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Director – Member Growth Marketing
Confirmed live in the last 24 hours
Remote in USA
Experience Level
Desired Skills
  • 8+ years of experience in a client marketing role at a B2B2C company with direct client-facing experience
  • Highly analytical with a strong mindset for growth
  • Experience creating campaigns and experiences that create customer champions and brand advocates
  • Exceptionally strong organizational and project management skills
  • Ability to strategically translate research and insights into actionable marketing plans
  • Strong level of ownership to achieving enrollment goals
  • Experience with people management
  • Own enrollment success for the health plan channel, working with external partners to craft effective, timely marketing plans to achieve established goals
  • Develop and execute short and long-term strategies to grow membership and retain existing clients
  • Build employer and payer marketing plans to maximize enrollment impact at launch and throughout the year
  • Set the marketing strategy for the health plan channel and identify opportunities to drive enrollment leveraging both health plan and employer communication channels
  • Analyze impact of strategies and campaigns, using data to iterate and improve on future outreach
  • Partner with sales and client success to support cross-sell and upsell opportunities
  • Work with the Senior Director of Member Growth Marketing to establish OKRs, track progress and develop reporting
  • Serve as the subject matter expert internally and externally for driving health plan enrollments
Desired Qualifications
  • Experience working with health plans
  • Experience with Braze or similar email marketing platform
  • Start-up experience
Maven Clinic

201-500 employees

Virtual clinic
Company Overview
Maven Clinic's mission is to change the health of the world — one woman, one family at a time. They believe by improving care for women and families, they can build a more equitable healthcare system and a better world for all.
  • Unlimited paid time off
  • 14 weeks fully paid parental leave and return-to-work plan
  • Market-based compensation and equity
  • Medical, dental, and vision plans (100% covered options)
  • Free membership with One Medical
  • Free access to Maven, with credits for friends and family
  • 401(k) match
  • Paid month-long sabbatical after 5 years
Company Core Values
  • Keep healthcare human - Meet people where they are with empathy and compassion.
  • Walk through walls - Think big, set ambitious goals, and relentlessly pursue impact.
  • Embrace a service mindset - Go the extra mile in support of our members, providers, clients, and each other.
  • Lead with data - Follow the numbers to make good decisions, iterate, and track outcomes.
  • Continuously learn, including about ourselves - Be humble and seek diverse perspectives.
  • Move fast—better care can't wait - Demonstrate urgency to make an impact on behalf of families everywhere.