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Agoda is an online travel platform that lets people book places to stay, like hotels and vacation rentals, around the world. It operates web and mobile apps that present listings with prices, availability, and user reviews so travelers can reserve rooms easily. Customers search by destination, filter options (like price, location, and amenities), compare deals, and complete secure bookings within the app. Agoda differentiates itself with a large, globally distributed inventory (over 2,000,000 properties) and multilingual support across 38 languages, using local knowledge and connections to source the best offers for both business and leisure travelers. It is part of Booking Holdings, which helps it reach a wide audience and integrate with other travel services. Agoda’s goal is to help millions of travelers find and book comfortable places to stay at great value while partnering with property owners to grow their business.
Industries
Data & Analytics
Consumer Software
Company Size
5,001-10,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Singapore, Singapore
Founded
2005
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KAYAK co-founders launch AI assistant Lola for travel experiences. * Sixuan Wu * September 29, 2026 [Credit: Lola] Reading Time: 2 minutes US: KAYAK co-founders Steve Hafner and Paul English have launched Lola, an AI assistant for travel, dining and experiences backed by Booking Holdings. Lola provides personalised recommendations for trips, restaurants and events with real-time availability and pricing, allowing users to compare options and book directly through the same conversation. Anyone can become a member of Lola for free, with paid membership plans providing preferred hotel rates, priority dining, concierge access, and more. Pricing includes The Plus membership at $5 per month and the VIP at $25 per month. Lola's offerings include: * Hotels - all membership plans include results from multiple travel sites, with paid plans offering preferred discounted rates * Dining - paid plans provide advance access to restaurant reservations * Events - members receive access and preferred pricing on more than 200,000 experiences worldwide, including sporting events, concerts, museums and attractions * Paid members also receive discounts for airport and concierge services Launch partners include ResX, BLADE, Aero, SeatGeek, GetYourGuide, Nuitee and Ten Group, alongside Booking Holdings brands including Booking.com, OpenTable, KAYAK, Priceline, Agoda, and FareHarbor. "We built Lola to give everyone the advantage of being well connected," Hafner said. "The next generation of AI assistants should do more than answer questions. They should understand what you're looking for, help you decide, and make it happen." English added: "Lola learns what each member likes and searches across hotels, restaurants, events, and experiences to find the options worth their time, with member rates and perks attached. We're building Lola to be comprehensive, and there are many more partners to come." Highlights: * KAYAK co-founders Steve Hafner and Paul English have launched Lola, an AI assistant for travel, dining and experiences, backed by Booking Holdings. * Lola provides personalised recommendations with real-time availability and pricing, allowing users to compare options and book hotels, restaurants and experiences directly within the same conversation. * Lola offers free and paid memberships, with Plus costing $5 per month and VIP costing $25 per month. Paid members receive benefits including preferred hotel rates, priority restaurant reservations and concierge access. * The platform covers more than 200,000 experiences worldwide, including sporting events, concerts, museums and attractions, with members receiving access and preferred pricing. * Lola has partnered with companies including Booking.com, OpenTable, KAYAK, Priceline, Agoda, SeatGeek, GetYourGuide and Ten Group, and is headquartered in New York City.
