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Overview
BigBinary is a software development partner that builds custom web and mobile applications for clients. Web apps use Ruby on Rails, Node.js, and React.js; mobile apps use React Native. They work with clients to design, develop, and deploy solutions, focusing on maintainable code and sound engineering practices. They differentiate themselves through deep Ruby on Rails expertise, a track record with notable clients, and active technical writing and conference speaking, aiming to help organizations build reliable, scalable apps while contributing to the engineering community.
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Simplify's take
What believers are saying
- BigBinary updated client pages on 2026-08-26, showing active work with Gumroad and Healthicity.
- Its blog posted June 10, 2026, January 15, 2026, and February 2, 2026.
- Lovewick still uses BigBinary, with 250,000 couples and App Store momentum.
What critics are saying
- Every listed role is currently not hiring, signaling stalled expansion in 2026.
- Neeto competes for attention and engineering time against higher-margin client services.
- Losing Gumroad or Lovewick would cut visibility and revenue fast.
What makes BigBinary unique
- BigBinary pairs client services with Neeto, giving it product lessons and reusable code.
- Its Rails-first team has shipped since 2011 across Miami and Pune.
- The blog's 614 posts create durable technical credibility and inbound trust.
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