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Bags

Connects growing businesses with lending partners

Overview

SecureBags.com connects growing CPG businesses with a curated network of lending partners through a loan-optimized platform. A business onboarding on the platform gets an in-house Funding Coach who negotiates with lenders to secure the best funding offer and explains loan eligibility to match with the right partner. The platform provides access to over 17 loan types and 52 loan products to help raise capital for large orders, inventory needs, and bookkeeping as the business grows. It stands out by focusing on diverse and women entrepreneurs and using coaching to tailor financing terms, with the goal of preventing profitable businesses from failing due to debt or lack of capital.

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About Bags

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Industries

Enterprise SoftwareFintechFinancial Services

Company Size

201-500

Company Stage

Seed

Total Funding

$6.8M

Headquarters

New York City, New York

Founded

2020

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Funding

Total Funding

$6.8M

Below

Industry Average

Funded Over

3 Rounds

Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Below Average

Industry standards

$3.3M
$2M
$2.3M
$2.8M
$3M

Growth & Insights and Company News

6 month growth

0%

1 year growth

0%

2 year growth

1%
AlleyWatch
Dec 9th, 2025
The AlleyWatch Startup Daily Funding Report: 12/9/2025

The alleywatch startup daily funding report: 12/9/2025. The latest venture capital, seed, pre-seed, and angel deals for NYC startups for 12/9/2025 featuring funding details for Bags, Parallel Learning, and much more. This page will be updated throughout the day to reflect any new fundings. Parallel Learning - $20M Series B. Parallel Learning, a provider of teletherapy for special education services for K-12 students, has raised $20M in Series B funding led by Valspring Capital. Founded by Diana Heldfond in 2020, Parallel Learning has now raised a total of $48.9M in reported equity funding. AlleyWatch is NYC's leading source of tech and startup news, reaching the city's most active founders, investors, and tech leaders. Advertise today Bags - $2.75M venture. Bags, an AI-powered financial management platform for small businesses, has raised $2.75M in Venture funding led by Ford Foundation. Founded by Daniel Taylor, William Hayden, and Ignacio Semerene in 2020, Bags has now raised a total of $7M in reported equity funding.

PR Newswire
Dec 8th, 2025
Bags raises $2.75M to help US small businesses fix messy books and access $10B in credit

Bags, a New York-based fintech startup founded in 2020, has raised $2.75 million in a funding round led by Ford Foundation, bringing total capital raised to $7 million. Partnership Fund for New York City, Zeal Capital Partners, Slauson & Co, Limited Ventures and Blueprint FTC participated. The company combines AI-powered insights with human expertise to help small businesses improve financial management and access capital. Bags offers free AI financial reviews that identify errors in financial statements and provide guidance on improvements. Businesses using Bags grow an average of 250% year-over-year and are 4.5 times more likely to secure funding, obtaining financing five times faster than the national average. The startup has worked with over 10,000 small businesses since its founding by Daniel Taylor, William Hayden and Ignacio Semerene. The funding will expand product capabilities and partnerships with community development financial institutions.

FinSMEs
Oct 21st, 2022
Bags Raises $3M in Seed Funding

Bags, a New York-based provider of a small business loan discovery and management platform, raised $3M in Seed funding

Axios
Oct 19th, 2022
Exclusive: Howard Schultz-backed Bags raises $3M seed round

The loan marketplace is focused on the underrepresented

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