Senior SEO Content Writer

Senior SEO Content Writer, LoopNet

Job Description

Job Description

CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces.  Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

 
We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers.  We’ve continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors.  We continue that effort today and are always working to improve and drive innovation.  This is how we deliver for our customers, our employees, and investors.  By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

LoopNet Overview:

LoopNet, the most popular place to find a space, is the #1 global commercial real estate marketplace. With more than 13+ million global unique monthly visitors, LoopNet provides brokers, buyers and sellers with what they need to meet and make deals. LoopNet has established itself as the most effective and far-reaching digital marketplace for commercial real estate owners and brokers. We are not done yet! We continue to focus on driving expansion by increasing market share in the US and abroad, continuously innovating and enhancing the product and growing a powerhouse global team to reach our goals. 

As an SEO Content Writer on the LoopNet.com, you’ll be a part of a dynamic, motivated team that strives to produce the best content in our industry. This role focuses on creating optimized articles, reports, and guides that resonate with users varying from seasoned commercial real estate (CRE) professionals (investors, brokers, developers) to those getting started in the industry, all while driving organic growth. You’ll take CRE trends and data and transform them into engaging and shareable content.

This position is in office Monday through Friday.

RESPONSIBILITIES:

As an SEO Content Writer on the LoopNet.com, you’ll be a part of a dynamic, motivated team that strives to produce the best content in our industry. This role focuses on creating optimized articles, reports, and guides that resonate with users varying from seasoned commercial real estate (CRE) professionals (investors, brokers, developers) to those getting started in the industry, all while driving organic growth. You’ll take CRE trends and data and transform them into engaging and shareable content.

Responsibilities:

• As part of the SEO team, you’ll produce content tailored to commercial real estate audiences (e.g., office space trends, industrial property insights, investment strategies)
• You’ll engage in data-driven content creation to address key informational needs of our customers.
• You will work with other teams to ensure a consistent tone of voice is delivered across content experiences.
• You’ll manage concurrent content projects at a range of stages, from concept through to production and then iterate.
• You’ll present work to other team members and stakeholders to recruit feedback, iterate and improve, and then publish content and launch changes.

Basic Qualifications:

• Bachelor’s degree in Journalism, Creative Writing, English, Marketing, or related field from an accredited, not-for-profit University or College.
• 3-5 years experience in content writing and able to develop content strategy.
• Significant experience with writing for SEO – researching topics using SEO tools, optimizing content, linking, basic understanding of on-page SEO, etc.
• Proficiency in publishing in CMS platforms.
• Ability to learn quickly and stay on top of trends across industries – SEO, AI, CRE, etc.
• Strong editing skills with experience in collaborative editing, pair writing, or similar content editing and quality processes.
• A track record of commitment to prior employers.

Preferred Qualifications:

• Demonstrated excellent grammar, spelling, and proofreading skills.
• Familiarity with commercial real estate terminology, trends, and audience (e.g., leasing, property management, investment analysis).
• Experience working on international sites and with global teams in order to localize content for specific regions.
• Experience tracking performance of content through analytics tools (GA, Search Console).
• Strong verbal and written skills communicating ideas, concepts, and designs
• Familiarity with HTML, CSS, JavaScript, and other front-end web programing languages.
• Familiarity with W3C/WCAG and ADA web accessibility standards.

NOTE: This position requires that you present a portfolio of past projects as part of your application.

WHAT’S IN IT FOR YOU:  

Working at CoStar Group means you'll enjoy a culture of collaboration and innovation that attracts the best and brightest across a broad range of disciplines.

In addition to generous compensation and performance-based incentives, you'll be supported in both your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program.  

Our benefits package includes (but is not limited to):  

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug  
• Life, legal, and supplementary insurance
• Commuter and parking benefits  
• 401(K) retirement plan with matching contributions
• Employee stock purchase plan  
• Paid time off  
• Tuition reimbursement  
• On-site fitness center and/or reimbursed fitness center membership costs (location dependent)  
• Complimentary gourmet coffee, tea, hot chocolate, prepared foods, fresh fruit, and other healthy snacks  

We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply.  However, please note that CoStar is not able to provide visa sponsorship for this position.  

This position offers a base salary range of $81,000-$109,000, based on relevant skills and experience and includes a generous benefits plan.

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CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing