A

Acuity Insights

Higher-ed admissions assessment and analytics platform

Overview

Acuity Insights provides admissions assessment, program management, and analytics software for higher education. Casper is an online situational judgment test with video and text-based scenarios whose open-ended responses are rated by human raters to assess traits like ethics and collaboration, while Duet compares applicant values with program offerings for value alignment (primarily in U.S. medical programs). The company also owns One45, a medical education program management platform that covers the student lifecycle from admissions to graduation. Operating on a private equity-backed SaaS model and serving over 600 programs worldwide, Acuity integrates assessment data with lifecycle analytics to support decisions across admissions and student outcomes, differentiating itself through an end-to-end, data-driven approach to holistic admissions and program management with a longitudinal view of performance.

Work here?Claim your company

About Acuity Insights

Simplify's Rating
Why Acuity Insights is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsEnterprise SoftwareEducationHealthcare

Company Size

51-200

Company Stage

Late Stage VC

Total Funding

$3.8M

Headquarters

Toronto, Canada

Founded

2014

Get referred to Acuity Insights

See people who can refer or advise you

Simplify Jobs

Simplify's take

What believers are saying

  • April 7, 2026 employer recognition supports hiring in Toronto’s competitive SaaS market.
  • University of Illinois College of Medicine used One45 in November 2025, proving cross-sell traction.
  • Casper passed one million registrations by 2024, reinforcing global brand trust and distribution.

What critics are saying

  • Applicant-paid testing concentrates revenue in medical admissions; policy changes can crush volumes quickly.
  • Open-response scoring needs human raters, limiting margins and slowing growth versus AI competitors.
  • If schools replace Casper with local interviews, Acuity loses its core enterprise wedge.

What makes Acuity Insights unique

  • Casper’s June 10, 2026 Medical Education meta-analysis strengthened its validity story.
  • One45 unifies admissions, scheduling, assessment, and MSPE workflows for medical schools.
  • Acuity’s February 2026 on-demand video interviews extend one vendor across applicant selection.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$3.8M

Above

Industry Average

Funded Over

2 Rounds

Late VC funding comparison data is currently unavailable. We're working to provide this information soon!
Late VC Funding Comparison Coming Soon

Benefits

  • Flexible Work Hours
  • Remote Work Options
  • Unlimited Paid Time Off
  • Stock Options
  • Health Insurance
  • Professional Development Budget
  • Parental Leave

Growth & Insights and Company News

6 month growth

3%

1 year growth

2%

2 year growth

2%
GlobeNewswire
Apr 7th, 2026
Acuity Insights named one of Canada's Top Small & Medium Employers for the second year in a row.

Acuity Insights named one of Canada's Top Small & Medium Employers for the second year in a row. TORONTO, April 07, 2026 (GLOBE NEWSWIRE) - Acuity Insights, the leading provider of admissions assessment, program management, and analytics solutions for higher education, has been named one of Canada's Top Small & Medium Employers for 2026, marking the second consecutive year the company has earned this prestigious recognition. The award celebrates organizations across Canada that set the standard for workplace culture, employee wellness, and innovative human resources practices. Acuity Insights has built a people-first, remote-first culture intentionally designed to help employees thrive both personally and professionally. Employees benefit from: * Self-directed vacation * Company-wide two-week year-end shutdown * $3,000 annual learning and development budget These practices reflect Acuity Insights' commitment to sustainable work, professional development, and long-term career fulfillment. With a globally distributed team of more than 140 employees, the company prioritizes trust, flexibility, and meaningful connection through virtual rituals and collaborative co-working days. Additional benefits include: * Equity ownership opportunities * Comprehensive health and wellness programs * Parental leave top-ups * Retirement savings matching "Being named one of Canada's Top Small and Medium Employers for the second year in a row is meaningful recognition for our team," said Meegan Carlson, VP People & Administration at Acuity Insights. "Over the past year, we have continued to invest in how we support our team through flexibility, growth opportunities, and our people-first culture. We're proud of the progress and remain focused on building a workplace where our team can do their best work and grow with us." As competition for talent continues to grow, organizations are under increasing pressure to create workplaces that prioritize flexibility, well-being, and meaningful employee engagement. Acuity Insights believes that building a strong employee experience and culture requires intentional investment in people-first policies, environments, and continuous development opportunities that enable employees to thrive. Acuity Insights' mission-driven solutions support hundreds of higher education programs worldwide, helping institutions admit and develop well-rounded students, widen access, and drive program success. Its flagship Casper situational judgment test (SJT), created by McMaster University researchers, has been completed by over 1 million applicants, making it one of the most widely used open-response SJTs in higher education globally. Interested in joining our team at Acuity Insights? Discover current opportunities. About Canada's Top Small & Medium Employers Canada's Top Small & Medium Employers recognizes outstanding SMEs across Canada that excel in workplace culture, employee benefits, and HR innovation. To qualify, organizations must have fewer than 500 employees. Employers are evaluated on work atmosphere, benefits, vacation policies, training programs, employee communications, performance management, and community involvement. About Acuity Insights Acuity Insights is the leading provider of admissions assessment, program management, and analytics solutions for higher education. The company's solutions help higher education institutions deliver on their unique mission, considering the whole student, widening pathways into higher education, and ensuring both student and program success. Its Casper situational judgment test (SJT), created by researchers at McMaster University, has been taken by more than 1 million applicants since its inception. It is the most widely used open-response SJT in higher education and is backed by almost 20 years of efficacy research. Recognized as one of Canada's Top Growing Companies by the Globe & Mail for the past six consecutive years, Acuity's solutions are used by nearly 650 higher education programs worldwide. Media Contact Brianna Bell Senior Content & Communications Manager [email protected]

Acuity Insights
Apr 29th, 2025
Acuity Insights Hosts Virtual Higher Education Summit Featuring Leading Voices in Admissions and Program Innovation

TORONTO, april 29, 2025 - Acuity Insights, the leading provider of admissions assessment, program management, and analytics solutions for higher education, announces its annual Holistic Success Summit, a free, two-day virtual event that will run from tuesday, may 13 to wednesday, may 14, 2025.

Money Training Club
Sep 29th, 2023
Acuity Insights named one of Canada's top growing companies by The Globe and Mail Report on Business

Acuity Insights has been ranked No. 240 on the 2023 Report on Business ranking of Canada's Top Growing Companies for the fifth year in a row

Recently Posted Jobs

Sign up to get curated job recommendations

Acuity Insights is Hiring for 5 Jobs on Simplify!

Find jobs on Simplify and start your career today

Don't see your dream role? Check out thousands of other roles on Simplify.Browse all jobs