Cloaked

Cloaked

Generates disposable virtual identities for privacy

Overview

Cloaked provides a privacy platform that allows users to generate disposable, virtual identities for every online interaction. Through a browser extension and mobile app, the service creates real working phone numbers, emails, and passwords that route communications to the platform to keep a user's personal data private. Unlike standard password managers, Cloaked offers a comprehensive suite including data broker removal, dark web monitoring, and identity theft insurance. The company's goal is to give individuals total control over their personal information by replacing real data with secure, encrypted aliases.

About Cloaked

Simplify's Rating
Why Cloaked is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consumer Software

Cybersecurity

Company Size

51-200

Company Stage

Debt Financing

Total Funding

$413M

Headquarters

Lowell, Massachusetts

Founded

2020

Simplify Jobs

Simplify's Take

What believers are saying

  • Achieved 10x growth serving 350,000+ paying customers protecting 10 million identities.
  • Secured $375M Series B led by General Catalyst to expand into enterprise security.
  • Enterprise product rollout enables CISOs to monitor employee risk and company-impacting scams.

What critics are saying

  • 1Password's superior password management and enterprise integrations erode consumer base within 6–12 months.
  • ProtonMail's free encrypted email aliases and 50M users undercut pricing, driving subscription cancellations.
  • Enterprise pivot fails as CISOs reject unproven scam alerts versus Okta, causing 20–30% churn.

What makes Cloaked unique

  • Generates unlimited real, working phone numbers and email aliases for each online interaction.
  • Removes personal data from 140+ data brokers, cleaning over 1 billion exposed records.
  • AI-powered call screening processes 50+ million spam calls annually with automated scam detection.

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Funding

Total Funding

$413M

Above

Industry Average

Funded Over

6 Rounds

Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Debt Funding Comparison
Coming Soon

Benefits

401(k) Retirement Plan

Health Insurance

Dental Insurance

Vision Insurance

Flexible Work Hours

Remote Work Options

Home Office Stipend

Phone/Internet Stipend

Paid Vacation

Wellness Program

Mental Health Support

Conference Attendance Budget

Professional Development Budget

Growth & Insights and Company News

Headcount

6 month growth

-3%

1 year growth

-4%

2 year growth

-7%
Dealroom.co
Mar 19th, 2026
Cloaked company information, funding & investors

Cloaked, consumer privacy platform generating virtual personal identities. Here you'll find information about their funding, investors and team.

TechCrunch
Mar 19th, 2026
Cloaked raises $375M to expand privacy bundle from consumers to enterprise

Cloaked, a consumer-focused privacy company offering bundled security solutions, has raised $375 million in Series B funding and growth financing led by General Catalyst and Liberty City Ventures. Participants include Lux Capital, Human Capital, and DuckDuckGo. Founded in 2020 by brothers Arjun and Abhijay Bhatnagar, Cloaked provides multiple identities, data removal, identity theft insurance, VPN, and AI-powered call screening. The company saw 10x growth last year and now serves over 350,000 paying customers, protecting 10 million identities and processing over 50 million spam calls. The funding will support expansion into enterprise security, offering employees identity and password management with scam alerts. Cloaked is also developing AI-powered screening for text, email and browsing, plus an AI agent for automated security actions.

Business Wire
Jun 9th, 2023
Cloaked Raises $4 Million to Help Consumers Take Control of Their Data in Real Time With Seed Round Led by Human Capital

Cloaked, a consumer-first privacy company, announces $4 million in seed funding to help people freely share their information while preserving privacy

N2K CyberWire
Mar 30th, 2022
Cisco Investments invested into Theta Lake, Inc. in $12.7M on Jan 1st 20'.

Santa Barbara, California-based security and compliance company Theta Lake has raised $50 million in a Series B round led by Battery Ventures, with participation from RingCentral Ventures, Salesforce Ventures, Zoom Video Communications, and existing investors Lightspeed Venture Partners, Neotribe Ventures, and Cisco Investments.

VC News Daily
Mar 30th, 2022
Cloaked Raises $25 Million In Series A Funding

BOSTON, Cloaked, a consumer-first privacy company that enables individuals to safely share personal data with people, has announced $25M in Series A funding.

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