Bombora

Bombora

Provides intent data for B2B marketing

About Bombora

Simplify's Rating
Why Bombora is rated
C+
Rated D+ on Competitive Edge
Rated B on Growth Potential
Rated B on Rating Differentiation

Industries

Data & Analytics

Enterprise Software

Company Size

201-500

Company Stage

Debt Financing

Total Funding

$972.7K

Headquarters

New York City, New York

Founded

2014

Overview

Bombora provides intent data to businesses, showing which companies are actively researching products or services online. This data helps B2B clients, such as sales teams and marketers, identify potential leads and tailor their marketing strategies to improve return on investment (ROI). The company collects data through its B2B Data Co-op and analyzes it to reveal buying intent patterns. Bombora's goal is to enable businesses to optimize their marketing and sales efforts by providing valuable insights into potential clients.

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Simplify's Take

What believers are saying

  • Increased demand for ABM solutions boosts need for precise intent data.
  • AI integration enhances Bombora's data accuracy and predictive capabilities.
  • Digital transformation initiatives drive demand for data-driven insights, expanding Bombora's client base.

What critics are saying

  • Growing competition in the B2B intent data market may dilute Bombora's market share.
  • Reliance on third-party data providers poses risks to data quality and availability.
  • Evolving privacy regulations could increase compliance costs and operational challenges.

What makes Bombora unique

  • Bombora specializes in providing intent data for B2B marketers, enhancing sales alignment.
  • Its B2B Data Co-op model emphasizes consent-based data collection, ensuring data privacy.
  • Bombora integrates with marketing platforms, streamlining data incorporation into existing workflows.

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Funding

Total Funding

$972.7k

Below

Industry Average

Funded Over

2 Rounds

Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Debt Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Health Savings Account/Flexible Spending Account

Unlimited Paid Time Off

401(k) Retirement Plan

401(k) Company Match

Parental Leave

Commuter Benefits

Professional Development Budget

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

-5%
Business Wire
Jan 15th, 2025
Bombora Named a 2025 Best Place to Work in New York City by Built In

Bombora also won in two additional categories: 100 Best U.S. Midsize Companies to Work For and 100 Best Midsize Places to Work in New York City.

MarTech 360
Dec 10th, 2024
Quora and Bombora Collaborate to Deliver B2B Audience and ABM Targeting Solutions

On December 9, 2024, Quora announced a new partnership with Bombora, allowing business-to-business (B2B) advertisers to target high-value audiences from Quora's 400 million monthly unique visitors.

Adweek
Dec 3rd, 2024
Bombora Appoints Big-Data Veteran Jim Butler as New Chief Technology Officer

NEW YORK - Bombora, the pioneer in B2B data solutions, announced the appointment of Dr. Jim Butler as Chief Technology Officer, effective immediately.

PR Newswire
Oct 29th, 2024
Runway Growth Capital Named To Inc.'S 2024 Founder-Friendly Investors List

Runway's recognition highlights its unwavering support for entrepreneurs through minimally dilutive capital solutions. MENLO PARK, Calif., Oct. 29, 2024 /PRNewswire/ -- Runway Growth Capital LLC ("Runway"), a leading provider of growth loans to venture and non-venture-backed companies seeking an alternative to raising equity, is proud to announce its inclusion in Inc. Magazine's 2024 Founder-Friendly Investors list. This marks another significant achievement for the firm, reinforcing its reputation as a trusted financial partner dedicated to empowering entrepreneurs by offering capital solutions that allow founders to maintain ownership of their businesses. "It has been a complicated few years for growth companies and the companies that fund them," said Mike Hofman, editor-in-chief of Inc

EIN News
Oct 9th, 2024
Predictiv Integrates Bombora Data for Enhanced B2B Targeting

DUBAI, UNITED ARAB EMIRATES, October 9, 2024 / EINPresswire.com / - Predictiv, a leading provider of intent-powered prospecting platform and lead generation services for B2B revenue teams, today announced a strategic partnership with Bombora, the premier provider of buyer intent data.

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