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Overview
Cloaked provides a privacy platform that allows users to generate disposable, virtual identities for every online interaction. Through a browser extension and mobile app, the service creates real working phone numbers, emails, and passwords that route communications to the platform to keep a user's personal data private. Unlike standard password managers, Cloaked offers a comprehensive suite including data broker removal, dark web monitoring, and identity theft insurance. The company's goal is to give individuals total control over their personal information by replacing real data with secure, encrypted aliases.
About Cloaked
Industries
Data & Analytics
Consumer Software
Cybersecurity
Company Size
51-200
Company Stage
Debt Financing
Total Funding
$413M
Headquarters
Lowell, Massachusetts
Founded
2020
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Simplify's Take
What believers are saying
- Series B financing supports expansion from consumer privacy into enterprise security.
- Over 350,000 paying customers and 10 million identities prove strong demand.
- Data removal across 120-plus brokers creates a monetizable privacy bundle.
What critics are saying
- Apple, Google, and OpenAI bundle privacy features that weaken standalone demand.
- Major platforms can detect disposable identities and virtual cards, breaking core utility.
- Enterprise expansion collides with 1Password, Okta, and Microsoft Entra procurement controls.
What makes Cloaked unique
- Disposable identities replace real emails, phone numbers, usernames, and passwords.
- Zero-knowledge, end-to-end encryption isolates each user's data in separate databases.
- Browser extension and mobile app centralize aliases, monitoring, and password management.
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Funding
Total Funding
$413M
Above
Industry Average
Funded Over
6 Rounds
General Catalyst
Index VenturesIndustry standards
Benefits
401(k) Retirement Plan
Health Insurance
Dental Insurance
Vision Insurance
Flexible Work Hours
Remote Work Options
Home Office Stipend
Phone/Internet Stipend
Paid Vacation
Wellness Program
Mental Health Support
Conference Attendance Budget
Professional Development Budget
Growth & Insights and Company News
6 month growth
↓ -3%1 year growth
↓ -4%2 year growth
↓ -4%Cloaked, consumer privacy platform generating virtual personal identities. Here you'll find information about their funding, investors and team.
Cloaked, a consumer-focused privacy company offering bundled security solutions, has raised $375 million in Series B funding and growth financing led by General Catalyst and Liberty City Ventures. Participants include Lux Capital, Human Capital, and DuckDuckGo. Founded in 2020 by brothers Arjun and Abhijay Bhatnagar, Cloaked provides multiple identities, data removal, identity theft insurance, VPN, and AI-powered call screening. The company saw 10x growth last year and now serves over 350,000 paying customers, protecting 10 million identities and processing over 50 million spam calls. The funding will support expansion into enterprise security, offering employees identity and password management with scam alerts. Cloaked is also developing AI-powered screening for text, email and browsing, plus an AI agent for automated security actions.
Cloaked, a consumer-first privacy company, announces $4 million in seed funding to help people freely share their information while preserving privacy
Santa Barbara, California-based security and compliance company Theta Lake has raised $50 million in a Series B round led by Battery Ventures, with participation from RingCentral Ventures, Salesforce Ventures, Zoom Video Communications, and existing investors Lightspeed Venture Partners, Neotribe Ventures, and Cisco Investments.
BOSTON, Cloaked, a consumer-first privacy company that enables individuals to safely share personal data with people, has announced $25M in Series A funding.
Cloaked is Hiring for 11 Jobs on Simplify!
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About Cloaked
Industries
Data & Analytics
Consumer Software
Cybersecurity
Company Size
51-200
Company Stage
Debt Financing
Total Funding
$413M
Headquarters
Lowell, Massachusetts
Founded
2020
Cloaked is Hiring for 11 Jobs on Simplify!
Find jobs on Simplify and start your career today