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Alitheon builds an object-authentication platform that creates a unique digital fingerprint for each physical item using FeaturePrint. This fingerprint is derived from inherent surface features through machine vision and AI, allowing tracking and verification across the supply chain via a SaaS service with subscription and usage-based pricing. Unlike methods that require tags or embedded markers, it identifies items by their own characteristics to combat counterfeiting in luxury goods, pharmaceuticals, precious metals, and industrial parts. The goal is to protect brands, reduce losses from counterfeit products, and increase consumer trust through reliable authentication and traceability.
Industries
Data & Analytics
Industrial & Manufacturing
Enterprise Software
AI & Machine Learning
Company Size
11-50
Company Stage
Series A
Total Funding
$43.8M
Headquarters
Bellevue, Washington
Founded
2015
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Total Funding
$43.8M
Meets
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Funded Over
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Alitheon ranks among top 30% of companies on 2026 Inc. 5000. August 12, 2026 Alitheon, a Bellevue, Washington-based optical AI company, has been named to the 2026 Inc. 5000, ranking among the top 30% of the fastest-growing private companies in the United States. The recognition comes as Alitheon sees growing adoption of FeaturePrint, its machine-vision technology designed to authenticate and track physical objects without relying on barcodes, labels, tags or other added identifiers. The Inc. 5000 honor follows another recent recognition for the company. FeaturePrint was named "Overall Authentication Solution of the Year" in the 2026 AI Breakthrough Awards program. "This ranking belongs to our team and to the customers who trusted us with something they couldn't afford to get wrong," said Roei Ganzarski, CEO of Alitheon. "Our customers aren't just buying technology - they're extending trust to us so they can extend trust to their own operations and customers." FeaturePrint uses optical characteristics already present on an individual object to create what Alitheon describes as a persistent digital identity, effectively providing "biometrics for things." Using images captured with a standard camera, the platform identifies distinguishing physical features of an item and uses them to recognize that same object later. The approach is intended to provide item-level authentication without modifying the product itself. That distinction is central to Alitheon's value proposition. Traditional identifiers such as serial numbers, labels and tags can potentially be removed, damaged, duplicated or counterfeited. FeaturePrint instead identifies the underlying physical object. The company is targeting applications where verifying an item's identity and provenance can have significant operational, financial or safety implications. Customers and organizations are using the technology across aerospace, defense, healthcare and luxury goods, as well as manufacturing and supply-chain environments. Potential applications range from identifying counterfeit components to authenticating high-value products and tracing individual items through their lifecycles. Alitheon said its recent growth has been driven by organizations seeking greater certainty at the individual-object level, including governments securing supply chains, manufacturers protecting components and brands authenticating valuable goods. "Every day, our team works to make sure that trust is well placed," Ganzarski said. "This recognition tells us we're building something that genuinely matters to the people who use it." FeaturePrint is backed by more than 55 issued patents and is designed to maintain an object's digital identity from manufacturing through subsequent stages of its lifecycle. The company's combination of machine vision and artificial intelligence positions the technology as an alternative to authentication systems that depend on attaching or embedding additional identifiers. Headquartered in Bellevue, Alitheon is continuing to expand FeaturePrint across industries where counterfeiting, traceability and physical-product authentication are critical concerns.
Alitheon FeaturePrint(R) named "overall Authentication Solution of the Year" in 2026 AI Breakthrough Awards program. Ninth annual program honors the AI innovators shaping the next era of global innovation. LOS ANGELES, June 26, 2026 (GLOBE NEWSWIRE) - AI Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global Artificial Intelligence (AI) market, today announced Alitheon, a leader in no-touch serialization, traceability, and authentication technology, today announced that FeaturePrint(R) has been selected as winner of the "Overall Authentication Solution of the Year" award in the 9th annual AI Breakthrough Awards program. FeaturePrint(R) from Alitheon leverages advanced optical-AI technology to read the inherent microscopic surface features of any physical object - the natural texture, grain, and irregularities present in every manufactured item - and convert them into a unique, compact digital identity. Computer vision extracts a unique digital fingerprint from the natural surface characteristics of any physical object using only the object itself and a standard camera, including mobile phones. No use of tags, labels, or modifications is necessary. The process starts by capturing an image using any off-the-shelf camera. FeaturePrint's optical-AI analyzes the object's unique surface micro-features and creates a compact digital fingerprint, no larger than 500KB. At any point in the value chain, another photo is taken, and FeaturePrint matches it with >99.9% accuracy and zero false positives. FeaturePrint operates in high-consequence environments where misidentification or fraud can result in financial loss, reputational damage, and health and safety risks. These industries include Luxury Goods, Collectibles & Precious Metals, Healthcare, Automotive & Aerospace, Government & Military, and Electronics & Datacenters. "The authentication industry has focused AI on who is accessing a system. We decided we could do the same for everything humans use. We've spent decades building Zero Trust frameworks around humans - but what about the products we use and consume? Fraudulent products cost the global economy trillions, and in the worst cases, people lose their lives," said Roei Ganzarski, CEO of Alitheon. "FeaturePrint doesn't just solve a business problem. It solves a world problem, quietly, elegantly, and at scale. Thank you to AI Breakthrough for this acknowledgement. Our solution was built to fundamentally change how we establish trust, not just for people, but for the physical world itself." For nearly a decade, the AI Breakthrough Awards have researched, analyzed and recognized the most important advances in artificial intelligence, and this year's field is the strongest yet. Thousands of nominations from over 20 countries poured in across categories including Agentic AI, Generative AI, Computer Vision, AIOps, Robotics, Natural Language Processing and industry-specific AI applications - underscoring the explosive global growth of AI and its importance as the defining technology of its time. "Featureprint is like a fingerprint for physical things. Most industries and organizations rely on barcodes, tags, labels, and etchings to identify and serialize physical items. However, these proxies can be damaged, removed, transferred, or counterfeited. When the wrong item enters a supply chain, the consequences range from financial loss to health and safety hazards," said Steve Johansson, managing director, AI Breakthrough. "Alitheon has brought the rigor of human biometric authentication and applied it to the physical world of products and parts. With this solution, AI gives every physical object its own unforgeable identity just by taking its picture. Congratulations on winning 'Overall Authentication Solution of the Year.'" About AI Breakthrough Part of Tech Breakthrough, a leading market intelligence and recognition platform for global technology innovation and leadership, the AI Breakthrough Awards program is devoted to honoring excellence in Artificial Intelligence technologies, services, companies and products. The AI Breakthrough Awards provide public recognition for the achievements of AI companies and products in categories including Agentic AI, Machine Learning, Generative AI, Robotics, AI Hardware, Computer Vision and more. For more information visit AIBreakthroughAwards.com. Tech Breakthrough LLC does not endorse any vendor, product or service depicted in its recognition programs, and does not advise technology users to select only those vendors with award designations. Tech Breakthrough LLC recognition consists of the opinions of the Tech Breakthrough LLC organization and should not be construed as statements of fact. Tech Breakthrough LLC disclaims all warranties, expressed or implied, with respect to this recognition program, including any warranties of merchantability or fitness for a particular purpose. About Alitheon Alitheon is a Bellevue, Washington-based leader in advanced optical AI and creator of FeaturePrint, a multi-patented system connecting the physical and digital worlds via a secure and immutable link. FeaturePrint digitizes for items and products, what fingerprints are for people - a one-of-a-kind, unique identifier that does not require you to mark, modify or add anything to the item. Using just a camera, FeaturePrinting enables authentication, identification and traceability of individual items out of millions of similar objects. With FeaturePrint, counterfeits are avoided, misidentification of parts is eliminated, and the use of wrong products is minimized. FeaturePrint is currently used for numerous track, trace and authentication purposes across automotive, pharmaceuticals, aerospace & defense, medical equipment, precious metals, and luxury goods and collectibles. Media Contact: Steve Johansson 213.255.3658 [email protected] Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. Alabama Business Reporter do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.
Emerald invests in Alitheon $8 million Series A to scale biometrics for things across global supply chains. BELLEVUE, WA - Emerald, a global venture capital firm focused on sustainable industrial innovation, has led the $8 million Series A funding round in Alitheon(R), the advanced optical-AI pioneer. There was also significant participation from eBay Ventures and continued support from existing investors. The capital accelerates global deployment of Alitheon's FeaturePrint(R) technology - a category-defining solution backed by 55+ issued patents. The industry has long relied on barcodes, tags, and stickers, but these external proxy markers can be damaged, detached, or counterfeited. Standard machine learning only identifies objects at a class level, recognizing a generic part rather than a specific asset. Alitheon renders these obsolete by capturing the inherent surface details of an object to create a unique, unforgeable identity - true 1-to-1 serialization without adding anything to the product. The result is biometrics for things: a Zero Trust framework where no item is assumed authentic until its digital fingerprint is verified via a standard camera. With nothing added, there is no marker for bad actors to spoof, ensuring an unbreakable link between the physical object and its digital record. The Alitheon Team "Securing support from such powerhouses proves the world is ready for digital-first serialization, provenance, and traceability," said Roei Ganzarski, CEO of Alitheon. "We aren't just identifying goods; we are powering the trust layer of the global economy, providing a level of security that additives and standard AI simply cannot match." "At Emerald, we look for technologies that solve fundamental industrial challenges at scale," said Gina Domanig, Managing