CURA

CURA

Online pediatric and emergency telemedicine platform

Overview

Cura.sa is an online healthcare platform in Saudi Arabia that connects patients with specialized medical professionals, focusing on pediatric and emergency care. It lets users book appointments and have video consultations with doctors across specialties such as pediatric gastroenterology, pediatric surgery, emergency medicine, and obstetrics/gynecology. The service operates on a fee-for-service model where patients pay per consultation, with prices listed for each doctor to ensure upfront transparency. Patients can read and leave reviews, helping others choose providers. Cura.sa differentiates itself by concentrating on children’s and urgent care through a telemedicine format in Saudi Arabia, offering clear pricing and a straightforward booking-and-consultation experience. Its goal is to make specialized medical advice and consultations more accessible and convenient for families and individuals needing urgent care, delivered from home.

About CURA

Simplify's Rating
Why CURA is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer Software

Healthcare

Company Size

51-200

Company Stage

Series A

Total Funding

$4.9M

Headquarters

Riyadh, Saudi Arabia

Founded

2016

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Simplify's Take

What believers are saying

  • Cura expanded with Zoom in February 2025, strengthening compliant telehealth infrastructure.
  • Its hospital partnership with Saudi German adds integrated consultations, monitoring, and health information exchange.
  • Corporate wellness with Saaya Health opens employer-paid revenue beyond one-off patient consultations.

What critics are saying

  • Saudi German Hospital, Magrabi, and MOH dwarf Cura's traffic, brand, and distribution.
  • Cura's 2021 $4M Series A limits runway versus better-funded Saudi health platforms.
  • If hospital partners build direct telehealth, Cura's marketplace can become a thin middleman.

What makes CURA unique

  • Cura pairs telehealth with hospitals, pharmacies, laboratories, and 7,000 doctors across Saudi Arabia.
  • It offers locally compliant video care through Zoom integration, aligning with CHI, MOH, NPHIES, PDPL.
  • Cura serves pediatric and emergency specialties, making it unusually focused for urgent family care.

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Funding

Total Funding

$4.8M

Below

Industry Average

Funded Over

2 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$5M
ByteDance
$8.2M
Discord
$15M
Canva
$30M
Kalshi

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Paid Holidays

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Omnia Health
Nov 13th, 2023
Homegrown healthtech start-ups fuel digital health transformation

In May 2023, Nala was acquired by Integrative Health, a local network of patient-centred digital-first urgent care centres for an undisclosed amount.

Cura Healthcare
Nov 8th, 2023
Cura Launches Holistic Healthcare Application and Announces Partnership with Saudi German Hospital Group

Cura launches Holistic healthcare application and announces partnership with Saudi German Hospital Group.

Cura Healthcare
Oct 23rd, 2023
Cura Launches Corporate Wellbeing Community in Saudi Arabia To Enhance Employee Wellbeing - A Strategic Partnership with Saaya Health

Further amplifying this commitment, Cura is thrilled to announce a strategic partnership with Saaya Health, a global leader in employee well-being support services.

MAGNiTT
Mar 29th, 2022
MENA’s Altibbi raises $44M Series B

MENA’s AI-powered HealthTech Altibbi has raised the highest disclosed funding round in MENA-based HealthTech to date, in order to turbo-charge growth and footprint in Saudi Arabia and Egypt, ...

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