AAcast is a platform for podcast creators and advertisers to reach a global audience. It provides hosting, distribution, and monetization tools, including an advertising marketplace, analytics, and premium subscription options. Podcasters upload episodes, which Acast distributes to major podcast platforms; advertisers place ads through Acast’s marketplace, and the company earns revenue by taking a share of ad revenue and through premium subscriptions. Acast differentiates itself by promoting a fair, open, and profitable podcasting ecosystem with end-to-end services for both creators and advertisers. The goal is to help creators grow their audience and income while giving advertisers scalable access to podcast listeners.
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Company Size
501-1,000
Company Stage
IPO
Headquarters
Stockholms kommun, Sweden
Founded
2013
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Podcasting just got a lot less messy for creators who track everything. 0 view. Ever tried running a podcast by checking five different apps just to figure out how it's doing? That's been the reality for a lot of creators. Downloads in one place. Video views somewhere else. YouTube subscribers here, TikTok followers there, Instagram numbers buried in yet another app. You end up with a spreadsheet that's more work than the podcast itself. Acast just did something about that. One dashboard, every number. Acast has rolled out a new Analytics dashboard that pulls audio, video, and social data into a single screen. Creators can now see audio downloads, Apple Podcasts video views, and social followers from YouTube, TikTok, and Instagram all in one spot. No more tab-hopping. No more copying numbers into a spreadsheet at 11pm trying to figure out if last week's episode actually landed. I've built a few businesses over the years, and if there's one lesson that never changes, it's this: the time you spend hunting for data is time you're not spending making the thing better. Acast seems to have figured that out too. Why this matters right now. Here's the number that jumps out. According to Acast's Podcast Pulse 2026 report, 88% of podcast fans now consume both audio and video. A year ago, that figure was 78%. That's a fast shift. Ten percentage points in twelve months isn't a trend, it's a stampede. So if you're a podcaster still thinking of yourself as "audio only," the audience has already moved past you. People are watching clips on YouTube, catching bonus content on Apple Podcasts video, and following you on TikTok, all while still listening to the full episode in their car or on a walk. Your audience lives across formats now, whether you planned for that or not. Which means you need a way to see the whole picture, not just the slice you're used to. What's actually inside it. The dashboard breaks down who's listening by age, gender, location, listening app, and device. That's the kind of detail that turns a vague hunch ("I think my audience skews younger") into something you can actually act on. Networks and creators running multiple shows can line up different programmes and episodes side by side. Spot what's working. Drop what isn't. Chase the trend before it goes cold instead of after. There's also live estimates for daily performance, and a one-click download if you want the raw data for your own analysis. One thing worth knowing: social numbers come from public APIs, so they might not match exactly what you see on each platform's own dashboard. Close, but not identical. The hosts of the I'm Grand Mam podcast were among the first to test it out. Their take: the platform is intuitive, everything's right there without feeling complicated, and the demographic breakdowns combined with episode-level consistency data gave them a depth of insight they hadn't had before. That's the kind of feedback that tells you a tool was built by people who actually use the thing, not just people who designed it on a whiteboard. What changed, what didn't. This new dashboard replaces Acast's old "Insights" section entirely, and it's included in every Acast plan, not locked behind a premium tier. That's worth noting. Good data shouldn't be a luxury feature. Revenue tools like Realtime Earnings and Payouts stay exactly as they were for anyone with the Revenue Analyst role. Why I care about this. I didn't start out as a podcaster. I started out curious about how things work, and podcasting is one of those industries moving fast enough that if you blink, you miss a shift. Audio-only was the assumption for years. Now it's video-and-audio, almost overnight. That's the pattern I keep seeing everywhere I travel and everywhere I work: the people who thrive aren't the ones with the most resources, they're the ones willing to adjust when the ground moves. Acast adjusted. The question is whether the creators using it will. If you're making a podcast and still guessing at your audience instead of knowing them, this is worth a look. Data doesn't replace creativity. But it sure helps you aim it.