Agentic AI adoption outpaces firms' readiness in SE Asia and India. September 25, 2026 Software developers across Southeast Asia and India are rapidly transitioning from using AI assistants for individual tasks to deploying autonomous AI agents across the software-development lifecycle, according to a report from digital travel platform Agoda. This is based on a study commissioned by Agoda and conducted in partnership with Macramé Consulting, which surveyed over 800 software developers and engineering leaders across India, Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Findings are supplemented by a separate executive questionnaire completed by engineering leaders across the region, and by case studies developed in direct collaboration with participating companies. Results show that developers are experiencing greater productivity gains from AI. More than half (55%) now save at least seven hours each week, compared with 18% in 2025. Reported code usability has also improved, with 62% saying AI-generated code is usable often or almost always without major changes. AI is also being used more broadly across development work, including code review, architecture, debugging, learning, and documentation. Yet human judgment remains essential as 86% of respondents still review or validate AI-generated outputs always or most of the time. Also, more than half (53%) of respondents say AI agents are already used in selected production workflows or broadly across their organization. However, only 38% describe their codebase as mostly or fully ready for a fully autonomous agent. Cost is the primary barrier to wider adoption, cited by 28% of respondents, ahead of integration complexity (24%) and lack of governance (19%). The report finds that AI costs extend beyond model calls to include the work needed to design, integrate, review, and validate agents. Four in every five respondents said they are currently working under some degree of AI usage limits, such as token quotas, usage caps, or budget restrictions. Further, developers are open to granting AI agents more autonomy for lower-risk, reversible work such as documentation. But as work moves closer to production, the demand for human oversight rises: 79% report requiring human approval for production deployment. AI is also changing the developer's role. System architecture and design, AI literacy, and agent orchestration are emerging as future skills. The transition is uneven, however: 49% of junior developers report feeling less secure about their future career prospects, compared with 17% of CTO and VP Engineering respondents. Idan Zalzberg, CTO at Agoda, said that AI is reshaping how developers across Southeast Asia and India build, learn, and collaborate. Zalzberg said that what began as a way to speed up individual tasks is becoming a broader change in how software is built. "Across industries, developers are seeing stronger productivity gains and are beginning to use agents across more of the development lifecycle. But greater capability brings new responsibilities," he said. "The real cost is not simply the model call. It is the work required to make AI trustworthy in production," he added. "The organizations that will excel in this next phase will be the ones that manage cost carefully, build the right safeguards, and keep human judgment where it matters most."
Agoda partners with Capella Hotel Group to bring award-winning luxury stays to more travelers. Digital travel platform Agoda has partnered with luxury hospitality management company Capella Hotel Group, bringing all the Group's luxury and lifestyle properties across Capella Hotels and Resorts and Patina Hotels & Resorts to the Agoda platform. This opens Capella's award-winning portfolio to Agoda's global customer base, making some of the world's most celebrated luxury stays easier to discover and book than ever before. WEBWIRE - Friday, September 18, 2026 With Asia projected to account for nearly half of the world's new high-net-worth individuals by 2028 according to Visa, the region is increasingly shaping the future of luxury travel around purpose, personalization, and lifestyle. Across Asia, travelers are no longer just booking destinations; they're booking experiences. Agoda's 2026 Travel Outlook Report shows 31% of surveyed travelers prioritize culinary experiences, while 25% cite cultural exploration as a key travel motivator. This shift is redefining how hospitality brands and travel platforms work together to meet demand for personalized, destination-rooted stays. Deeply rooted in Asia, Capella Hotel Group and Agoda are well positioned to meet this evolving demand, making highly personalized, destination-defining stays more discoverable to a broader set of travelers across the region and beyond. Andrew Smith, Senior Vice President of Supply at Agoda shared, "Luxury today is personal. Our role at Agoda is to make sure that what a traveler is looking for - from an everyday getaway to a once-in-a-lifetime stay - is easy to discover and book. Partnering with Capella Hotel Group brings some of the world's most celebrated properties onto our platform, making these extraordinary stays and experiences just as accessible to our customers as any other trip they plan with us." Asia Pacific continues to be a key growth market for luxury travel, with demand projected by McKinsey to grow around 8% annually. Bangkok and Bali, both home to Capella properties, are among the most searched destinations for five-star accommodations on Agoda, alongside Kuala Lumpur. "As Capella Hotel Group continues on its growth trajectory, partnerships that drive commercial value like this one with Agoda give us the scale and reach to connect with a high-intent traveler base across Asia and beyond. This helps us grow demand for Capella and Patina, while we continue delivering the bespoke service of Capella and the transformative experiences of Patina in every destination we're in," said Varun Whig, Vice President, Revenue, Capella Hotel Group. Capella Hotel Group's portfolio includes some of the world's most highly regarded luxury properties. Capella Hotels and Resorts was voted the No. 1 Best Hotel Brand in the World in Travel + Leisure's World's Best Awards 2026, marking its fourth consecutive year in the top position, while Patina Osaka was voted the No. 1 Best Hotel in the World. Capella Bangkok was named The World's Best Hotel in 2024. WebWireID360654 This news content was configured by WebWire editorial staff. Linking is permitted. Distribute your news. * Every day, hundreds of individuals and companies choose WebWire to distribute their news. * WebWire places your news within numerous highly trafficked news search engines generating leads and publicity. * Submit Your Release Now!
