Full-Time

Loyalty Manager

Confirmed live in the last 24 hours

Deliveroo

Deliveroo

5,001-10,000 employees

Online food delivery connecting customers and restaurants

No salary listed

Mid, Senior

London, UK

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • 4+ years experience, ideally in high growth consumer facing organisations
  • Experience working in a matrixed organisations, ideally global, including working with product and insights teams, leading complex, cross-functional projects
  • Experience analysing data, building dashboards and generating insights that drive decision-making
  • Strong attention to detail and organisational skills
  • Strong written and oral communication skills
  • Go-getter attitude with a metric-driven approach. Self-motivated, an optimist; someone who thrives in a dynamic environment
Responsibilities
  • Proposition development: supporting the development of future loyalty propositions and initiatives that are financially viable and sustainable (being creative in how we can both package existing benefits and experiences, as well as developing new ones), in partnership with our Product team. This will include the development, sourcing and scaling of our Plus Diamond exclusive experiences, and improving our Plus Offers proposition.
  • Go-to-market: Lead and execute the end-to-end go-to-market strategies for Loyalty proposition initiatives including targeted marketing campaigns and product feature launches at a global level, for our most valuable customers. Identify and engage with key GTM functions that are required to take initiatives to market, including, Legal, Customer Care, Product, and Marketing, ensuring target delivery dates are consistently met.
  • Stakeholder collaboration: be a key representative of the Loyalty team amongst other marketing and commercial internal teams, ensuring alignment and seamless execution of initiative launches and campaigns.
  • Proposition analysis: monitor, analyse and share post launch performance, providing regular updates and insights to the Loyalty team, local market teams, partners, and wider business to improve proposition adoption.

Deliveroo connects customers with a variety of restaurants through its online food delivery service. Customers can place orders via the Deliveroo website or mobile app, which are sent to partner restaurants for preparation. Once the food is ready, Deliveroo's network of delivery riders brings it directly to the customer's home. This system allows restaurants to expand their reach without handling their own delivery logistics. Deliveroo earns money by charging restaurants a commission on orders and customers a delivery fee. They also offer a subscription service, Deliveroo Plus, which provides unlimited free delivery for a monthly fee, encouraging customer loyalty. Additionally, Deliveroo engages in community initiatives, such as providing free meals to NHS workers during the COVID-19 pandemic, which helps improve their public image and strengthen community relationships.

Company Size

5,001-10,000

Company Stage

IPO

Headquarters

London, United Kingdom

Founded

2013

Simplify Jobs

Simplify's Take

What believers are saying

  • Deliveroo's UK focus boosts revenue despite uncertain consumer environment.
  • Partnerships with local grocery stores create new revenue streams and expand services.
  • AI and machine learning optimize delivery routes, enhancing customer satisfaction.

What critics are saying

  • Closure in Hong Kong may affect Deliveroo's perceived stability in other markets.
  • Over-reliance on the UK market increases vulnerability to local economic downturns.
  • Increased competition from Foodpanda could impact Deliveroo's market share in other regions.

What makes Deliveroo unique

  • Deliveroo offers a diverse selection of cuisines from fast food to high-end eateries.
  • The company uses a three-sided marketplace model involving customers, restaurants, and delivery riders.
  • Deliveroo Plus subscription service provides unlimited free delivery, enhancing customer loyalty.

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Benefits

Health Insurance

Paid Vacation

Parental Leave

Family Planning Benefits

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-1%
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LEP
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