New podcast revisits 1997 dramatic Mayo sea-cave rescue. The dramatic rescue of a local family from Mayo's Horse Island sea caves in 1997 earned Garda Ciarán Doyle of the Garda Sub Aqua Unit the Gold Scott Medal for Bravery. Now, almost 30 years later, he has given a rare first-hand account of the operation in an in-depth interview for The Póilíní Podcast, revisiting an extraordinary night which also saw the loss of two lives. Garda Ciarán Doyle was among those involved in the operation at Belderrig, on the north Mayo coast when a Bank Holiday pleasure trip turned to terror and tragedy as a sudden storm hit. In the podcast interview, he revisits the events in vivid detail, from the moment he was woken by the call, to the surface swim through unprecedented sea conditions which brought the Murphy family to safety. "We had never faced anything like this before," Doyle says in the episode, describing the sound of the waves hitting the cave system as "like a constant train crash." In rare personal insights, Ciarán reflects on the power of community that day and the lasting impact of the events on his life. Presented by garda historian and former serving garda, Dr. John Reynolds, and Journalist and writer, Helen Moorhouse, the Póilíní Podcast brings listeners on a journey through stories from the history of Irish policing, stretching over 200 years. Through in-depth research and first-hand accounts, the podcast tells stories about the people, events and extraordinary moments that have shaped the history of Irish policing, bringing to life stories that might otherwise remain untold. Produced by Tinpot Productions, in partnership with Acast, it is available on Spotify and Apple. Published: Wed 4 Nov 2026, 2:30 PM
Acast posts record third-quarter revenue as North America overtakes Europe. Acast reported record third-quarter net sales of SEK 802.3 million on Wednesday, Oct. 28, up 25% from a year earlier, as North American sales rose 54% and the region overtook Europe as the podcast company's largest market. Oct 29, 2026 - 14:14 Acast, the Stockholm-based podcast advertising and hosting company, reported the highest quarterly revenue in its history on Wednesday, Oct. 28, as sales in North America rose 54% and the region overtook Europe as the company's largest market. Net sales for the July-to-September quarter reached SEK 802.3 million, up 25% from SEK 642.1 million a year earlier, according to the company's interim report press release. The results, published at 7 a.m. Central European Time (2 a.m. ET), also showed Acast's highest adjusted profit margins to date. Organic growth, which strips out acquisitions and currency effects, slowed to 18% from 41% in the third quarter of 2025, and sales in Europe rose 5%. Acast shares closed at SEK 30.50 on Nasdaq Stockholm that day, down 5.86%, according to share data shown alongside the release on MFN, the figure also cited by PPC Land. Record sales, record margins. The quarter topped the previous record of SEK 776 million set in the second quarter of 2026, according to Acast's investor presentation. Podcast News Daily, which converted the figures to dollars, put third-quarter revenue at approximately $84 million, up from $67 million a year earlier. Adjusted EBITDA nearly doubled to SEK 77.8 million from SEK 39.7 million, lifting the adjusted EBITDA margin to 10% from 6%. Adjusted operating profit rose to SEK 51.9 million from SEK 18.1 million, an adjusted EBIT margin of 6%, compared with 3% a year earlier. Net profit for the quarter was SEK 45.4 million, up from SEK 7.3 million, and basic earnings per share were SEK 0.25, compared with SEK 0.04. Gross margin held at 39%, unchanged from the third quarter of 2025, while adjusted operating expenses excluding depreciation rose 11%, according to the CEO letter in the release. Items affecting comparability totaled SEK 4.2 million and were mostly transaction costs tied to the purchase of Backyard Ventures. Acast counted 1.155 billion listens and views in the quarter, up 4% from 1.108 billion. Average revenue per listen or view, the company's main monetization measure, rose 20% to SEK 0.69 from SEK 0.58. Acast said its view counts currently cover only HLS, the video format Apple uses for video podcasts. North America becomes the largest segment. North American net sales rose to SEK 384.0 million from SEK 248.7 million, according to the full interim report. Organic growth in the region was 41%. Backyard Ventures, an Austin-based creator network that Acast acquired on Aug. 11, contributed SEK 27.9 million to the region's sales in the quarter. Europe's net sales rose to SEK 361.9 million from SEK 345.5 million, with organic growth of 3%, and the Other Markets segment grew 18% to SEK 56.4 million. Chief executive Greg Glenday attributed Europe's slower growth to a tough comparison with the prior year and to a strong second quarter that he said was partly supported by advertiser activity around the World Cup. He noted that Europe had grown 16% organically over the first nine months of the year. "Record revenue, record margins, and our growth is translating into profit," Glenday told investors on