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Booster Juice is a Canadian juice and smoothie bar chain that serves nutritious blended drinks made with high-quality fruit, vegetables, natural sorbet, juice, yogurt, and nutritional Boosters. Customers get customizable smoothies and juices prepared by blending ingredients, often with boosters for extra nutrients, at locations that include hundreds of stores in malls, campuses, gyms, hospitals, and other high-traffic sites. The chain emphasizes readily available, healthy beverage options, with a long-standing footprint since its founding in 1999 and a goal of expanding access to nutritious drinks. Compared with competitors, Booster Juice differentiates itself through its large network of locations in diverse high-traffic settings and its established focus on smoothies with add-ins designed to boost nutrition rather than just flavor. The company aims to provide convenient, healthy options to a wide audience and to grow its store presence across Canada.
Industries
Food & Agriculture
Consumer Goods
Company Size
501-1,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Edmonton, Canada
Founded
1999
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Supergirl teams up with Booster Juice for a super-powered smoothie promotion. The marketing push for DC Studios' upcoming Supergirl film is officially heating up - and now it comes with a smoothie. A newly revealed promotion confirms that Booster Juice has teamed up with DC Studios for a special Supergirl-inspired "Superpower Smoothie" collaboration ahead of the film's June 2026 theatrical release. The promotional image showcases two collectible-style smoothie cups set against the bright blue backdrop of the film's official branding. One cup features the classic Booster Juice logo and fruit tornado design, while the second prominently displays the iconic House of El symbol alongside artwork of Supergirl in her cinematic costume and signature flowing coat. The collaboration centers around the new "Superpower Smoothie," which Booster Juice officially describes as containing mango, banana, passion fruit, guava, vanilla frozen yogurt and blue spirulina. According to the company, the smoothie ranges from 220 to 440 calories depending on size. What makes this crossover especially fun is how naturally the Booster Juice aesthetic fits the world of Supergirl. The electric blue smoothie practically screams Kryptonian energy, while the vibrant cup designs feel like something pulled directly from the pages of a comic book. The promotion is also another sign of how aggressively DC Studios is building anticipation for Supergirl, one of the most important upcoming projects in the studio's new cinematic universe spearheaded by James Gunn and Peter Safran. Superhero food and beverage promotions have become a major part of comic book movie culture over the years. From collectible popcorn buckets to themed fast-food meals and limited-edition drinks, fans love tangible pieces of movie hype they can experience in real life. This collaboration feels tailor-made for collectors, DC fans and social media alike. Discover more Movie Reviews & Previews ComicBooks It is also refreshing to see Supergirl receiving this level of mainstream promotional attention. Historically, Superman has dominated many of DC's larger merchandising campaigns, but DC Studios clearly appears committed to positioning Kara Zor-El as one of the flagship heroes of its new era. As excitement for the film continues to build, fans will undoubtedly be watching DC Studios and Booster Juice closely for additional promotional tie-ins, collectible items and possible limited-time merchandise connected to the campaign. One thing is certain: the road to Supergirl just got a little sweeter. Visit www.boosterjuice.com for locations near you.
Booster Juice launches new Mood Booster Ball to support local communities across Canada. Apr 22, 2026, 11:46 ET EDMONTON, AB, April 22, 2026 /CNW/ - Booster Juice is proud to announce the Mood Booster Ball, a delicious way for Canadians to give back to their communities. From April 20 to April 26, customers can purchase a Mood Booster Ball at participating Booster Juice locations nationwide and help make a meaningful impact close to home. During this campaign, proceeds from every Mood Booster Ball (made with sweet butterscotch, gooey marshmallows, crunchy rice crispy, peanut butter, gluten-free oats, and Honey) will go toward the Booster Juice Community Booster Fund. The Community Booster Fund provides vital support for local initiatives across Canada, including athletics programs, community development projects, and educational opportunities. By simply enjoying this new snack, customers are helping empower communities and create positive change where it matters most. "Our goal has always been to nourish both body and community," said Dale Wishewan, CEO of Booster Juice. "The Mood Booster Ball is more than just a snack; it's a small act that can make a big difference. We're proud to give our customers the opportunity to support meaningful initiatives right here in their own communities." Whether you're grabbing a smoothie on the go or stopping in for a quick pick-me-up, adding a Mood Booster Ball to your order during this special week means contributing to programs that strengthen communities across the country. SOURCE Booster Juice Media Contact: Jimmy Tran, National Director of Marketing, [email protected]
For a limited time, Booster Juice is launching three brand-new charcoal and chai-infused items.
Booster Juice first opened shop in Sherwood Park, Alberta back on November 13th, 1999.
Egg nog lovers rejoice because Booster Juice has just unveiled a new Oat Nog Smoothie.
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Industries
Food & Agriculture
Consumer Goods
Company Size
501-1,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Edmonton, Canada
Founded
1999
Find jobs on Simplify and start your career today