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Ameba

AI-powered platform automating supply chain data

Overview

Ameba offers an AI-driven platform that provides real-time visibility and actionable insights for complex supply chains. It automatically extracts data from unstructured, multilingual sources such as emails, PDFs, and messaging, and merges it into a single source of truth that tracks product status and predicts disruptions. The platform integrates with existing workflows and systems like ERP and PLM, enabling smooth onboarding for suppliers with minimal disruption. Its goal is to convert fragmented supply chains into growth drivers by improving on-time delivery and operational efficiency for brands, retailers, and manufacturers, while expanding into new sectors.

Significant Headcount Growth

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About Ameba

Simplify's Rating
Why Ameba is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsIndustrial & ManufacturingEnterprise SoftwareAI & Machine Learning

Company Size

11-50

Company Stage

Seed

Total Funding

$8.8M

Headquarters

London, United Kingdom

Founded

2023

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Simplify's take

What believers are saying

  • Ameba processed 580,000 emails and 50,000 orders by October 2026.
  • Its October 2024 seed round raised $7.1 million from Hedosophia, extending runway.
  • Recent July-August 2026 posts show active product development and stronger manufacturing positioning.

What critics are saying

  • Ameba still depends on a tiny customer base; Plank anchors much of its traction.
  • Oracle, SAP, and Microsoft can bundle comparable agents into ERP suites by 2027.
  • OpenAI and AWS dependency exposes margins to pricing shocks and platform lock-in.

What makes Ameba unique

  • Ameba automates supply-chain admin inside existing ERP and PLM workflows, not separate dashboards.
  • Its multilingual email, PDF, and WhatsApp extraction fits fragmented fashion and CPG operations.
  • Founders Hoffmann and Massie combine supply-chain operations and Palantir-grade data engineering.

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Funding

Total Funding

$8.8M

Above

Industry Average

Funded Over

2 Rounds

Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Above Average

Industry standards

$3.3M
$2M
$2.3M
$3M
$7.1M

Benefits

  • Health Insurance
  • Dental Insurance
  • Parental Leave
  • Paid Holidays
  • Flexible Work Hours
  • Remote Work Options
  • Company Equity

Growth & Insights and Company News

6 month growth

0%

1 year growth

16%

2 year growth

7%
TechCrunch
Oct 2nd, 2024
Ameba raises $7M for AI supply chain

London-based startup Ameba has raised a $7.1 million seed round led by VC firm Hedosophia. Ameba uses generative AI to enhance retail supply chains by extracting and analyzing unstructured data, predicting disruptions, and reducing manual data input by 30%. The platform aims to improve efficiency and address issues like incorrect pricing and stock shortages in traditional retail systems. Co-founders Cedrik Hoffmann and Craig Massie highlight the use of multi-step AI agents and foundational models, including OpenAI's.

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