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Advanced Systems Group

Media systems integration and managed services

Overview

ASG helps media and entertainment teams plan, build, and run production and post-production workflows. It provides systems integration, managed services with flexible staffing, and strategic consulting across the full media supply chain, from production to delivery, in both on-site and cloud environments, including data storage, archival, asset management, field broadcast engineering, and cloud-based tools like the Virtual Production Control Room and Virtual Truck. The company differentiates itself by offering end-to-end coverage of the media lifecycle, strong on-site and cloud integration, and an embedded workforce, with the Audio Intervisual Design acquisition expanding audio, color grading, and Dolby Atmos capabilities. Its goal is to help clients produce, manage, and deliver media more efficiently through integrated systems and scalable staffing that adapt to changing production needs.

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About Advanced Systems Group

Simplify's Rating
Why Advanced Systems Group is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsConsultingEnterprise SoftwareEntertainment

Company Size

1-10

Company Stage

N/A

Total Funding

N/A

Headquarters

N/A

Founded

N/A

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Simplify's take

What believers are saying

  • Bob Daniel joined on October 27, 2026, strengthening storage sales for AI workflows.
  • Eran Zeitoun joined August 13, 2026, expanding enterprise MAM and newsroom system wins.
  • ASG remains title sponsor for SVVS 2027, signaling strong demand and industry visibility.

What critics are saying

  • Cloud vendors and broadcast OEMs keep compressing ASG’s integration margins through 2027.
  • ASG’s hiring sprawl across New York, California, and Seattle strains delivery quality in 2026.
  • If managed services clients insource workflows, ASG loses recurring revenue and becomes project-fee dependent.

What makes Advanced Systems Group unique

  • ASG combines systems integration, managed services, and workflow consulting across media supply chains.
  • Dave Van Hoy’s team sells proprietary virtual production tools, including Virtual Truck and control room.
  • ASG’s enterprise storage, newsroom, and audio practices deepen its niche beyond generic AV integration.

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Benefits

  • Flexible Work Hours

Company News

TV Technology
Oct 28th, 2026
ASG hires Bob Daniel as storage and workflow solutions architect.

ASG hires Bob Daniel as storage and workflow solutions architect. Published 6 hours ago 30-year veteran will join integrator's Enterprise Storage team EMERYVILLE, Calif. - Systems integrator Advanced Systems Group has hired Bob Daniel as a storage and workflow solutions architect on its Enterprise Storage team. Daniels brings 30 years of experience in architecting and implementing large, complex storage systems for media and entertainment clients as well as enterprise applications. In his new role, he'll design customized technical solutions for client based on performance, reliability and budget requirements for both traditional and AI environments, ASG said. He brings decades of experience with major studios, postproduction facilities and enterprise organizations, ASG said. "Bob has deep expertise in data storage and management," ASG President Dave Van Hoy said. "He knows what is at stake when a customer's storage is not optimized properly for the work at hand. He's helped customers make those critical decisions for decades, and he's well acquainted with our team from collaborating with us on previous projects. "Bob is a master at connecting a client's business goals with a practical design, and now he'll have our team supporting him on implementation every step of the way," he added. Daniel joins ASG after a long career in senior roles with NetApp and LSI. He has designed storage solutions for many major Los Angeles studios and postproduction houses, ASG said, as well as law firms, casinos and other large enterprises outside of media and entertainment. "I've been helping customers find the right solution for over 30 years, so it's exciting to discover the latest in areas like media supply chain and networking," Daniel said. The professional video industry's #1 source for news, trends and product and tech information. Sign up below.

4RFV
Oct 14th, 2026
Fifth annual Silicon Valley Video Summit names video pioneer Andrew Cross as 2027 Conference Chair.

