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ASUS USA

Global PC hardware, gaming gear maker

Website

Overview

ASUS designs and sells computer hardware, including motherboards, laptops, desktops, monitors, and smartphones, plus gaming gear under its Republic of Gamers (ROG) brand. Its products combine processing, memory, storage, and graphics into integrated systems, with components like motherboards that connect all parts and displays that render visuals. ASUS differentiates itself with a history of engineering-driven success, a strong focus on gaming hardware through ROG, and past innovations like the Eee PC that broadened laptop use. The company aims to deliver reliable, high-performance computing and gaming experiences to a wide audience while pursuing AI-powered computing and other emerging technologies.

Funded RecentlySignificant Headcount Growth

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About ASUS USA

Simplify's Rating
Why ASUS USA is rated
B+
Rated B on Competitive Edge
Rated A on Growth Potential
Rated B on Differentiation

Industries

HardwareAI & Machine LearningConsumer GoodsGaming

Company Size

10,001+

Company Stage

IPO

Headquarters

Taipei, Taiwan

Founded

1990

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What believers are saying

  • Q2 2026 revenue reached NT$257.7 billion and net margin rose to 7.4%.
  • HSBC arranged a $2 billion syndicated loan, funding ASUS's global AI expansion.
  • ASUS pre-announced HGX Rubin NVL8 and Vera CPU servers for Q4 2026 worldwide.

What critics are saying

  • Ericsson pursued injunctions on November 9, 2026; damages remain after mixed UPC rulings.
  • AT&T, Verizon, and T-Mobile seek fees after defeating ASUS patents in Texas.
  • CPU and memory shortages threaten margins and shipments if supply tightens into 2027.

What makes ASUS USA unique

  • ASUS couples consumer PCs with enterprise AI servers, spanning cloud, edge, and deskside systems.
  • October 2026 GTC Berlin launch added ASUS AI HUB and NVIDIA Vera Rubin infrastructure.
  • ROG and ProArt brands keep ASUS visible in gaming, creator, and AI workstation markets.

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Funding

Total Funding

$2B

Above

Industry Average

Funded Over

1 Rounds

Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Debt Funding Comparison Coming Soon

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • Unlimited Paid Time Off
  • Hybrid Work Options
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Wellness Program
  • Mental Health Support
  • Phone/Internet Stipend

Stock Price

Growth & Insights and Company News

6 month growth

0%

1 year growth

9%

2 year growth

9%
Yahoo Finance
Nov 9th, 2026
ASUSTeK shares gain 37.5% in a year as AI and gaming bets beat bearish views

ASUSTeK Computer shares returned 37.5% over the past year, including dividends, rising from NT$678 to NT$859. The gain favoured analysts who backed AI PCs and premium gaming hardware over those who feared shrinking PC demand. The bullish case put fair value at NT$856, assuming revenue growth of 15.4% a year. The bearish case set it at NT$615, citing erosion of traditional PC demand as cloud and mobile usage grow. Reported Q2 2026 revenue was NT$257,731.987m and net income NT$19,047.836m. Net margin rose to 7.4% from 5.2% a year earlier. The shares now trade above the bullish fair value. Rising CPU and memory costs and supply limits could cap how far AI servers and premium PCs reshape the business.

The Register
Nov 5th, 2026
ASUS launches full-stack agentic AI offering for enterprises as server market hits $122.6B

ASUS has launched a full-stack AI offering for enterprises, called Enterprise Agentic AI Solution, at NVIDIA's GTC show in Berlin on October 21-22. It has three layers: AI servers and infrastructure, an AI software stack, and a services operation called ASUS AI HUB. The launch follows rising enterprise demand to run agentic AI in-house. IDC says the worldwide server market grew 30% in a year to $122.6 billion in the first quarter of 2025, and expects inference to make up over 70% of computing demand by next year. New servers include the 3U hybrid-cooled XA NR11-E12L and the 2U liquid-cooled XA NR11-E12, both built on NVIDIA's HGX Rubin NVL8 board. ASUS says tool-less sleds cut maintenance time by up to 50%. ASUS also adopted NVIDIA's DSX AI Factory platform, which uses a digital twin to plan power and cooling.

Yahoo Finance
Oct 25th, 2026
ASUSTeK shares gain 44.1% in a year as AI PC bulls and bears clash over $29 price

ASUSTeK Computer shares returned 44.1% over the past year, including dividends. The stock now trades at NT$946, up from NT$697 at the start of the period. Its Q2 2026 revenue rose to NT$257,731.987m from NT$188,006.262m a year earlier. Net income climbed to NT$19,047.836m from NT$9,805.69m, and net margin widened from 5.2% to 7.4%. New gaming desktops and AI infrastructure products supported the results. Investors split into two camps. The bullish view put fair value at NT$856, assuming 15.4% annual revenue growth. The bearish view put it at NT$615, citing weaker PC demand and stronger global rivals. The price now sits above both estimates. Tight CPU and memory supply could limit growth in mid-range and low-end PCs.

PR Newswire
Oct 21st, 2026
ASUS readies NVIDIA HGX Rubin NVL8 systems for Q4 2026 launch, showcases AI factory design at GTC Berlin

ASUS said its new servers built on NVIDIA HGX Rubin NVL8 will ship in the fourth quarter of 2026, in partial-rack and full-rack configurations. It announced the news at NVIDIA GTC Berlin 2026. The line includes the 3U hybrid-cooled XR R1I12B-M1BHFS and the 2U fully liquid-cooled XR R1I12B-M1BLFS. ASUS says the hybrid model's air-cooled CPU sled cuts maintenance time by up to 50%. ASUS also showed a design and simulation service for AI factories, built on NVIDIA DSX Sim Blueprint. With partners including Schneider Electric, AVEVA, and IBM, it lets customers test compute, power, and cooling setups in a digital twin before deployment. The servers are available worldwide.

PR Newswire
Oct 21st, 2026
ASUS unveils full-stack enterprise agentic AI solution and agent computers at GTC Berlin

ASUS unveiled its Enterprise Agentic AI Solution at NVIDIA GTC Berlin 2026 on October 21. The full-stack offering combines AI infrastructure, software, and services to help enterprises deploy, govern, and scale agentic AI from development to production. It has three layers: ASUS AI HUB for agent registration, governance, and monitoring; NVIDIA AI Enterprise with the ASUS AI Software Stack for orchestration; and ASUS AI servers, including a platform powered by NVIDIA Vera Rubin NVL72. ASUS targets finance, healthcare, manufacturing, and the public sector. ASUS also showed desktop and edge systems, including the Ascent GX10 with up to 128GB of unified memory and the ExpertCenter Pro ET900N G3 with 748GB of coherent memory. Server products are available worldwide.

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