Overview

AWL connects consumers seeking insurance with licensed agents through its AWLiQ platform. It matches buyers of Medicare, life, health, home, auto, and small business insurance with agents who can meet their needs, using leads, clicks, and calls sold to agents across AWL's network. The platform supports over 20 insurance carriers via AWL Insurance Agency and a network of about 300 licensed agents, enabling a wide range of policies. AWL’s revenue comes from selling leads to agents who want to grow their customer base, and the company has helped write more than 100,000 active policies. By leveraging technology to streamline lead generation and match customers with suitable agents and products, AWL aims to provide smarter, simpler, and faster insurance shopping and acquisition for both consumers and agents.