AnyMind will integrate Alibaba's Qwen AI models into AnyLive's multi-model architecture for Asian live commerce. The integration aims to enhance customer interaction by improving the platform's ability to interpret conversational questions and generate natural responses in Asian languages during livestreams. The companies said the addition would improve language fluency, proper use of honorifics, and AI avatars' understanding of local cultural nuances. Financial terms were not disclosed, and no rollout timeline was announced. Qwen is a family of large language and multimodal AI models developed by Alibaba.

AnyMind Group named Premier Partner in Shopify Partner Program. Published on September 18, 2026 AnyMind Group, a Tokyo Stock Exchange-listed BPaaS company, announced it has become a certified Premier Partner in the Shopify Partner Program. The designation follows several years of expanding Shopify-focused work. AnyMind received the "Rising Star Partner of the Year" award at Shopify Partner of the Year 2024 - Japan, and in 2025 the company launched the Commerce DX Project with Shopify Japan to help enterprises there connect ecommerce with physical stores under a "unified commerce" approach. AnyMind supports Shopify merchants through proprietary platform integrations, including AnyLogi, available on the Shopify App Store, alongside broader operational services spanning site creation, marketing, logistics, cross-border expansion and online-to-offline store integration. The company said it has supported more than 200 Shopify store implementations to date. As Premier Partner, AnyMind's stated scope covers five areas: building and maintaining Shopify stores tied to a brand's business strategy and P&L; marketing and data services spanning digital advertising, social, Influencer Marketing, CRM and analytics; post-purchase logistics including warehousing, inventory and fulfillment; cross-border expansion using its regional hubs across Asia; and omnichannel support connecting data and touchpoints across e-commerce and physical retail. The Premier Partner status arrives alongside a separate update to AnyLive, AnyMind's AI live commerce platform. The company said AnyLive can now generate avatars directly from existing video footage, removing the need for dedicated local shoots when brands deploy avatars across markets, and can create digital twins of brand mascots. AnyMind cited regional live commerce growth as context for the update, pointing to a Momentum Works estimate that "content commerce" in Southeast Asia will reach $77.9 billion in 2026, up 57% year-on-year. Founded in 2016, AnyMind Group operates 24 offices across 15 markets. As of June 2026, the company said it served more than 1,500 enterprises for marketing, over 230 for e-commerce, more than 1,600 publishers, and more than 1,100 creators.

AnyMind Group has launched a platform for managing creator livestream campaigns. The new tool enables brands to execute livestream advertising across multiple formats, including video ads, overlays, chat integrations, promotional codes, and product placements. The platform provides analytics tracking key metrics such as impressions, watch time, peak concurrent viewers, and link click-throughs. This allows brands to measure the performance of their livestream campaigns in real-time. The launch reflects growing interest in livestream commerce and influencer marketing. By offering a centralised platform for campaign management and performance tracking, AnyMind aims to simplify the process for brands working with content creators on livestream initiatives.