About

Brand Knew is a creative collective and strategic advisory firm that partners with media companies, causes, and consumer brands to enhance audience engagement and drive growth. The company combines creative intuition with data-driven insights to develop tailored strategies, offering services in marketing, design, media production, and cultural development. What sets Brand Knew apart is its commitment to diversity and collaboration, bringing together a team with varied backgrounds to create positive cultural impacts. The goal is to foster meaningful engagement and growth for clients, particularly in the sports and entertainment sectors.

Simplify's Take

What believers are saying

• Working on high-profile projects offers significant exposure and career growth opportunities.
• The company's diverse team fosters an inclusive and innovative work environment.
• Long-term partnerships with clients provide job stability and opportunities for deep, impactful work.

What critics are saying

• The competitive nature of the creative and strategic advisory industry could make it challenging to maintain a unique market position.
• Reliance on high-profile projects may lead to volatility in workload and revenue.

What makes Brand Knew unique

• Brand Knew uniquely combines creative intuition with data-driven insights, setting it apart from firms that rely solely on one approach.
• Their focus on high-profile projects in the sports and entertainment sectors, such as 'Cobra Kai,' distinguishes them from competitors with more generalized portfolios.
• Recognition by TikTok as the Most Innovative Agency of the Year underscores their industry-leading creativity and effectiveness.

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