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Overview
Company Does Not Provide H1B Sponsorship
Broadlume provides software tools for flooring retailers, delivering a Retail Selling System that helps retailers manage operations and guide customers through an online-to-offline floor buying journey. The tools cover sales, marketing, and store operations to streamline workflows and increase profits, typically via a subscription model. Differentiators include a focused slate of tools tailored to the flooring industry, a large, experienced customer base (over 3,000 users) and a team of 200+ staff dedicated to simplifying business processes. The goal is to help flooring retailers run their businesses more efficiently and grow sales.
About Broadlume
Industries
Data & Analytics
Enterprise Software
Company Size
51-200
Company Stage
Series C
Total Funding
$77M
Headquarters
Town of Harrison, New York
Founded
2015
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Simplify's Take
What believers are saying
- Broadlume's site updated August 1, 2026, still markets itself as the industry's #1 platform.
- Cyncly's January 2026 integration reportedly created one united platform for flooring dealers.
- Broadlume's July 2026 product pages still highlight 3,000-plus users and cloud-based deployment.
What critics are saying
- Cyncly's December 2024 acquisition makes Broadlume a brand layer, not an independent company.
- Cyncly can rationalize overlapping flooring products in 2026, forcing layoffs or product sunset.
- Shopify agencies and generic web vendors can unbundle Broadlume's dealer software over time.
What makes Broadlume unique
- Cyncly owns Broadlume, RFMS, RollMaster, Mobile Marketing, and Pacific Solutions, creating a flooring stack.
- Broadlume's Retail Selling System unifies website, showroom, estimating, accounting, and inventory workflows.
- Its exclusive distribution model claims fewer local competitors and higher margins for retailers.
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Funding
Total Funding
$77M
Below
Industry Average
Funded Over
5 Rounds
Industry standards
Growth & Insights and Company News
6 month growth
↓ -2%1 year growth
↑ 0%2 year growth
↑ 1%Cyncly, a global living space software provider, announced its acquisition of Broadlume, a digital marketing and business management software company for the flooring industry. The financial terms were undisclosed. The merger will form the Cyncly Flooring brand, combining Broadlume's digital marketing expertise with Cyncly's business solutions. Broadlume CEO Todd Saunders and key leaders will join Cyncly. This follows Cyncly's 2023 acquisition of Mobile Marketing, highlighting its investment in the flooring sector.
Louisville Tile Distributors, a distributor of ceramic tile and related products based in Louisville, Kentucky, has teamed up with Broadlume, a technology company based in Sarasota, Florida, to bring the Wilcox Fifty Five private label tile collection to a broader audience.
Sarasota, FL, August 31, 2021--Broadlume Inc. has acquired Retail Lead Management (RLM), a flooring industry customer relationship management (CRM) platform.
The All-In-One Platform for the flooring industry that connects the online experience to the in-store showroom.
Broadlume, a leading flooring technology company, has introduced a new Digital Retailing program.
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About Broadlume
Industries
Data & Analytics
Enterprise Software
Company Size
51-200
Company Stage
Series C
Total Funding
$77M
Headquarters
Town of Harrison, New York
Founded
2015
There are no jobs for Broadlume right now.
Find jobs on Simplify and start your career today