B

Barlean's

Manufactures organic oils and dietary supplements

Overview

Barlean's Organic Oils makes premium organic dietary supplements and functional foods, centering on flax oil and expanding to omega-3s from fish and algae, greens, vitamins, and other organic products. Its flax oil is produced by a cold-press method in GMP-certified facilities with proprietary processes to preserve purity and potency, and its Seriously Delicious emulsified oils improve taste and absorption. The company sets itself apart with a long family heritage, a commitment to freshness (replacing store shelves every six months), and a wide range of natural products that use emulsified blends to minimize fishy flavors. Its goal is to provide high-quality, natural supplements that support health and wellness while operating responsibly and using profits to fund outreach programs.

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About Barlean's

Simplify's Rating
Why Barlean's is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Food & AgricultureHealthcareConsumer Goods

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Ferndale, Washington

Founded

1989

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Simplify's Take

What believers are saying

  • August 2026 launch of Orange Cream Liquid Magnesium expands into faster-growing sleep and stress categories.
  • November 2025 website updates show new Mood Drops and Tropical Liquid Multivitamin momentum.
  • IFOS verification for Ideal Omega 3 supports premium pricing and shelf differentiation.

What critics are saying

  • March 2026 California Prop 65 notice targets Barlean's Greens for lead exposure.
  • The 2022 coconut-oil false-ad settlement still stains brand trust and merchant relationships.
  • Lack of widespread third-party testing leaves retail buyers exposed to contamination allegations.

What makes Barlean's unique

  • Family-owned since 1989, Barlean's sells organic oils, greens, vitamins, and mood drops.
  • Its Seriously Delicious emulsification and cold-pressing heritage differentiate taste and absorption.
  • Barlean's Ideal Omega 3 is listed in IFOS as of July 2026.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Health Savings Account/Flexible Spending Account

401(k) Retirement Plan

401(k) Company Match

Tuition Reimbursement

Paid Vacation

Paid Holidays

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