Bettermode

Bettermode

Community platform for online engagement management

About Bettermode

Simplify's Rating
Why Bettermode is rated
B-
Rated C on Competitive Edge
Rated B on Growth Potential
Rated B on Rating Differentiation

Industries

Consumer Software

Enterprise Software

AI & Machine Learning

Company Size

11-50

Company Stage

Seed

Total Funding

$6M

Headquarters

Toronto, Canada

Founded

2018

Overview

Bettermode provides a community platform that enables businesses to create and manage their own online communities. This platform is designed to be flexible, allowing businesses to customize their community spaces to fit their specific needs. Users can automate workflows, sync data, and develop custom applications using tools like GraphQL API, Webhooks, and a Liquid template engine. This allows for functionalities such as automated member management and custom moderation rules. Bettermode operates on a subscription-based model, generating revenue through client subscriptions and an app marketplace where developers can offer their integrations. This approach not only provides a steady income but also encourages a community of developers to enhance the platform's features. Bettermode's goal is to empower businesses to foster engagement and interaction within their unique online communities.

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Simplify's Take

What believers are saying

  • Growing demand for community-driven platforms enhances Bettermode's market potential.
  • AI-driven analytics integration offers insights into user behavior and engagement.
  • Rising interest in no-code tools allows non-developers to create custom functionalities.

What critics are saying

  • Emerging startups with similar features at lower prices threaten Bettermode's market share.
  • Rapid AI tool evolution by competitors may outpace Bettermode's offerings.
  • Bill C-27 in Canada could increase compliance costs for Bettermode.

What makes Bettermode unique

  • Bettermode offers a flexible platform for building customized online communities.
  • The platform supports automation and custom apps via GraphQL API and Webhooks.
  • Bettermode's App Store fosters a vibrant ecosystem of third-party developers.

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Funding

Total Funding

$6M

Above

Industry Average

Funded Over

1 Rounds

Notable Investors:
Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Above Average

Industry standards

$3.3M
$2M
Netflix
$2.3M
Instacart
$3M
Robinhood
$6.1M
Bettermode

Benefits

Global mobility

Community

Uncapped vacation

Parental leave

Generous time away policies

Home office stipend

Flexible work

Equity

Growth & Insights

Headcount

6 month growth

↑ 3%

1 year growth

↓ -6%

2 year growth

↑ 0%

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