise Gómez Reyes. In his new role, Garcia will focus on advancing clean energy and specializing in energy policy. Kimberly Rodriguez is leaving her role as deputy chief of staff and policy director for California State Senate President Pro Tem Mike McGuire. With more than 20 years of experience working in the California State Legislature, she will become the chief legislative advocate for the California State Association of Counties. Ray Yraceburu (LinkedIn photo) Tim Barrett joined Tidal Grow AgriScience as a regional sales manager. He previously worked for Yara North America as a senior sales agronomist. At the Western Growers 2025 Annual Meeting, Stewart Resnick, chairman, president and co-owner of The Wonderful Co., received the Award of Honor, the association's highest recognition of achievement. He was honored for his 50 years of contributions to the agricultural industry. Ken Fisher is leaving AmericanHort after 10 years as the organization's president and CEO. During his tenure, Fisher strengthened AmericanHort's role as a national advocate for horticulture. Earlier, he held leadership roles with Lone Star Funds, Elmer's Products, POET and the Coleman Company. He will remain in his role until the end of May 2026. Grant Leslie has been named government and policy operating partner at S2G Investments. In her new role, Leslie will support the growth of S2G's portfolio companies by addressing regulatory issues and engaging with government programs. She joins S2G after nearly 15 years at FGS Global, where she served as global head of the food team. Leslie was a senior adviser to then-Agriculture Secretary Tom Vilsack during the Obama administration, following a decade of working in the Senate on issues including the farm bill, nutrition programs, renewable energy, rural development and agricultural trade.
The Wonderful Company this year was also named one of Fortune Magazine's 100 Best Companies to Work For.