the company's Wednesday earnings call, according to Podcast News Daily. He also said Acast could keep growing without large audience gains. "We have unsold inventory, and we have a long tail of smaller shows that we can activate against," he said. Acast announced the Backyard Ventures deal in August for a total consideration of $20 million, made up of $16 million in cash and $4 million in Acast shares payable on a deferred schedule, according to the acquisition announcement. That announcement said Backyard generated $16.1 million in revenue in 2025 and represents creators including Ryan Holiday's The Daily Stoic, Piers Morgan's Uncensored, Cal Newport's Deep Questions and Mark Manson's Solved. Podcast News Daily reported that the business now operates as Acast Austin. Video, YouTube and new leadership. Glenday said Acast now has close to 1,000 shows using HLS video but that audio still accounts for most consumption. "It's still much more L than V," he said, according to Podcast News Daily. Chief financial officer Anders Hägg said the company's audience totals still exclude YouTube views, explaining that changes YouTube made to its view-counting method in August led Acast to wait for clearer measurement standards. "We rather wait until the industry standards are aligned, rather than report a number that we might have to sort of restate later on," Hägg said. In the release, Acast cited its Podcast Pulse 2026 research, which found that 88% of listeners consume both audio and video podcasts, up from 78% a year earlier, and that 63% have started an episode in one format and finished it in another. The company also named Liv Sandberg, who leads advertising across 17 markets at TikTok, as executive vice president for Europe, a role she takes up in early 2027, and appointed Mark Bulling, formerly of WPP Media's Choreograph, as vice president of product, according to the release. The report also showed Acast's maximum obligation under minimum revenue guarantees offered to certain creators at SEK 289.7 million on Sept. 30, up from SEK 207.4 million a year earlier, according to PPC Land's review of the filing. Acast, which says it connects more than 140,000 storytellers with more than 4,000 advertisers, is scheduled to publish its fourth-quarter and full-year 2026 results on Feb. 11, 2027.
TikTok on the rise in Sweden. Published: 18 September 2026, 06:16 Photo: Mattias de Frumerie Increased revenue and profit for TikTok during 2025. Hanna Frick [email protected] TikTok Sweden AB increased its net revenue by around SEK 37 million during 2025, compared with 2024. From net revenue of approximately SEK 277 million in 2024 to approximately SEK 314.3 million in 2025. The company also increased its profit - from an operating result (EBIT) of SEK 51.8 million in 2024 to SEK 78.3 million in 2025. This gives an operating margin of approximately 25 (19) percent for 2025. TikTok in Sweden is, as is well known, facing a major change in its top management, as CEO Liv Sandberg announced her resignation just a few weeks ago. She started at the company in 2020 in the role of managing director, global business solutions at TikTok in the Nordics. In 2023, she moved up and became general manager, global business solutions for TikTok in both the Nordics and Central Europe. Olof Laurin has stepped in as interim manager for TikTok in the Nordics, and Simon Dean leads the business in Central Europe. As of next year, Liv Sandberg will instead be responsible for Acast's operations at a European level in the role of executive vice president. This is a co-publication between Dagens Samhälle and Resumé. Both titles are part of Bonnier News Business.
Liv Sandberg leaves TikTok - to become chief at Acast. TikTok 09 Sep 2026, at 08:55 Liv Sandberg makes the leap from the social media platform to the podcast network. She succeeds Jenny Frängsmyr, who leaves the company after four years. Web editor Liv Sandberg is the new Europe chief at Acast, according to a press release. She comes most recently from the role as regional manager at TikTok and was previously at Meta. "Liv has already been a driving force in two major industry changes, social media at Facebook and short video on TikTok. She also has experience from all parts of our business, from the platforms and buy side to media agencies. Extremely few have that breadth," says Acast's CEO Greg Glenday. "We are growing quickly in Europe and the potential going forward is even greater. Gathering the region under a leader of Liv's caliber is an obvious step for us." Liv Sandberg herself comments on the move. "For me, this was simply an opportunity that was very difficult to turn down," she says, among other things. In connection with the appointment, Acast writes that the development in Europe is strong and that net revenue increased by 25 percent during the second quarter of 2026.
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Industries
Company Size
501-1,000
Company Stage
IPO
Headquarters
Stockholms kommun, Sweden
Founded
2013
Find jobs on Simplify and start your career today
We update Acast's jobs every few hours, so check again soon!Browse all jobs