Overview
Adhesive Media connects brands with high-performing YouTube creators for sponsorships by representing creators and handling pitching, contract negotiations, ad guidance, invoicing, and sponsorship management. Its product works on a 20% commission model and emphasizes transparency, letting creators see every signed advertiser contract while using a careful channel-selection process to match brand-safe, engaged audiences in niches like automotive, outdoors, and craftsmanship. The agency differentiates itself through a transparent, creator-first approach that reduces middlemen and provides trackable ROI through links, QR codes, coupon codes, and post-purchase surveys. Its goal is to improve trust and efficiency in the creator economy and to expand into creator-owned products and agency acquisitions through Adhesive Ventures.
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Simplify's take
What believers are saying
- Pourmorady said Adhesive booked 25M-plus sponsorships and reached 150M monthly viewers in 2026.
- The company targets high-intent niches like automotive, farming, and outdoors, which drive stronger conversion.
- Adhesive Ventures opened in June 2025, adding acquisition and creator-equity product upside.
What critics are saying
- Adhesive Ventures needs acquisitions; integration failure can destroy margins and management focus in 2027.
- Dependence on Brandon Pourmorady concentrates sales, relationships, and brand trust into one founder.
- Large platforms like YouTube and creator agencies can bypass middlemen and compress commissions quickly.
What makes Adhesive Media unique
- Adhesive Media specializes in YouTube sponsorships for older male audiences in 2026.
- Brandon Pourmorady emphasizes transparent contracts, direct creator visibility, and full-service deal execution.
- The firm built a curated network of 250-plus creators and 100-plus brands by November 2026.
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