Fifth annual Silicon Valley Video Summit names video pioneer Andrew Cross as 2027 Conference Chair. 14/10/2026 The Silicon Valley Video Summit (SVVS), the premier gathering for the region's enterprise video, broadcast, and AV community, today announced its return to the Computer History Museum in Mountain View, California, for its fifth annual Summit on Tuesday, January 26, 2027. Industry technologist and video innovation leader Andrew Cross has been named Conference Chair for the 2027 event. Cross, inventor of the widely adopted NDI (Network Device Interface) video standard, recently served as GM of New Initiatives at Amazon and previously held executive leadership roles as CEO of Grass Valley, President of R&D at Vizrt Group, and CEO of NewTek. Video is the single most compelling corporate communication medium for building business relationships at scale, said Cross. The potential for producers and technology providers is enormous: in the U.S. alone, there are over 300,000 businesses with more than 50 employees-representing a market 100 times larger than the entire traditional TV ecosystem. For every one of them, the story they tell with video tells the world who they are, what they make, and why it matters. Now in its fifth year, SVVS brings together senior enterprise executives, systems engineers, creative directors, and technical producers from Silicon Valley's leading technology companies and production facilities to explore how video is transforming corporate communications, internal knowledge sharing, and brand strategy. The 2027 Summit will once again be title-sponsored by Advanced Systems Group (ASG) and B&H Photo. 2027 Programming Highlights Key topics for the 2027 Summit and Enterprise Video Forum include: Big Tech Goes Back to the Office: As Silicon Valley's leading corporations bring employees back to the workplace, how are their priorities changing for the use and deployment of video technologies? When Video Becomes Knowledge: Unlocking corporate video archives and training libraries to turn media into actionable, AI-accessible institutional intelligence. Software vs. Hardware: Examining the shift toward software-defined IP workflows and the continuing need for dedicated hardware infrastructure. The Event as a Content Factory: Rethinking live corporate event production to maximize content creation and distribution across global channels. The Media-Trained Workforce: Exploring the strategic advantages of empowering employees across departments to become skilled video creators. Broadcast Quality Without the Complexity: How can technology providers deliver broadcast-level quality and reliability without requiring broadcast-level expertise? Real-World ST 2110 Workshop: Examining the practical realities of ST 2110 adoption, where pure end-to-end implementations remain the exception rather than the norm in enterprise environments. DIY AI Video Tools Workshop: What's being built, what's being used, and how are emerging AI video tools changing the production landscape? Event Details & Registration Date: Tuesday, January 26, 2027 Location: Computer History Museum, 1401 N. Shoreline Blvd., Mountain View, CA 94043 Website: www.siliconvalley.video Registration for the Silicon Valley Video Summit opens October 15, 2026. For sponsorship inquiries, agenda updates, and registration information, visit www.siliconvalley.video. About the Silicon Valley Video Summit (SVVS) Produced by the SVG Enterprise Video Initiative, the Silicon Valley Video Summit is an annual gathering of enterprise media professionals in Silicon Valley. SVVS connects video production leaders, broadcast engineers, and technology developers from the world's leading technology companies to advance enterprise video production, IP workflows, and digital media creation. About the SVG Enterprise Video Initiative The SVG Enterprise Video Initiative brings together enterprise media leaders, technology providers, consultants, and integrators to help define and expand the enterprise video market through targeted research, industry collaboration, and executive events. The initiative is supported by the Sports Video Group (SVG), which has served the professional live video and broadcast production community for over 20 years. 05/01/2027. Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be... 14/10/2026. Staines-upon-Thames, UK, 13, October, 2026 - Yospace, the trusted leader in Dynamic Ad Insertion (DAI), has been selected by Court TV to monetize its ad-suppor... The Silicon Valley Video Summit (SVVS), the premier gathering for the region'... Hosted at Warner Bros. Discovery's Techwood Studios, the event explored the... Tape simulator plug-in gains native version Universal Audio's recreation of the Empirical Labs FATSO has just become the latest of the company's plu... Bitwig Studio now integrates with Rekordbox Bitwig have joined forces with AlphaTheta to bring together two different areas of modern music creation: DJing... New granular synthesis plug-in revealed Delta Sound Labs have just launched a new granular synthesis plug-in that allows composers, producers and sound desi... Double the Eurovision! 14 October, 2026 Media releases SBS turns up the volume as the official Australian broadcaster for Eurovision Asia Also, the searc... Mastering complex signal environments: Rohde & Schwarz launches new R&S ADD607 c... SMPTE, the home for media professionals, technologists and engineers, is expanding its presence in Africa through a series of industry events in South Africa th... HuskerVision, the video production and multimedia operation for University of Nebraska Athletics, has deployed Grass Valley K-Frame production switchers and LDX... Eden Project, the UK-based visitor attraction, social enterprise and educational charity, is using the LiveU EcoSystem to produce and deliver its new Eden Proje... IPC Announces Plans to Showcase its One Connect Intercom Platform at NAB New York 2026 Visit IPC as a Featured Vendor in the Dale Pro Audio Booth IPC, a le... Dr Trauma selected for Dynamic Television Scripted Initiative 14 October 2026 L-R: Sarah Bailey, Troy Lum. Screen Australia and Dynamic Television today annou... 3D Artists Design Cars for GTA VI in a No-AI Rendering Challenge Brie Clayton October 13, 2026 0 Comments 3DModels.org has opened its annual Car Rende... RE:Vision Effects Announces ARRI Film Lab 1.5 Release Brie Clayton October 13, 2026 0 Comments ARRI Film Lab 1.5 adds many user requested features inc... MTI FILM DRS Nova V7.0 Major Release Now Available Brie Clayton October 13, 2026 0 Comments A step forward in digital film restoration DRS Nova V7.0... As our world becomes increasingly digital, demand for electricity is surging while the transition to cleaner energy systems is creating new challenges. Yet desp... 13/10/2026. #GALSNGEAR has released Season 3 of its Tequity Talk podcast, with new episodes dropping every Tuesday through December 15. Hosted and executive produced by #GA... Most Valuable Promotions (MVP) has appointed Joe Setley as Senior Vice President... Zixi and TAG Video Systems have announced an extended integration enabling the Z... LTN has announced an integration between LTN Schedule Playout and Sony's Ci Media Cloud platform, connecting cloud-based media management with linear playou... Infront has established a new management structure for Infront Productions. Amikam Kranz, Senior Vice President Media, Betting, Technology and Production, assum... Just Women's Sports (JWS) has announced three developments: the acquisition... Cinematographer Philip Lozano AFC used the Sony Rialto Mini (VENICE Extension Sy... In a fundamental change, one expensive act of content creation could become many... The annual event will explore streaming, personalization, partnering with indepe... Freestyle Chess has announced a partnership with Game+, bringing coverage to 3.5 million households across Canada and the United States. The partnership launche... The St. Louis Blues and Gray Media have announced a multi-year partnership to si... Spalk has announced expanded multilingual commentary partnerships with the NBA and NFL. For the NBA, Spalk will provide remote broadcasts in Greek, Portuguese,... Every NHL team. Five hours of nonstop hockey. ESPN's Frozen Frenzy is back The busiest night of the NHL season returns tonight with ESPN's NHL Frozen F... The longtime production-facilities provider also continues to roll out new mobil... StreamU, the college athletics livestreaming network from TheLinkU and Twitch, has opened its first on-campus content studio at UC Berkeley. Cal student-athlete... By Ramona Flume One of the most exciting things about the Sundance Film Festiva... Two new MPE-capable libraries announced Sonora Cinematic's The Founders Locker line-up has just gained two new additions: Penombra Celli and Penombra Vi... Debut offering in new oneTHNG plug-in series Modular synth experts Modbap have just announced the launch of Fidelity Theory, a new creative effect that mark... Last week, SGL Carbon celebrated the expansion of its production capacity at its St. Marys site (USA). SGL Carbon has invested around USD 100 million in the exp... Rohde & Schwarz presents unique R&S NTS transfer standards for RF power traceabi... The Minister of Sport, Arts and Culture, Mr Gayton McKenzie, invites suitably qu...

