Centerfield

Centerfield

Customer acquisition through digital marketing strategies

About Centerfield

Simplify's Rating
Why Centerfield is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Rating Differentiation

Industries

Consulting

Consumer Goods

Company Size

1,001-5,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$156M

Headquarters

Los Angeles, California

Founded

2011

Overview

Centerfield focuses on customer acquisition for major brands through digital marketing and sales strategies, utilizing text and chat-based sales to engage customers. They create personalized buying experiences and ensure expert sales agents are available when customers are ready to purchase, resulting in around 2,000,000 sales annually. Their performance-based marketing model allows them to earn revenue by driving sales for clients, setting them apart with impressive sales figures and a strong emphasis on professionalism. The goal of Centerfield is to be a trusted partner for brands seeking to expand their customer base.

📈
Significant Headcount Growth
Simplify Jobs

Simplify's Take

What believers are saying

  • Recognition as Best Overall SEM Solution boosts Centerfield's credibility in digital marketing.
  • Acquisition of Brainjolt expands customer acquisition through social media engagement.
  • Named 'Best Places to Work in Los Angeles' aids in attracting top talent.

What critics are saying

  • Integration challenges from Brainjolt acquisition may disrupt existing operations.
  • Regulatory scrutiny on social media platforms could impact Centerfield's advertising strategies.
  • Economic fluctuations may affect Centerfield's performance-based revenue model.

What makes Centerfield unique

  • Centerfield's Dugout platform integrates real-time biddable media and automated call routing.
  • The acquisition of Brainjolt enhances Centerfield's social commerce capabilities on major platforms.
  • Centerfield's performance-based marketing model drives significant sales for leading global brands.

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Funding

Total Funding

$156M

Above

Industry Average

Funded Over

1 Rounds

Growth Equity VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity VC Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Unlimited Paid Time Off

401(k) Company Match

Paid Charity and Volunteer Days

Parental Leave

Performance Bonus

Growth & Insights and Company News

Headcount

6 month growth

17%

1 year growth

17%

2 year growth

17%
GlobeNewswire
Nov 21st, 2024
Centerfield Acquires Social Commerce Platform Brainjolt

LOS ANGELES, Nov. 21, 2024 (GLOBE NEWSWIRE) -- Centerfield, a premier technology service for digital customer acquisition, today announced the acquisition of Brainjolt, a social commerce platform that curates and promotes products to its engaged audiences on Meta, Snap and TikTok. Centerfield's digital brands and proprietary platform, Dugout, engage in-market consumers and supercharge customer acquisition for leading brands in home services, insurance, business services, e-commerce, and many other categories. With Brainjolt, Centerfield adds social commerce capabilities to drive additional purchases at scale for its customers. "The Brainjolt team has built an impressive and innovative business over the last decade by engaging audiences on social networks with intent to buy key products and services," said Kris Barton, CEO of Centerfield. "We believe this capability unlocks a major customer acquisition opportunity for our clients." Founded in 2014, Brainjolt is a digital publisher with 32 brands reaching over 70 million consumers through highly engaging content that drives purchases of hundreds of thousands of distinct e-commerce products

Centerfield
Aug 17th, 2023
Centerfield Named Best Overall SEM Solution

Centerfield was named a winner of the 2023 MarTech Breakthrough Awards in the Best Overall SEM Solution category.

GlobeNewswire
Apr 12th, 2023
Savings.Com Responds To Inflation With E-Commerce

LOS ANGELES, April 12, 2023 (GLOBE NEWSWIRE) -- Savings.com, used by five million shoppers monthly for coupons, discounts and promo codes, today announced SavingsCARES, an e-commerce fundraising partnership between brands and consumers to benefit charities, at no additional cost to shoppers. The monthly, ongoing initiative, SavingsCARES kicked off this month to benefit global partner, Rainforest Trust with participating brands Boden, The Body Shop, Princess Polly, Hunter Boots, and Jansport. Save the Children and Special Olympics Washington are charitable partners for May and June, respectively, with others to come throughout the initiative. Shoppers already use Savings.com to save on brands they love, and with SavingsCARES, those deals become more powerful than ever. A portion of every coupon shoppers use on participating SavingsCARES pages goes toward important causes worldwide. As the cost of living has increased worldwide, so has the cost of giving to charity

Centerfield
Aug 18th, 2022
Centerfield Corporation recognized as one of the “Best Places to Work in Los Angeles

Centerfield was named as one of the “Best Places to Work in Los Angeles” by the Los Angeles Business Journal for the fourth time.

Daymaker
Feb 28th, 2022
Daymaker, Inc. partners with Centerfield Corporation

For its inaugural Daymaker Book Club, Daymaker partnered with Centerfield to engage in a virtual dialogue with the kids supported by company employees during the Back-to-School and Holiday Giving Campaigns.

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