About

Brand Knew operates as a creative collective and strategic advisory firm that collaborates with media companies, causes, and consumer brands to enhance audience engagement and drive growth. The company utilizes a combination of creative intuition and data-driven insights to develop comprehensive growth strategies tailored to its clients' needs. It serves a variety of clients, particularly in the sports and entertainment sectors, and has worked on notable projects like the "Cobra Kai" series on YouTube. Brand Knew's services include marketing, design, media production, and cultural development, allowing them to create strategies that resonate with target audiences. What sets Brand Knew apart from its competitors is its commitment to diversity and collaboration, with a team that brings together a wide range of perspectives and backgrounds. The company's goal is to create positive cultural impacts while fostering growth for its clients.

Simplify's Take

What believers are saying

• Working on high-profile projects offers significant exposure and career growth opportunities.
• The company's diverse team fosters an inclusive and innovative work environment.
• Long-term partnerships with clients provide job stability and opportunities for deep, impactful work.

What critics are saying

• The competitive nature of the creative and strategic advisory industry could make it challenging to maintain a unique market position.
• Reliance on high-profile projects may lead to volatility in workload and revenue.

What makes Brand Knew unique

• Brand Knew uniquely combines creative intuition with data-driven insights, setting it apart from firms that rely solely on one approach.
• Their focus on high-profile projects in the sports and entertainment sectors, such as 'Cobra Kai,' distinguishes them from competitors with more generalized portfolios.
• Recognition by TikTok as the Most Innovative Agency of the Year underscores their industry-leading creativity and effectiveness.

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