Future
Sep 8th, 2026
The week that was: A slew of Pro AV moves you may have missed... But need to know.

The week that was: A slew of Pro AV moves you may have missed... But need to know. Published 3 hours ago Shure has a new sales channel leader, LG has a new partnership, and much, much more. It was another busy week in Pro AV. AVIXA announced scholarship winners, Shure welcomed a new sales channel leader, Almo Pro AV is heading North for its fall E4 Experience Tour, and LG has a new partnership. Four people on the move, seven partnerships you should know about, company announcements, and product enhancements dominated last week's news cycle. Sit back and get caught up in this week's Pro AV Newsmakers. People news. Advanced Systems Group adds Mark Vinten to Audio team. Advanced Systems Group(ASG) welcomed Mark Vinten as senior account executive on its expanding Audio and Post Production team. In his new role, Vinten helps grow ASG's business by fortifying relationships with existing clients and developing new opportunities throughout Southern California. Before joining ASG, Vinten spent 10 years with Evertz, where he advanced from service technician to director of West Coast sales and service. His career spans professional recording, broadcast technology, manufacturing, and systems integration. His range of experience gives him a unique perspective on media workflows and enables him to help clients see beyond individual products to how each part of a facility works together. Grass Valley appoints Ronny Van Geel as VP cameras. Grass Valley has appointed Ronny Van Geel as VP, cameras, bringing more than 25 years of experience in camera technology, product management, strategy, and media production workflows to the role. He is focused on connecting the camera team's deep technical expertise with the realities of modern production, and on turning that understanding into products that give operators, creatives and production teams more freedom and confidence in how they work. Van Geel has worked across the camera business from both technical and product perspectives, most recently as director of product marketing at Grass Valley. He now returns to the camera organization with a broad understanding of how production is changing and what that means for the people working with these systems every day. A daily selection of features, industry news, and analysis for AV/IT professionals. Sign up below.

