Alloy Automation announces new integrations for Buy with Prime merchants with key email marketing and customer support applications.NEW YORK, Sept. 21, 2023 /PRNewswire-PRWeb/ -- Today, Alloy announced a new wave of Buy with Prime integrations that will enable merchants to connect their Buy with Prime accounts with industry-leading email marketing services. Buy with Prime helps merchants grow their businesses using the trusted, convenient experience and benefits of Prime, including fast, free shipping, seamless checkout, and easy returns.In 2022, Alloy launched an initial set of connector apps that enabled Buy with Prime merchants to integrate their Buy with Prime catalog and order information with popular eCommerce providers like Shopify, Adobe Commerce, WooCommerce, and BigCommerce. After seeing how popular these apps were with Buy with Prime merchants, Amazon and Alloy have worked together to enable integrations for additional apps direct-to-consumer merchants rely on to power their businesses."Part of our commitment to helping merchants grow is helping them save time and resources while running their business. With Alloy Automation, we can do just that — merchants can manage their stores with ease using these connector apps instead of spending time handling complex data mapping or developing the infrastructure themselves," said Russell Baker, director of partnerships and integrations, Buy with Prime.The next wave of Alloy-powered Buy with Prime integrations includes the following apps:Mailchimp for Buy with PrimeOmnisend for Buy with PrimeYotpo for Buy with PrimeThese integrations will allow businesses to leverage key process implementations such as abandoned checkout recovery and audience segmentation.For Alloy, the announcement represents another major milestone as the company works toward its goal of providing the most functional, scalable, and trusted embedded integrations on the market. Earlier this summer, the company announced major product advancements that included the introduction of a Unified API platform in addition to their embedded iPaaS and workflow orchestration tools."At Alloy, one of our primary goals has always been to enable true connectivity and optionality — putting users back in control of the apps they use to run their businesses

Alloy's Unified API makes it faster than ever for companies to release user-facing integrationsNEW YORK, Aug. 21, 2023 /PRNewswire-PRWeb/ -- Today, Alloy Automation announces the launch of its third product, Alloy Unified API. This is a major release that drastically reduces the time it takes for customers to go live with user-facing integrations."Our Unified API eliminates the need for software vendors to build infrastructure to keep data in sync, making the process of releasing basic app integrations much easier," says Alloy Automation's CTO, Gregg Mojica. "We're aiming for the best developer experience – enabling a high degree of customizability, and an easy path to upgrade onto our Embedded platform once an ISV has use cases that are more complex than just reading and writing data."The Unified API standardizes different API fields across various apps of the same category and provides a single interface that software vendors can connect to. It solves the headache of different apps having the same resources but with different data structures. For example, while Shopify and BigCommerce both have an "Order" API, the variables are mapped into a standardized structure, allowing software vendors to build once and deploy anywhere without worrying about complex data mappings

Kibo Commerce, a market leader in composable unified commerce solutions, has announced a strategic partnership with Alloy Automation, a next-generation iPaaS platform, to expand Kibo’s integration capabilities and provide customers with a seamless, connected commerce experience.