B

BigMarker

Launches and scales live events platform

Overview

BigMarker enables organizations to run live, on-demand, and automated digital events at scale for marketing, education, and demand generation. It provides a platform to create, schedule, host interactive video sessions, with audience engagement, registrations, analytics, and integrations, plus APIs and white-label options. It differentiates itself with highly customizable, end-to-end event experiences across formats and strong integration and white-label capabilities for a company’s marketing, sales, and learning stack. The goal is to help organizations foster meaningful conversations, deepen relationships with prospects and customers, and expand reach through scalable virtual events.

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About BigMarker

Simplify's Rating
Why BigMarker is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsEnterprise Software

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Chicago, IL

Founded

2010

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What believers are saying

  • BigMarker shipped October 2026 A/B testing, recording studio, and on-demand experience builder.
  • BigMarker’s October 2026 AEO features position recordings for AI assistants and search.
  • Recurring 2026 customer activity from Realtor.com, Bauer Media, and URL Insurance shows demand.

What critics are saying

  • No disclosed funding leaves BigMarker exposed against Zoom, Microsoft Teams, and ON24.
  • ON24’s April 2026 Cvent ownership raises enterprise sales pressure on BigMarker’s 2027 pipeline.
  • If customer acquisition slows, BigMarker becomes a commodity webinar utility and loses pricing power.

What makes BigMarker unique

  • BigMarker’s October 2026 stack spans webinars, hybrid events, on-demand video, and certification.
  • Its October 2026 platform supports 100,000+ live attendees and up to 1M configured.
  • BigMarker’s July and March 2026 integrations with LinkedIn and HubSpot deepen marketer workflows.

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Company News

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In a recent webinar, experts from ACI Worldwide, CLS Group, and GFTN discussed how real-time payments are transforming cross-border commerce and the challenges of fragmentation, legacy systems, and regulations. Missed the live session? Here’s what you need to know – and why you’ll want to catch the full recording. ACI Worldwide and The Paypers recently hosted an exclusive three-part virtual summit that gathered industry leaders, innovators, and policymakers to explore the rapidly evolving payments landscape. From the rise of agentic commerce to real-time cross-border infrastructure and collaborative fraud defence, this series dives into the technologies, strategies, and partnerships shaping the future of global payments

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In early April 2025, The Paypers hosted a webinar titled Verification of Payee—Getting Ready for the Last Milestone, featuring payment specialists from Worldline and Projective Group. Matthieu Mulot, Global Product Manager for VoP and Compliance at Worldline, and Roderick Kroon, Global Solution Owner of Instant Payments and VoP at Projective Group, provided expert insights into the evolving regulatory landscape. The session offered a comprehensive overview of upcoming milestones, explored the primary challenges facing Payment Service Providers (PSPs), and shared actionable strategies to reduce risk and achieve compliance with the EU’s Verification of Payee (VoP) mandate. One of the key takeaways from the webinar was that not all players in the market have yet embarked on their Verification of Payee (VoP) journey, underlining the urgency of addressing this issue. The biggest challenge identified was meeting compliance deadlines on time—a concern that is becoming increasingly pressing as regulatory timelines draw closer. The high level of engagement during the QA session, which generated more questions than could be answered in a single session, highlighted just how many uncertainties still surround VoP implementation

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by Max MaxfieldThere are many things I’ve not really thought about before. I don’t like to boast (I pride myself on my humility), but I bet I’ve not thought about more things than most people. One reason I say this is that I keep on being introduced to new things I’ve never even considered.Take the power supply portion of embedded systems and the “things” part of the IoT, for example. I think it’s fair to say that this is right at the top of the list of things that rarely flits across (what I laughingly call) my mind. To be honest, I’ve always thought of power supplies as being something of a “black art.” Happily, in the case of any real-world* projects I’ve worked on, designing the power supply portion of the system has always been someone else’s problem (*as opposed to my hobby projects, in which everything is my problem).I’m a logic design engineer by trade. The trusty 0s and 1s embodied in digital logic make me feel safe and secure

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