Amy Brown, Founder & CEO of AuthenticxThe digital era presents healthcare leaders with a formidable challenge: a tidal wave of online health misinformation shaping patient behaviors and decisions. A single viral social media post can ignite widespread confusion, driving patients to pursue treatments, medications, or services that may—or may not—relate to their condition or patient journey. Healthcare organizations then scramble to manage surging call volumes, strained resources, frustrated patients, and a compromised healthcare experience.The solution to combating misinformation lies in conversational intelligence powered by speech analytics. By capturing and analyzing interaction data across channels like call centers, websites, and mobile apps, conversation data provides an invaluable window into the patient mindset. Healthcare leaders can leverage these insights to detect emerging trends, identify pain points, and ultimately help patients navigate the complex web of online information.Combating Misinformation in Real-TimeThe prevalence of health misinformation is staggering. A JAMA Health Forum study found that one in 20 COVID patients used questionable treatments championed by groups spreading misinformation online

What You Should Know:– Authenticx, a leader in conversational intelligence for healthcare launches new suite of AI models capable of detecting reportable events within customer interactions.– The new AI models empowers pharmacovigilance and patient safety teams to operate more efficiently and effectively.Detecting Healthcare-Specific Compliance Events and Streamlining ReportingThe AI models can identify various reportable safety events, including adverse events, product quality complaints, special product conditions, and HIPAA compliance issues. By analyzing customer conversations, the models can accurately detect these events with a 98% accuracy rate and a false negative rate of less than 1%.This technology streamlines the reporting process by automating the detection of potential safety events, allowing human teams to focus on higher-level analysis and action. Additionally, the AI models provide valuable insights into emerging trends and risks, enabling organizations to proactively address patient safety concerns.Authenticx’s solution offers several key benefits:Improved efficiency: Automated detection of safety events reduces manual review time and resources.Automated detection of safety events reduces manual review time and resources. Enhanced accuracy: High accuracy rates in identifying reportable events minimize risks and errors.High accuracy rates in identifying reportable events minimize risks and errors. Enhanced compliance: Streamlined reporting and escalation processes help organizations adhere to regulatory standards.Streamlined reporting and escalation processes help organizations adhere to regulatory standards. Data-driven insights: Comprehensive tracking and analysis of safety events inform risk management strategies.“Identifying, confirming, and reporting adverse events is an expensive and high-risk issue for pharmaceutical groups that also directly impacts patient populations

Amy Brown, founder and CEO of Authenticx Juggling the administrative business of a complex healthcare system with administering patient care is an undeniable challenge. Healthcare professionals, such as nurses, feel that daily in their roles. The juggling act is increasingly driving reports of burnout and opening discussions around how administrative tasks and expectations have changed within our healthcare system.     Coming out of the 2020 pandemic, there were high levels of reported burnout across healthcare professionals (as reported by a 2022 USA Today and Ipsos poll). At the time, about half of healthcare workers who responded to the poll reported feeling “burned out,” and nearly a quarter reported that they were likely to leave the healthcare field entirely in the near future.  More recently, the increased need to provide additional documentation, respond to patient communication, and coordinate with pharmacies and insurance providers has impacted the daily duties of nurses and other healthcare practitioners. Specifically, there’s decreased time for providing clinical patient care when growing administrative needs demand time and attention.    As a result, doctors are more frequently charging fees for tasks like signing patient documents and answering emails. According to one Washington Post article, the University of Washington explained in a June blog post for patients that billing had been initiated for doctor administration time because the 500,000 emails their doctors received in 2019 had skyrocketed to 1.4 million in 2022.  To combat burnout, healthcare leaders need to first have tools to identify what is causing burnout