Clari

Clari

AI-driven B2B revenue forecasting platform

About Clari

Simplify's Rating
Why Clari is rated
B
Rated A on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

AI & Machine Learning

Company Size

501-1,000

Company Stage

Series F

Total Funding

$496M

Headquarters

Sunnyvale, California

Founded

2012

Overview

Clari provides AI-powered forecasting, activity intelligence, and pipeline management for B2B revenue teams. It connects with CRM systems to give real-time insights and predictive analytics, helping teams forecast revenue, identify promising deals, and reduce churn. The platform supports sales, marketing, customer success, and operations, enabling cross‑dept collaboration and tighter revenue control. What sets Clari apart is its focus on end‑to‑end revenue operations with automated data capture and continuous forecasting, leveraging CRM integration and automation to keep everyone aligned around a single set of revenue numbers. The company aims to help organizations improve forecast accuracy, increase pipeline transparency, and boost productivity across the revenue organization through a subscription-based platform.

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Simplify's Take

What believers are saying

  • Forrester study shows 398% ROI, $96.2M value in three years for enterprises.
  • New AI tools boost seller productivity and consumption revenue forecasting.
  • Serves 5000 customers like Adobe, Zoom with $10T revenue under management.

What critics are saying

  • Salesloft merger overlaps products, causing customer confusion and churn in 6-12 months.
  • Revenue.io steals mid-size B2B clients with Salesforce-native workflows in 12-18 months.
  • Immature AI agents fail, prompting CIOs to reject platform in 6-12 months.

What makes Clari unique

  • Clari unifies revenue data from CRM, email, and calendars into AI-driven forecasting.
  • Revenue Context enables AI agents to collaborate across $5T revenue processes.
  • Merger with Salesloft creates 10B revenue actions dataset for orchestration.

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Funding

Total Funding

$496M

Above

Industry Average

Funded Over

6 Rounds

Series F funding comparison data is currently unavailable. We're working to provide this information soon!
Series F Funding Comparison
Coming Soon

Benefits

No-cost health plans

401k plan

Generous PTO

Paid parental leave

Wellbeing & professional development funds

Remote & in-office perks

Growth & Insights and Company News

Headcount

6 month growth

2%

1 year growth

3%

2 year growth

6%
Forrester
Sep 25th, 2025
The Implications Of Salesloft's Drift Data Breach

The breach's timing - just two weeks after Salesloft announced its merger with Clari, a rival revenue orchestration platform provider, set to close later this year - is unfortunate to say the least.

Bakersfield.com
Aug 20th, 2025
Clari Wins Inc. 5000 Award for Fourth Consecutive Year, Leading the Future of Revenue AI

Clari today announced its inclusion in the annual Inc. 5000 list for the fourth consecutive year.

Business Wire
Aug 8th, 2025
Clari and Salesloft Announce Agreement to Merge

Clari and Salesloft, two Revenue Orchestration category leaders, today announced a definitive agreement to merge. This category-defining move forms a Revenue...

Business Wire
Jun 3rd, 2025
The Access Group Partners with Clari to Achieve Scalable Enterprise Revenue Growth

The Access Group's expansion with Clari underscores its commitment to driving predictable, repeatable revenue growth as it scales.

VentureBeat
May 6th, 2025
Korl Launches Platform Orchestrating Ai Agents From Openai, Gemini And Anthropic To Hyper-Customize Customer Messaging

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More. It’s a conundrum: Customer teams have more data than they can ever begin to use — from Salesforce notes, Jira tickets, project dashboards, Google Docs — but they struggle to bring it all together when crafting customer messaging that really resonates. Existing tools often rely on generic templates or slides and fail to provide a complete picture of customer journeys, roadmaps, project goals and business objectives. Korl, a startup launched today, hopes to overcome these challenges with a new platform that works across multiple systems to help create highly-customized communications. The multi-agent, multimodal tool uses a mix of models from OpenAI, Gemini and Anthropic to source and contextualize data. “Engineers have powerful AI tools, but customer-facing teams are stuck with shallow, disconnected solutions,” Berit Hoffmann, CEO and co-founder of Korl, told VentureBeat in an exclusive interview. “Korl’s core innovation is rooted in our advanced multi-agent pipelines designed to build the customer and product context that generic presentation tools lack.” Creating tailored customer materials through a multi-source viewKorl’s AI agents aggregates information from across different systems — such as engineering documentation from Jira, outlines from Google Docs, designs from Figma and project data from Salesforce — to build a multi-source view. For instance, once a customer connects Korl to Jira, its agent studies existing and planned product capabilities to figure out how to map data and import new product capabilities, Hoffmann explained. The platform matches product data with customer information — such as usage history, business priorities and lifecycle stage — filling in gaps with the use of AI. “Korl’s data agents automatically gather, enrich, and structure diverse datasets from internal sources and external public data,” said Hoffmann. The platform then automatically generates personalized quarterly business reviews (QBRs), renewal pitches, tailored presentations and other materials for use in important customer milestones. Hoffmann said the company’s core differentiator is its ability to deliver “polished, customer-ready materials” such as slides, narratives and emails, “rather than merely analytics or raw insights.”“We think this delivers a level of operational value that customer-facing teams need today given the pressures to do more with less,” she said. Switching between OpenAI, Gemini, Anthropic, based on performanceKorl orchestrates an “ensemble of models” across OpenAI, Gemini and Anthropic, selecting the best model for the job at the time based on speed, accuracy and cost, Hoffmann explained

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