Calm

Calm

Mindfulness meditation app for mental wellness

About Calm

Simplify's Rating
Why Calm is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Rating Differentiation

Industries

Consumer Software

Healthcare

Company Size

501-1,000

Company Stage

Series C

Total Funding

$221.6M

Headquarters

San Francisco, California

Founded

2012

Overview

Calm offers a mindfulness meditation app aimed at helping users manage stress, improve sleep, and enhance overall well-being. The app features a variety of original audio content, including guided meditations, sleep stories, and relaxation music, available in multiple languages. Users can access basic content for free, but a subscription is required for full access to the extensive library. Calm differentiates itself from competitors through high-profile collaborations, such as celebrity-narrated bedtime stories, which attract a wide audience. The company's goal is to provide accessible mental health support and relaxation tools to individuals worldwide.

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Simplify's Take

What believers are saying

  • Partnership with Mars could attract pet owners to Calm's platform.
  • Collaboration with Magellan Health expands Calm's reach into corporate wellness programs.
  • New Story-like mindfulness exercises may appeal to younger, tech-savvy users.

What critics are saying

  • Increased competition from apps like Headspace and Insight Timer.
  • Potential backlash over features resembling social media, detracting from mindfulness focus.
  • Dependence on celebrity collaborations may risk user engagement if partnerships fail.

What makes Calm unique

  • Calm offers a unique blend of digital and physical mental wellness products.
  • The app features celebrity-narrated bedtime stories, enhancing user engagement and retention.
  • Calm's content is available in seven languages, catering to a global audience.

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Funding

Total Funding

$221.6M

Above

Industry Average

Funded Over

6 Rounds

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Above Average

Industry standards

$50M
$50M
Medium
$62M
SeatGeek
$75M
Calm
$100M
Oura

Benefits

Investment + Growth - Calm can only grow if you do. We offer a great salary, equity, 401(k), and even a generous extended learning budget.

Health + Wellness - We’ll cover 100% of your health, dental, and vision, and give you monthly stipends for your fitness and wellness routines too.

Time + Space - When we say PTO is Take What You Need, we really mean it.

Parents + Kids - Your family is a vital part of our community too. That’s why we offer baby bonding leave to all salaried employees.

Home + Office - Your home office should be as functional and inspirational as your office office. We’ll give you a WFH stipend to help.

Culture + Connection - Our calendar of (virtual) social events ensures you always feel part of, and close with, the team, no matter where you are.

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

1%

2 year growth

1%
Licensing.biz
Apr 15th, 2025
Joe Lawson joins Calm as head of Licensing

Calm, a leading mental health and wellness brand, is pleased to announce the appointment of Joe Lawson as its first head of Licensing.

Voolco
Apr 15th, 2025
Calm introduces new Story-like mindfulness exercises as an alternative to social media

Calm is introducing a range of new features to help individuals incorporate mindfulness into their daily routines more easily.

Mumsnet
Mar 21st, 2025
If you could send yourself a message in those first weeks of motherhood, what would it be? Win a £100 voucher and a Premium subscription to Calm!

That's why Calm has teamed up with Mumsnet to support maternal mental health in the run-up to Mother's Day.

Pet Food Processing
Feb 26th, 2025
Mars introduces PAWS program to understand human-animal bond

Additionally, Mars will also partner with mental health company Calm.

PR Newswire
Feb 20th, 2025
Mars Launches Landmark Global Study Program On Pets' Contribution To Human Wellbeing

Mars announces intention to undertake world's largest international study program into the human-animal bond and the role of cats and dogs in human mental health and wellbeing. The multi-year research program in partnership with leading academics will span over 35,000 people across more than 20 countries. It launches at a time of growing awareness of the global mental health crisis affecting millions1,2. Mars also unveils unique research and content partnership with Calm, a leading mental health company, to shine a light on pets and their role in human mental health and wellbeing

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