2K

2K

Develops and publishes interactive video games

About

2K develops and publishes interactive entertainment, focusing primarily on video games for a wide audience that includes casual gamers, hardcore enthusiasts, and professional eSports players. The company collaborates with well-known game development studios, such as Supermassive Games and Firaxis Games, to create popular titles like "The Quarry" and "TopSpin 2K25." 2K's games are available through digital downloads and physical copies, and they also generate revenue from downloadable content (DLC), in-game purchases, and exclusive content partnerships. This diverse revenue model, along with their strong collaborations, sets 2K apart from competitors in the video game publishing industry. The company's goal is to deliver high-quality, engaging gaming experiences that appeal to a broad range of players.

Company Stage

N/A

Employees

1,001-5,000

Industries

Consumer Software, Gaming

Total Funding

N/A

Headquarters

Novato, California

Founded

2005


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Simplify's Take

What believers are saying

  • Securing the FIFA license taps into a massive global sports gaming fanbase.
  • Reviving classic series like TopSpin 2K25 attracts nostalgic and new players.
  • Project Ethos, a free-to-play shooter, can generate revenue through microtransactions.

What critics are saying

  • Denuvo in NBA 2K25 may cause performance issues, sparking community backlash.
  • Tencent's franchise acquisition could increase competition in mobile gaming.
  • Project Ethos faces challenges in monetization due to market saturation.

What makes 2K unique

  • 2K collaborates with top-tier studios like Supermassive and Firaxis for unique game experiences.
  • The company offers diverse gaming genres, from sports to interactive drama horror games.
  • 2K's multifaceted revenue model includes game sales, DLC, and exclusive content partnerships.

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Benefits

Health Care Benefits

Health Savings Account (HSA) Including Company Contribution

Employee Stock Purchase Plan

401k Retirement Plan

Life and Disability Benefits

Group Legal Plan

Wellbeing Program

Childcare Benefits

Flexible Spending Account (FSA)

Generous Compassionate Leave

Companywide End of Year Break

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