4RFV
Aug 13th, 2026
Advanced Systems Group appoints Eran Binyamin Zeitoun as Senior Technical Program Manager.

Advanced Systems Group appoints Eran Binyamin Zeitoun as Senior Technical Program Manager. 13/08/2026 Advanced Systems Group (ASG) has appointed Eran Binyamin Zeitoun as Senior Technical Program Manager. Reporting to Macky Beheshti, Zeitoun will lead a new ASG business initiative focused on enterprise Media Asset Management and Storage Systems, Newsroom Computer Systems, and media infrastructure solutions for broadcasters and media organizations. Zeitoun joins ASG after a 27-year career with Dalet Digital Media Systems, where he most recently served as Senior Infrastructure and Solution Architect. In that role, he designed and validated enterprise media and IT solutions for broadcasters and media organizations, served as the highest technical escalation point for complex issues, and worked with engineering, professional services, support, and project teams on implementations. Throughout my career, I've always enjoyed partnering with clients to solve complex technical challenges and helping them build solutions that make their organizations more successful, says Zeitoun. When I spoke with Macky Beheshti and Dave Van Hoy, I immediately recognized ASG's collaborative, client-first culture. It reminded me of what I valued most early in my career. Joining ASG gives me the opportunity to continue working closely with clients while helping build an exciting new practice focused on enterprise media infrastructure and workflow innovation. Eran has earned an exceptional reputation throughout the media industry for his technical expertise, integrity, and unwavering commitment to client success, says Macky Beheshti, Director of Enterprise Storage and Systems, ASG. His ability to bridge complex technology with real-world business needs makes him an outstanding addition to the team. As we continue expanding our enterprise media consulting capabilities, Eran will help ASG clients confidently navigate evolving workflows, modernize their infrastructure, and maximize the value of their technology investments. 05/01/2027. Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be... 07/10/2026. Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build... 06/09/2026. June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl... 13/08/2026. LaLiga has renewed broadcast agreements with ESPN and DSports covering Spanish-l... Three days of skateboarding competitions, live music, and other programming will... Matrox Video will showcase its portfolio of IP and software-defined technologies at IBC2026 (Booth 7.B15, RAI Amsterdam, September 11-14). The portfolio includ... SMPTE will present expert-led sessions, professional workshops, and networking events at IBC2026. The organization will be located in the IBC2026 Owner Pavilion... Clear-Com will exhibit at IBC2026 (Stand 10.D29, September 11-14, Amsterdam), showcasing FreeSpeak Cell, Avalon IP Station, updates to Arcadia Central Station,... Advanced Systems Group (ASG) has appointed Eran Binyamin Zeitoun as Senior Techn... Miami HEAT, Florida Panthers, Orlando Magic, University of Miami join leading vendors for a day of gameday-production talk in South Florida The 2026 SVG Venues... NBC Sports is producing the Twins-Phillies game alongside the streamer, which is... Oracle Cloud Infrastructure (OCI) will exhibit at IBC2026 (Hall 5, Booth 5.A21, September 11-14, Amsterdam), demonstrating cloud-based workflows across low-late... Dalet will participate in the IBC2026 Accelerator Media Innovation Programme, co... Cox Media Group (CMG) has announced multi-year local broadcast rights agreements... J nger Audio will join Fraunhofer IIS and industry partners to showcase a cloud-based, DTV+-compliant workflow at SET Expo 2026 in S o Paulo, August 17-20. DTV+... IBC has announced that Olympic Broadcasting Services (OBS) will receive the Inte... NESN has partnered with WSBK-TV38 to broadcast Boston Red Sox games on August 17 and 18 over the air, extending the reach of the 24th annual WEEI/NESN Jimmy Fun... LiveU and Panasonic LUMIX have announced the Live Anywhere workflow, demonstrated at NAB 2026 and InfoComm 2026 in collaboration with Social180Group. The work... Chyron will demonstrate its sports analysis, graphics, remote production, virtual production, and venue control solutions at IBC2026 (Booth 7.A23). This year... Ratings Roundup is a rundown of recent ratings news and is derived from press re... Season tips off Oct. 20 and runs through April 11; Christmas Day, NBA Cup, All-S... Company preview bio-interactive' synthesizer VAEMI have announced the upcoming launch of a new standalone bio-interactive' generative synthesizer... Plug-in host gains new Slot Scenes feature Ravine DSP have recently updated their innovative plug-in host, kitting it out with a new feature that brings yet... New Agreement Aims to Leverage Gracenote Infrastructure to Create More Relevant... IBC today announced that its most prestigious honour, the International Honour for Excellence (IHFE), will be presented to Olympic Broadcasting Services (OBS),... Dalet, a leading technology and service provider for media-rich organizations, today announced its participation in the IBC2026 Accelerator Media Innovation Pro... dzjinius, the all-in-one production management platform for the media and entertainment industry, will showcase its new application, dzjinius on-set, at IBC20... Broadcasting Center Europe (BCE), a leading European provider of media services, system integration and product development, will demonstrate an end-to-end sove... Clear-Com is returning to IBC 2026, taking place September 11-14 in Amsterdam, Netherlands. At Stand 10.D29, Clear-Com will spotlight the award-winning FreeSpe... Test & measurement innovator, Leader Electronics of Europe, will showcase its comprehensive portfolio of Leader, PHABRIX and LeaderPhabrix test and measurement... KRK Brings Advanced Wireless Control to Professional Monitoring With New V Serie... Anthony Noack Captures Artist's Journey in Estonia with Blackmagic Design Brie Clayton August 12, 2026 0 Comments Solo filmmaker documents concept... ARRI Image Science makes its mobile debut in the HONOR Robot Phone Brie Clayton August 12, 2026 0 Comments Hero image displays the HONOR Robot Phone,... Suitest's Test Automation Platform Simplifies Video Quality Assurance, Monitoring, and Device Certification Across the OTT Ecosystem At IBC2026, Suitest, a... Cinegy GmbH, the premier provider of software-defined television technology, will have its key software solutions ready to demonstrate at SET Expo 2026 (18 20... Scripps Research has established the Peter K. Vogt Endowed Chair, a new faculty... LA JOLLA, CA-A vaccine's molecular structure plays a key role in determining how the immune system responds and prepares to protect the body from future exp... Venera Technologies Showcases AI-Powered Innovations Across its Media QC Platfor... New U and U&W Documentary Features Kathleen Richards, One of the Last Surviving Witnesses to Fred and Rose West Kathleen is Reunited with Childhood Friend and... Thursday 13 August 2026 Official trailer released for the return of Tea with Ju... Dalet, a leading technology and service provider for media-rich organizations, t... Wenvoe serves over 1 million people across South Wales 13 August 2026, Winchester, UK - Vale of Glamorgan MP, Kanishka Narayan, has praised the engineering exp... RT 's Miriam O'Callaghan welcomed a range of specially invited guests to the National Concert Hall last week for a unique event to mark a new season wit...

