Blue Stout

Blue Stout

Increases ecommerce store conversions and revenue

Overview

Blue Stout helps ecommerce brands increase revenue by optimizing their stores. It improves conversions, average order value, and repeat purchases through its proprietary UX frameworks that guide messaging, design layout, and automated systems, turning more browsers into buyers. The product works by applying data-backed ecommerce design practices across 250+ brands and focusing on email marketing to add 20-30% more revenue, a channel with high ROI, while also optimizing site experience to boost overall performance without increasing paid advertising spend. What sets Blue Stout apart is its emphasis on actionable, framework-based improvements validated with real client results, a strong focus on email-driven revenue, and its track record of adding six to seven figures in revenue for many clients within 6–12 months. The company’s goal is to help stores earn more money by delivering tangible increases in conversions, order value, repeat purchases, and overall profitability.

About Blue Stout

Simplify's Rating
Why Blue Stout is rated
C
Rated C on Competitive Edge
Rated B on Growth Potential
Rated D+ on Differentiation

Industries

Data & Analytics

Consulting

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

Portland, Oregon

Founded

2012

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Simplify's Take

What believers are saying

  • Blue Stout promoted live 2026 trainings on conversion and upsell optimization.
  • Its website and YouTube content signal active demand-generation and client acquisition.
  • LinkedIn says trusted brands include BruMate, TAFT, Swim Outlet, and Gathre.

What critics are saying

  • Blue Stout is a services business with unknown revenue and thin public disclosure.
  • Its differentiation depends on founder Allen Burt and a small 11-50 employee team.
  • Shopify platform changes and in-house DTC teams can replace agencies within 12 months.

What makes Blue Stout unique

  • Blue Stout specializes in Shopify Plus CRO, design, and weekly optimization.
  • It claims 250-plus ecommerce brand experience and proprietary UX frameworks.
  • Founder Allen Burt has positioned it as a conversion-led, brand-first agency since 2012.

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Benefits

Remote Work Options

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