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Centerfield

Centerfield

Customer acquisition through sales and marketing

About

Centerfield focuses on customer acquisition through effective sales and marketing strategies in the digital sector. They engage customers via text and chat-based sales, creating personalized buying experiences across devices for major brands in home services and telecommunications. Operating on a performance-based marketing model, Centerfield drives significant sales for clients, closing around 2,000,000 sales annually. Their goal is to be a trusted partner for brands looking to expand their customer base through expert salesmanship and technology-driven engagement.

Company Stage

Seed

Employees

1,001-5,000

Industries

Data & Analytics, Consulting, Hardware, Enterprise Software

Total Funding

$292M

Headquarters

N/A

Founded

2011


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Simplify's Take

What believers are saying

  • Being named Best Overall SEM Solution in the 2023 MarTech Breakthrough Awards highlights Centerfield's industry leadership and innovative capabilities.
  • Recognition as one of the 'Best Places to Work in Los Angeles' underscores a positive work environment and strong company culture.
  • Strategic acquisitions like Datalot and partnerships with major brands enhance Centerfield's market position and growth potential.

What critics are saying

  • The performance-based revenue model can lead to financial instability if sales targets are not met consistently.
  • The highly competitive digital marketing landscape requires continuous innovation to maintain a competitive edge.

What makes Centerfield unique

  • Centerfield's performance-based marketing model ensures they only earn revenue by driving actual sales and customer acquisitions, aligning their success directly with their clients' success.
  • Their focus on personalized buying experiences across all devices sets them apart in the digital marketing sector, ensuring high engagement and conversion rates.
  • Centerfield's integration of advanced technology with expert sales agents provides a unique blend of human touch and automation, enhancing customer satisfaction and sales efficiency.

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