Full-Time
Web Presence Specialist
Wing Assistant
1,001-5,000 employees
Subscription-based virtual assistant services for businesses
Compensation Overview
CA$110k - CA$135k/yr
Vancouver, BC, Canada
Remote
Fully remote role; candidates may work from anywhere.
 Data & Analytics (1) |
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- 4-7+ years owning web presences or CRO for a high-growth SaaS or services brand.
- Expert-level experience in WordPress (Elementor) and Figma. Strong visual design skills are preferred.
- Hands-on with GA4, Google Tag Manager, and heatmapping tools.
- Demonstrated ability to improve key metrics through structured experimentation.
- Knowledge of HTML/CSS/JavaScript for light customization and troubleshooting.
- Eye for design - understands modern visual standards, typography, and responsive layouts.
- Self-sufficient, fast-moving, and comfortable owning outcomes end-to-end.
- Website Development & Execution: Build and maintain landing pages and core site experiences using WordPress and Elementor.
- Translate wireframes and Figma designs into fully functional pages; ensure pixel-perfect implementation and responsiveness.
- Manage a rapid page-production system (50–200 new pages annually) across industries, use-cases, and offers.
- Partner with our Creative, Copy, and SEO teams to ensure brand consistency, messaging alignment, and performance integrity.
- Conversion Optimization: Own CRO testing pipeline—A/B test copy, layouts, CTAs, and offers to continuously measure and improve lead-to-deal conversion.
- Monitor site performance metrics (CPL, CVR, bounce, form drop-off) and proactively propose improvements.
- Implement and analyze experiments using GA4, Hotjar, and CRO tools such as VWO or Convert.com.
- Analytics & Tagging: Set up and maintain accurate event tracking via Google Tag Manager and GA4.
- QA all new pages for tag firing, conversion pixel accuracy, and UTM consistency.
- Collaborate with Marketing Ops to ensure clean data flows to CRM, data platforms and dashboards.
- Design & User Experience: Work directly in Figma to iterate on high-performing layouts.
- Optimize for clarity, visual appeal, and conversion. A deep knowledge of conversion, conversion rate optimization, and visual design patterns that lead to conversion is preferred.
- Maintain a scalable design system and "template library" for rapid deployment across campaigns.
- Day-to-day responsibilities: Design, build, and launch new landing pages and site sections in WordPress/Elementor.
- Run QA and monitoring on pages, forms, and events.
- Partner with the Performance Marketer to ensure ads and landing page alignment.
- Run and interpret CRO tests; report wins and next actions weekly.
- Work cross-functionally with Creative, SEO, and Ops to ship web updates faster and cleaner.
- Familiarity with programmatic page generation and SEO-oriented templates.
- Experience collaborating on ad creative or video storyboards.
- Working knowledge of Looker Studio, basic SQL, or Webflow.
- Deeper design skills.
- Other areas of marketing knowledge.
Wing Assistant provides virtual assistant services for businesses, offering dedicated virtual assistants that work remotely on a full-time or part-time basis through a subscription model. Clients hire VAs who handle administrative tasks such as invoicing, payment tracking, and expense recording, while gaining complimentary access to the Wing Task Workspace App for communication, task management, file sharing, and screen recording. The service works by assigning a dedicated VA and, if needed, a Customer Success Manager plus thorough training for assistants to ensure consistent quality. This differentiates Wing Assistant through a strong emphasis on customer support and investment in VA training, with pricing tied to service level and hours required. The company’s goal is to help businesses run more efficiently by providing reliable, scalable administrative support via licensed remote assistants.
Company Size
1,001-5,000
Company Stage
Seed
Total Funding
$2.2M
Headquarters
Irvine, California
Founded
2018
Simplify's Take
What believers are saying
- Achieved $1.3M GSV in under one year post-launch, demonstrating strong market demand.
- Founder team from UCI with pandemic-driven pivot attracted $2.1M seed from tier-one VCs.
- Subscription model with $699–$7,999/month pricing captures diverse customer segments profitably.
What critics are saying
- AI automation platforms eliminate invoicing and expense tracking demand within 12–24 months.
- Agentic AI founders render human VAs obsolete as startups adopt zero-cost automation.
- Four-year funding drought since 2022 prevents AI integration while VC-backed competitors scale.
- BELAY and Time Etc capture vertical markets through superior domain expertise and budgets.
- Philippine VA providers undercut pricing by 50–70%, compressing margins or losing clients.
What makes Wing Assistant unique
- Managed marketplace model pairs VAs with dedicated CSMs and Wing Workspace App.
- 25+ specialized plans across sales, marketing, healthcare, real estate, e-commerce.
- Software-augmented VA service with expert-level assistants managing projects independently.
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Your Connections
People at Wing Assistant who can refer or advise you
Benefits
Performance Bonus
Job Security
Paid Training
Inclusive Culture
Upskilling Opportunities
Remote Work Options
Exceptionally Supportive Team
Opportunities for Career Growth
Company Social Events
Holiday & Overtime Pay
Growth & Insights and Company News
6 month growth
↓ -2%1 year growth
↑ 0%2 year growth
↓ -1%Wing Assistant, an Irvine, Calif. – based platform enabling companies to find remote talent for recurring work, raised $2.1m in seed funding. Backers included Surface Ventures, Brookstone Venture Capitaland UC BerkeleySkyDeck as well as angel investors. Co-founded by Karan Kanwar, CEO, Martin Gomez, COO, Saideep Gupta, CTO, and Roland Polzin, CMO, Wing Assistant provides business [] The post Wing Assistant Raises $2.1M in Seed Funding appeared first on FinSMEs.
Wing AI is partnering with KiwiBot to develop robotic delivery services.
Wing AI is partnering with KiwiBot to develop robotic delivery services.