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Overview
Civis Analytics is a data science firm that helps organizations turn raw data into actionable insights across politics, nonprofits, and business. It offers data solutions and services that include data augmentation to enrich client databases, survey science to understand audiences, and tools for message testing and media optimization to find the most effective ways to reach targets. Its products range from no‑code tools that let non-technical users cut and analyze lists to advanced data science methods that predict how messages will perform for specific audience segments, designed to support real‑time decision making. Unlike some competitors, Civis Analytics blends campaign-focused experience from its origins in a presidential reelection effort with a broad client base to provide practical, data-driven guidance. The company’s goal is to help clients make smarter decisions and optimize their marketing, outreach, and operations through accessible analytics and applied data science.
About Civis Analytics
Industries
Data & Analytics
Consulting
Enterprise Software
Company Size
11-50
Company Stage
Series B
Total Funding
$73.5M
Headquarters
Chicago, Illinois
Founded
2013
Simplify's Take
What believers are saying
- Third-party cookie elimination drives demand for alternative audience enrichment and targeting solutions.
- Government digital equity initiatives create new revenue streams beyond political campaigns and enterprises.
- Platform expansion into AI and automation attracts mission-driven organizations seeking data-driven decision-making.
What critics are saying
- Political campaign revenue cliff post-2024 election threatens revenue stability without vertical diversification.
- State privacy laws (CCPA, VCDPA, CPA) restrict data augmentation practices and increase compliance costs.
- Palantir, Databricks, Salesforce commoditize data unification market with superior funding and enterprise distribution.
What makes Civis Analytics unique
- Proprietary survey-based demographic modeling and data augmentation fills cookie-deprecation gaps for audience targeting.
- Managed, all-in-one platform consolidates data, analytics, and AI deployment without fragmented tool stacks.
- Scientifically-validated control-vs-treatment media measurement methodology optimizes message performance for specific segments.
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Funding
Total Funding
$73.5M
Above
Industry Average
Funded Over
3 Rounds
Industry standards
Benefits
Unlimited Paid Time Off
401(k) Company Match
401(k) Retirement Plan
Health Insurance
Dental Insurance
Vision Insurance
Parental Leave
Commuter Benefits
Pet Insurance
Growth & Insights and Company News
6 month growth
↑ 2%1 year growth
↓ -2%2 year growth
↓ -2%Drive has raised $2.2 billion and invested in Midwest-based startups, including Root Insurance, Duolingo, Olive and Civis Analytics.
To evaluate its impact, mRelief worked with an independent third-party research group, Civis Analytics, to design and conduct a randomized controlled trial (RCT), the gold standard in research.
Civis Analytics has unveiled the “Digital Equity Intelligence Center,” tools to help government leaders better understand broadband access.
Platform — which enables teams to collaborate in a secure, centralized environment, complete with network, application, and database-level risk and compliance tools that protect your campaign’s most sensitive data assets — is secure by default: Civis introduced 2FA as a requirement for Platform accounts in 2014, and Civis Analytics support Security Assertion Markup Language (SAML) single sign-on, which enables users to access multiple web applications using one set of login credentials.
Civis Analytics, a technology company that powers effective, data-driven audience campaigns, today released new research identifying the most persuasive COVID-19 vaccine messaging, the latest in a series of Civis studies on the topic.
Civis Analytics is Hiring for 3 Jobs on Simplify!
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About Civis Analytics
Industries
Data & Analytics
Consulting
Enterprise Software
Company Size
11-50
Company Stage
Series B
Total Funding
$73.5M
Headquarters
Chicago, Illinois
Founded
2013
Civis Analytics is Hiring for 3 Jobs on Simplify!
Find jobs on Simplify and start your career today