Agoda begins limited public beta of new AI Assistant that turns travel ideas into bookable trips. 2026-09-15 11:00 58 SINGAPORE, Sept. 15, 2026 /PRNewswire/ - Digital travel platform Agoda has begun the beta rollout of its new AI Assistant, designed to help travelers turn their travel ideas into personalized, bookable trips. Available initially to a select group of Agoda mobile app users, the AI Assistant marks a new chapter in how travelers can plan, book, and manage an entire trip in one place. Organizing a single trip today can mean jumping between AI chats, search engines, review sites, maps, and booking apps. Even after finding a recommendation they like, travelers can be left hanging: "Is this price real? Is it available for my dates? Nice hotel, but how do I actually book it?" Agoda's AI Assistant is built to answer those questions. Offering an alternative to traditional search, it connects conversational trip planning with Agoda's live inventory of more than 6 million accommodations, as well as flights and activities. Travelers can explore ideas, compare options, check prices and availability, all within the same app experience. The assistant retains their preferences and trip context as plans develop, helping to personalize the experience and allowing travelers to pick up where they left off. The AI Assistant's core conversational intelligence is currently powered by OpenAI's latest GPT-5.6 model. For more complex trip planning, such as designing a family getaway with teenagers, the AI Assistant uses Google Gemini's 'Grounding with Google Maps' feature to recommend ideal spots based on real-time Google Maps data, such as ratings, photos, and opening hours. Omri Morgenshtern, Chief Executive Officer at Agoda, shared, "Planning a trip today can feel like a second job. People bounce between tabs, screenshots, group chats, and a spreadsheet nobody wants to update. Agoda's AI Assistant takes that chaos off travelers' plates. It remembers what they like, keeps the trip on track, and lets people get back to the fun part of actually looking forward to the holiday." The beta test enables Agoda to gather feedback from customers and continue refining the AI Assistant. Over the coming months, Agoda's AI Assistant will gradually be made available to all users of Agoda's mobile app. Agoda's mobile app provides access to more than 6 million holiday properties, over 130,000 flight routes, and more than 300,000 activities. Travelers can explore the full range of options at Agoda.com and find the best deals by downloading the Agoda app from the App Store or Google Play.
Agoda begins limited public beta of new AI Assistant that turns travel ideas into bookable trips. Published Sep 15, 2026, 11:00 AM SINGAPORE, Sept. 15, 2026 /PRNewswire/ - Digital travel platform Agoda has begun the beta rollout of its new AI Assistant, designed to help travelers turn their travel ideas into personalized, bookable trips. Available initially to a select group of Agoda mobile app users, the AI Assistant marks a new chapter in how travelers can plan, book, and manage an entire trip in one place. Organizing a single trip today can mean jumping between AI chats, search engines, review sites, maps, and booking apps. Even after finding a recommendation they like, travelers can be left hanging: "Is this price real? Is it available for my dates? Nice hotel, but how do I actually book it?" Agoda's AI Assistant is built to answer those questions. Offering an alternative to traditional search, it connects conversational trip planning with Agoda's live inventory of more than 6 million accommodations, as well as flights and activities. Travelers can explore ideas, compare options, check prices and availability, all within the same app experience. The assistant retains their preferences and trip context as plans develop, helping to personalize the experience and allowing travelers to pick up where they left off. The AI Assistant's core conversational intelligence is currently powered by OpenAI's latest GPT-5.6 model. For more complex trip planning, such as designing a family getaway with teenagers, the AI Assistant uses Google Gemini's 'Grounding with Google Maps' feature to recommend ideal spots based on real-time Google Maps data, such as ratings, photos, and opening hours. Omri Morgenshtern, Chief Executive Officer at Agoda, shared, "Planning a trip today can feel like a second job. People bounce between tabs, screenshots, group chats, and a spreadsheet nobody wants to update. Agoda's AI Assistant takes that chaos off travelers' plates. It remembers what they like, keeps the trip on track, and lets people get back to the fun part of actually looking forward to the holiday." The beta test enables Agoda to gather feedback from customers and continue refining the AI Assistant. Over the coming months, Agoda's AI Assistant will gradually be made available to all users of Agoda's mobile app. Agoda's mobile app provides access to more than 6 million holiday properties, over 130,000 flight routes, and more than 300,000 activities. Travelers can explore the full range of options at Agoda.com and find the best deals by downloading the Agoda app from the App Store or Google Play. The issuer is solely responsible for the content of this announcement.
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Industries
Data & Analytics
Consumer Software
Company Size
5,001-10,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Singapore, Singapore
Founded
2005
Find jobs on Simplify and start your career today