APOLLO Insurance

APOLLO Insurance

Direct-to-consumer insurance for small businesses

Overview

Apollo Cover delivers online, direct-to-consumer insurance in Canada for small businesses, freelancers, and individuals. Its policies cover property damage, liability, and personal losses and are issued through an online platform; customers receive tailored quotes with premiums based on risk, without traditional brokers. The company differentiates itself by focusing on the needs of small businesses and freelancers and by offering clear, straightforward coverage with a tech-driven purchasing experience and partner ecosystem. Its goal is to simplify insurance, provide affordable, relevant coverage, and support clients' success, while offering extra value through Apollo Magazine.

About APOLLO Insurance

Simplify's Rating
Why APOLLO Insurance is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Fintech

Financial Services

Company Size

51-200

Company Stage

Debt Financing

Total Funding

$24.3M

Headquarters

Vancouver, Canada

Founded

2018

Simplify Jobs

Simplify's Take

What believers are saying

  • Canada’s embedded tenant insurance market expands through property-management software integrations.
  • Randall Rixon’s partnerships mandate accelerates channel distribution beyond direct online sales.
  • Moonrock’s $122.5 million aviation facility opens specialty drone and eVTOL underwriting.

What critics are saying

  • Property platforms control renewal timing, weakening APOLLO’s customer ownership and pricing power.
  • White-label distribution commoditizes APOLLO’s technology, letting brokers and software vendors replicate it.
  • Broad coverage across hundreds of classes increases mispricing risk and portfolio loss volatility.

What makes APOLLO Insurance unique

  • APOLLO Exchange enables instant quote, bind, and issue across hundreds of small-business classes.
  • White-label workflows let brokers sell insurance from their own websites in real time.
  • Embedded partnerships with Yardi, FirstService Residential, and Townline integrate insurance into leasing workflows.

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Funding

Total Funding

$24.3M

Above

Industry Average

Funded Over

3 Rounds

Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Debt Funding Comparison
Coming Soon

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

0%
BBI International
Apr 30th, 2025
Apollo and Moonrock Lead New $122.5M Drone, eVTOL and Innovation Insurance Facility

Apollo, the innovation inspired insurance platform, and Moonrock, the leading managing general agent specializing in drone insurance, announce the launch of a new drone, eVTOL and Aviation innovation insurance facility.

DroneDJ
Apr 25th, 2025
$122M drone and eVTOL insurance facility now available

Apollo, an innovation-driven insurance platform, has teamed up with UK-based drone insurance specialist Moonrock to introduce a coverage solution built for the next era of flight.

Business Wire
Nov 12th, 2024
APOLLO Insurance Appoints Randall Rixon as VP of Partnerships

APOLLO Insurance appoints Randall Rixon as VP of Partnerships.

StreetInsider
Nov 5th, 2024
APOLLO and Townline Partner to Offer Embedded Insurance to Residents

"Townline is partnering with APOLLO Insurance because we believe in the importance of collaborating with companies that share our commitment to community and innovation," said Kelly Hannah, Director, Property Management and Leasing.

Woodstock Sentinel-Review
Oct 1st, 2024
APOLLO and FirstService Residential Partner to Offer Digital Insurance to Residents

TORONTO - APOLLO Insurance, a Canadian digital insurance provider and leading innovator in the emerging embedded finance sector, has partnered with FirstService Residential, North America's largest residential property management company, to provide instant digital insurance solutions specifically designed for tenants across Alberta.

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