BBig Potato Games publishes and licenses fast-to-learn party, family, trivia, and puzzle games for a global audience, selling physical board and card games. Its products are designed for quick play and social interaction, built around IP-led development and licensing from external inventors and major brands, and sold through retailers, online stores, and direct-to-consumer channels in over 40 countries. The company differentiates itself with an indie brand, strong marketing and design focus, and partnerships with big brands while maintaining its independent roots and positive culture. Its goal is to grow through ongoing product development, licensing, and international expansion, while upholding social and environmental standards.
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Industries
Company Size
51-200
Company Stage
Growth Equity (Venture Capital)
Total Funding
$21.4M
Headquarters
Leicester, United Kingdom
Founded
2014
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Total Funding
$21.4M
Above
Industry Average
Funded Over
1 Rounds
Big Potato Games partners with McDonald's for Happy Meal promotion. Published on: 11th November 2026 Nine mini games from Big Potato Games, including two exclusive new titles, will be available in Happy Meals across the UK and Ireland from 29th December 2026. Big Potato Games has announced a new partnership with McDonald's, bringing a selection of its popular family games to Happy Meals across the UK and Ireland. Launching on 29th December, the promotion will feature nine mini games, including versions of some of Big Potato's best-selling titles, such as OK Play, Cards Vs Gravity and Herd Mentality, the latter of which has sold 3m copies worldwide. The collection will also introduce two new games created exclusively for Happy Meal: Blizzard Lizard and Sock Goblin. Designed to encourage families to play together, the games are quick to learn and easy to play, with an emphasis on keeping everyone involved rather than waiting for individual turns. Each game will feature a QR code linking to a dedicated how-to-play video, allowing families to get started without needing to read through instructions. Dean Tempest, Co-Founder of Big Potato Games, commented: "McDonald's is a household name, so this partnership is a big milestone for us. Our mission is to light up the moments we share together, and we wanted to build on the fun of Happy Meal by creating games that parents can enjoy alongside their kids. The dream is that families take these games home and keep playing them together long after their Happy Meal is finished." The collaboration introduces Big Potato's games to a wider family audience through McDonald's restaurant network, while encouraging continued play at home. The Big Potato mini games will be available with Happy Meals at participating McDonald's restaurants across the UK and Ireland from 29th December 2026 until 1st February 2027.
Bookspeed partners with Big Potato Games. September 20, 2026 Bookspeed is now a supplier for Big Potato Games, with the books wholesaler launching a range of its games at Top Drawer in September. Big Potato Games has been making party and family games since 2014 and has sold more than 18.5 million products worldwide. Bookspeed has added over 40 products to its offer, including bestsellers such as Sounds Fishy, Chicken & Hotdog, and Herd Mentality. Bookspeed's publishing director Jonny Gallant said: "Gifts Today is really excited to be working with Big Potato Games. Bookspeed has an established games range, and these products complement its existing lines perfectly. The response to the range at Top Drawer was excellent, with the Sounds Fishy travel game one of its top sellers. "These games already have an established and growing audience, so we're delighted that we can offer these to our customers, especially during the run-up to Christmas." If you'd like to stock Big Potato Games through Bookspeed, get in touch with the team on 0131 467 8100 or email [email protected].
Mobeus has partnered with Big Potato to help unlock an exciting stage of growth for the London-based board games company.
Big Potato secured £16 million investment from Mobeus, valuing the company at £50 million. Two-thirds of its revenue comes from exports, mainly to the US. The deal faced delays due to Trump's tariffs but was completed after a tariff truce. Employees will receive payouts through an ownership trust. Founded in 2014, Big Potato designs games in London and manufactures in China, India, and Vietnam.
Big Potato has partnered with Aardman for a new party game, Obey the Clay.
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Industries
Company Size
51-200
Company Stage
Growth Equity (Venture Capital)
Total Funding
$21.4M
Headquarters
Leicester, United Kingdom
Founded
2014
Find jobs on Simplify and start your career today
Don't see your dream role? Check out thousands of other roles on Simplify.Browse all jobs