About

AbelsonTaylor focuses on health and wellness advertising, creating narratives that make scientific data relatable. They serve clients in the pharmaceutical and consumer health sectors, including healthcare providers and wellness brands, helping them communicate effectively with both professionals and the public. Their full-service offerings include design, marketing strategies, and campaign management, delivered by multidisciplinary teams that ensure a cohesive brand story. AbelsonTaylor's independence allows them to prioritize client needs, and their unique ability to humanize data through emotional storytelling distinguishes them from competitors. The company's goal is to drive engagement and sales by making complex health decisions understandable.

Simplify's Take

What believers are saying

• Hiring Antonio Rivera enhances omnichannel engagement, boosting client reach across platforms.
• Justin Zylberman's appointment aims to expand client acquisition and partnerships.
• Partnership with CSL Behring on Hemgenix showcases expertise in cutting-edge medical advancements.

What critics are saying

• Competition from agencies like Juice Pharma Worldwide threatens client base expansion.
• Frequent leadership changes may disrupt cohesive brand storytelling and internal processes.
• Over-reliance on key clients like CSL Behring risks revenue stability if clients switch agencies.

What makes AbelsonTaylor unique

• AbelsonTaylor focuses exclusively on health and wellness advertising, unlike general agencies.
• They humanize scientific data, making complex health decisions relatable and understandable.
• Their independence allows personalized, flexible service prioritizing client and staff interests.

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