Partner at Emerald Technology Ventures. "Alitheon's ability to provide 1-to-1 serialization without the need for labels or tags is a game-changer for global supply chains. By establishing a 'Zero Trust' framework for physical goods, Alitheon is providing the essential data integrity required for the future of automated manufacturing and logistics." "As recommerce continues to grow, trust and provenance are becoming increasingly important across high-value categories," added Henri Jaanimägi, Global Head of eBay Ventures. " Alitheon's 'biometrics for things' represents an important step forward in the broader trust infrastructure needed to support more transparent and confident buying and selling experience." This round positions Alitheon as the definitive leader in "Physical-to-Digital" identity, offering the essential technology to secure global trade. About Emerald Technology Ventures. Emerald is a globally recognized venture capital firm, founded in 2000, that manages and advises assets of over €1.3 billion from its offices in Zurich, Toronto and Singapore. The firm invests in start-ups that tackle big challenges in climate change and sustainability, with four current funds, hundreds of venture transactions and six third-party investment mandates, including loan guarantees to over 100 start-ups. About Alitheon. Alitheon(R) is a Bellevue, Washington-based leader in advanced optical AI and creator of FeaturePrint(R), a multi-patented system connecting the physical and digital worlds via a secure and immutable link. FeaturePrint digitizes for items and products what fingerprints are for people - a one-of-a-kind, unique identifier that does not require you to mark, modify or add anything to the item. Using just a camera, FeaturePrinting enables authentication, identification and traceability of individual items out of millions of similar objects. With FeaturePrint, counterfeits are avoided, misidentification of parts is eliminated, and the use of wrong products is minimized. FeaturePrint is currently used for numerous track, trace and authentication purposes across aviation & automotive, healthcare, government & military, electronics & data centers, precious metals, and luxury goods & collectibles.
Alitheon, an optical-AI company, has closed an $8 million Series A1 round led by Emerald Technology Ventures, with participation from eBay Ventures and existing investors. The Bellevue-based startup has developed FeaturePrint technology, backed by over 55 patents, which creates unique digital identities for physical objects without requiring tags or labels. The technology captures inherent surface details to create unforgeable identities, functioning as "biometrics for things". Unlike traditional barcodes or RFID tags that can be damaged or counterfeited, FeaturePrint provides 1-to-1 serialization using standard cameras to verify authenticity. The funding will accelerate global deployment across supply chains, targeting industries including manufacturing, healthcare and luxury goods. The solution aims to provide a "Zero Trust" framework for physical goods authentication and traceability.
Alitheon secures $8 million series A1 to scale "biometrics for things" Across global supply chains. Alitheon(R), the advanced optical-AI pioneer, today announced the closing of the round led by Emerald Technology Ventures, with significant participation from eBay Ventures and continued support from existing investors. BELLEVUE, Wash., June 2, 2026 /PRNewswire/ - The capital accelerates global deployment of Alitheon's FeaturePrint(R) technology - a category-defining solution backed by 55+ issued patents. The industry has long relied on barcodes, tags, and stickers, but these external proxy markers can be damaged, detached, or counterfeited. Standard machine learning only identifies objects at a class level, recognizing a generic part rather than a specific asset. Alitheon renders these obsolete by capturing the inherent surface details of an object to create a unique, unforgeable identity - true 1-to-1 serialization without adding anything to the product. The result is biometrics for things: a Zero Trust framework where no item is assumed authentic until its digital fingerprint is verified via a standard camera. With nothing added, there is no marker for bad actors to spoof, ensuring an unbreakable link between the physical object and its digital record. "Securing support from such powerhouses proves the world is ready for digital-first serialization, provenance, and traceability," said Roei Ganzarski, CEO of Alitheon. "We aren't just identifying goods; we are powering the trust layer of the global economy, providing a level of security that additives and standard AI simply cannot match." "At Emerald, we look for technologies that solve fundamental industrial challenges at scale," said Gina Domanig, Managing Partner at Emerald Technology Ventures. "Alitheon's ability to provide 1-to-1 serialization without the need for labels or tags is a game-changer for global supply chains. By establishing a 'Zero Trust' framework for physical goods, Alitheon is providing the essential data integrity required for the future of automated manufacturing and logistics." "As recommerce continues to grow, trust and provenance are becoming increasingly important across high-value categories," added Henri Jaanimägi, Global Head of eBay Ventures. " Alitheon's 'biometrics for things' represents an important step forward in the broader trust infrastructure needed to support more transparent and confident buying and selling experience." This round positions Alitheon as the definitive leader in "Physical-to-Digital" identity, offering the essential technology to secure global trade.
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Industries
Data & Analytics
Industrial & Manufacturing
Enterprise Software
AI & Machine Learning
Company Size
11-50
Company Stage
Series A
Total Funding
$43.8M
Headquarters
Bellevue, Washington
Founded
2015
Find jobs on Simplify and start your career today