Business Insider

Business Insider

Digital media for business news and insights

About Business Insider

Simplify's Rating
Why Business Insider is rated
B-
Rated C on Competitive Edge
Rated B on Growth Potential
Rated B on Rating Differentiation

Industries

Consumer Software

Financial Services

Company Size

10,001+

Company Stage

Acquired

Total Funding

$398.6M

Headquarters

New York City, New York

Founded

2007

Overview

Business Insider provides business news, financial insights, and market analysis to a global audience, including professionals, entrepreneurs, and investors. The platform operates on a subscription-based model, offering premium content alongside advertising and sponsored content. Users can access in-depth articles, real-time news updates, expert commentary, exclusive interviews with industry leaders, and detailed reports on emerging trends in sectors like technology and finance. Business Insider distinguishes itself by focusing on delivering high-quality, accurate, and actionable information, making it a reliable resource for its diverse clientele.

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Simplify's Take

What believers are saying

  • AI-driven content personalization can boost user engagement and retention for Business Insider.
  • The rise of short-form video content offers diversification opportunities for Business Insider.
  • Remote work trends increase demand for Business Insider's digital content and subscriptions.

What critics are saying

  • Emerging digital media platforms may erode Business Insider's market share with lower-cost offerings.
  • AI-generated content threatens the perceived value of Business Insider's premium journalism.
  • Changes in social media algorithms could impact Business Insider's content reach and revenue.

What makes Business Insider unique

  • Business Insider offers exclusive interviews with industry leaders, enhancing its content value.
  • The platform provides real-time news updates, keeping its audience informed promptly.
  • Business Insider's commitment to high-quality, accurate information builds trust with its audience.

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Funding

Total Funding

$398.6M

Above

Industry Average

Funded Over

8 Rounds

Notable Investors:
Acquisition funding comparison data is currently unavailable. We're working to provide this information soon!
Acquisition Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Unlimited Paid Time Off

Paid Vacation

Paid Sick Leave

Paid Holidays

Parental Leave

Family Planning Benefits

Fertility Treatment Support

401(k) Retirement Plan

401(k) Company Match

Mental Health Support

Commuter Benefits

Phone/Internet Stipend

Gym Membership

Company News

Business Insider
Sep 29th, 2023
We moved from California to Texas with our 5-month-old baby before even visiting the state. Now, if our car has issues, we can actually afford to fix it.

Business Insider, Inc moved from California to Texas with its 5-month-old baby before even visiting the state.

Business Insider
Aug 6th, 2023
I lived in a couple of cities after I graduated college in 2018, but nothing stuck

Business Insider, Inc received $1.7 million in venture capital funding from Tampa Bay Ventures this year, and plan to stay here for the foreseeable future.

Seema
Jul 25th, 2023
Darjeeling express’s founder Asma Khan

Another outstanding honor is that Business Insider named her number 1 on their list of “100 Coolest People in Food and Drink”.

Grit Daily
Jul 13th, 2023
GRIT DAILY ®

In March 2023, Business Insider released an exposé titled “Tiny Homes, Big Problems,” raising serious concerns about the company’s financial practices and transparency.

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