Business Impact Group

Business Impact Group

One-stop brand management and fulfillment services

Overview

BIG is a brand management company in Chanhassen, Minnesota, with four divisions: corporate (uniforms and branded products), employee recognition (rewards programs), printing (cards, brochures, menus), and athletic (uniforms and equipment for schools). It operates as a vertically integrated, one-stop system that handles design, sourcing, manufacturing, printing, fulfillment, and logistics, and it funds 100% of manufacturing with invoicing after drop-shipment. Services include branded merchandise, custom apparel, e-commerce, global sourcing, print services, fulfillment, inventory management, and brand development for clients ranging from small businesses to Fortune 500 companies. In 2014, it acquired Anderson Performance Improvement Company to strengthen its employee and channel recognition solutions, and its goal is to provide a seamless end-to-end branding and supply chain solution that speeds delivery and supports client growth.

About Business Impact Group

Simplify's Rating
Why Business Impact Group is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Consulting

Industrial & Manufacturing

Enterprise Software

Consumer Goods

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Chanhassen, Minnesota

Founded

2003

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Simplify's Take

What believers are saying

  • Impactgroup.us updated in June 2026 shows active case studies and ongoing web presence.
  • BIG has partnered with Geek Squad and Best Buy for more than 20 years.
  • U.S. Bank Stadium work ran from 2020 through 2026, signaling retained enterprise demand.

What critics are saying

  • BIG lacks visible 2025-2026 product launches, funding, or expansion announcements.
  • The company depends on large clients like Geek Squad and Minnesota Vikings.
  • A larger platform acquisition or agency consolidation could compress margins by 2027.

What makes Business Impact Group unique

  • Paul Taunton built and sold Athletic Fitters to Foot Locker in 1998.
  • BIG’s vertically integrated model spans branding, printing, fulfillment, and employee recognition.
  • Since 2003, BIG has served OEMs, consumer brands, restaurants, and enterprise clients.

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Benefits

Health Insurance

Dental Insurance

Disability Insurance

Flexible Work Hours

Health Savings Account/Flexible Spending Account

Paid Time Off

Vision Insurance

Remote Work Options

Life Insurance

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