TV Technology
Aug 12th, 2026
ASG adds Eran Binyamin Zeitoun as senior technical program manager.

ASG adds Eran Binyamin Zeitoun as senior technical program manager. Published 5 hours ago Dalet veteran will lead new business targeting broadcasters and media companies EMERYVILLE, Calif. - Systems integrator Advanced Systems Group has tapped Eran Binyamin Zeitoun as senior technical program manager, tasked with leading a new business focused on enterprise media asset and storage systems, newsroom computer systems (NRCs) and media infrastructure solutions for broadcasters and media companies. He joins ASG after 27 years with Dalet Digital Media Systems, where he was senior infrastructure and solution architect. "Throughout my career, I've always enjoyed partnering with clients to solve complex technical challenges and helping them build solutions that make their organizations more successful," Zeitoun said. "When I spoke with [ASG Director, Enterprise Storage and Systems] Macky Beheshti and [CEO] Dave Van Hoy, I immediately recognized ASG's collaborative, client-first culture. It reminded me of what I valued most early in my career." In his new role, Zeitoun will provide technical strategy, solution architecture, program management and client engagement to help customers design and deploy scalable, future-ready media workflows, ASG said. At Dalet, Zeitoun designed and validated enterprise media and IT solutions for top broadcasters and media organizations worldwide, according to ASG. "Eran has earned an exceptional reputation throughout the media industry for his technical expertise, integrity, and unwavering commitment to client success," said Beheshti, to whom Zeitoun will report. "His ability to bridge complex technology with real-world business needs makes him an outstanding addition to the team. As we continue expanding our enterprise media consulting capabilities, Eran will help ASG clients confidently navigate evolving workflows, modernize their infrastructure, and maximize the value of their technology investments." The professional video industry's #1 source for news, trends and product and tech information. Sign up below.

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