Chord

Chord

Data intelligence platform for commerce businesses

About Chord

Simplify's Rating
Why Chord is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

AI & Machine Learning

Company Size

11-50

Company Stage

Early VC

Total Funding

$56.5M

Headquarters

New York City, New York

Founded

2020

Overview

Chord.co is a data intelligence platform for commerce businesses that collects and interprets data to provide actionable insights. It offers services like AI-powered personal insights, automated marketing grouping, and customer lifecycle forecasting, using algorithms to target audiences effectively. A standout feature is its ability to unify data, ensuring all departments have access to accurate information. Chord.co aims to help brands make informed decisions and develop effective strategies for sustainable growth.

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Simplify's Take

What believers are saying

  • Growing demand for AI-driven CDPs enhances Chord's market potential.
  • Headless commerce technology adoption supports Chord's scalable solutions.
  • Subscription-based model ensures predictable revenue and long-term customer relationships.

What critics are saying

  • Emerging AI-driven CDP platforms increase competition for Chord.
  • Rapid technological advancements require continuous innovation from Chord.
  • Data privacy regulations like GDPR may impact Chord's operations.

What makes Chord unique

  • Chord offers a unique combination of headless commerce and data intelligence.
  • The platform provides seamless data unification for accurate insights across departments.
  • Chord's AI-driven CDP integrates insights, attribution, and activation in one platform.

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Funding

Total Funding

$56.5M

Above

Industry Average

Funded Over

3 Rounds

Notable Investors:
Early VC funding comparison data is currently unavailable. We're working to provide this information soon!
Early VC Funding Comparison
Coming Soon

Growth & Insights and Company News

Headcount

6 month growth

↓ -7%

1 year growth

↓ -2%

2 year growth

↑ 0%
PR Newswire
Mar 27th, 2025
Chord Raises $5.5M To Launch The Smarter Cdp For Ai-Driven Commerce Marketing

Ruggable, Sakara, Sonos & Caraway boost marketing efficiency and revenue with Chord's AI-driven data platformNEW YORK, March 27, 2025 /PRNewswire/ -- Chord Commerce , the smarter Customer Data Platform (CDP) built for commerce, has raised $5.5M to expand its AI-powered data and marketing platform. Led by M13 , with participation from Act One Ventures and GR0 Capital, the investment will help Chord grow its customer base and further develop its AI orchestration platform.Unlike traditional CDPs that simply store data, Chord combines AI-powered insights, attribution, and activation—eliminating the need for extra tools or manual analysis. Chord's AI-driven intelligence helps commerce brands make faster, more informed decisions and execute real-time marketing strategies, all within a single platform. This allows brands to reduce manual work, improve targeting, and make more informed marketing decisions—without the high costs of complex data infrastructure or additional point solution software."Marketing teams don't just need data—they need answers," said Bryan Mahoney, Co-Founder & CEO of Chord. "I founded Chord with a deep commitment to commerce, aiming to help brands unlock the full potential of their first-party data. Today, we've built a platform that delivers real-time insights and AI-powered marketing intelligence—without the complexity of traditional data tools

AlleyWatch
Mar 27th, 2025
The AlleyWatch Startup Daily Funding Report: 3/27/2025

Chord, a customer data platform for commerce brands, has raised $5.5M in Venture funding led by M13.

HiFi Pig
Jun 24th, 2023
Chord Company EpicX ARAY Interconnect | Hifi Pig

British cable brand Chord Company has launched its entry-level Chord Clearway Power.

Tech Startups
Jan 30th, 2023
50 Recently-Funded Startups To Watch In 2023

50 Recently-Funded Startups To Watch 2023Continue to scroll through the list, or choose a category above to jump ahead!. Artificial Intelligence Startups. Cypris

Forbes
Jan 18th, 2023
Platform As A Service Chord Solves Commerce Problem For Brands With Modern Technology Stack

Chord, a Platform as a Service for modern commerce, which combines headless commerce and data infrastructure, announced a $15 million Series A extension today.

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