C

Clouted

Distribution and growth tools for creators

Overview

Clouted builds distribution and growth tools for creators and their communities, blending fandom with new technology to help creators connect, engage, and monetize audiences through digital products and marketing systems. Its offerings include product sales, subscriptions, and partner-driven distribution, not a single consumer app. The tools let creators turn audience reach into a lasting brand by selling digital products, offering subscriptions, and running distribution partnerships through integrated marketing and commerce systems. Clouted aims to help creators grow sustainable businesses by providing scalable distribution and growth products that extend their reach and revenue.

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About Clouted

Simplify's Rating
Why Clouted is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsConsumer Software

Company Size

11-50

Company Stage

Seed

Total Funding

$11.5M

Headquarters

Los Angeles, CA

Founded

2024

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What believers are saying

  • Clouted raised $7 million from Slow Ventures in May 2026.
  • Management says Clouted generated over 1 billion views across 250-plus campaigns.
  • Forbes Asia named Clouted to its 2026 100 to Watch list.

What critics are saying

  • Platform algorithm changes at TikTok, Instagram, YouTube, and X can crush distribution.
  • Creator-supply dependence exposes Clouted if freelancers defect to rivals like Whop or Kajabi.
  • If entertainment brands pause spending, Clouted loses proof of virality and runway quickly.

What makes Clouted unique

  • Clouted combines AI campaign automation with 100,000-plus creators and clippers.
  • The Virality Engine launched in May 2026 across TikTok, Instagram, YouTube, and X.
  • It targets entertainment brands, with campaigns for Lionsgate, BMG, and Zedd.

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Funding

Total Funding

$11.4M

Above

Industry Average

Funded Over

2 Rounds

Notable Investors:
Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Above Average

Industry standards

$3.3M
$2M
$2.3M
$3M
$7M

Benefits

  • Unlimited Paid Time Off

Company News

Clouted
Aug 27th, 2026
Clouted named Forbes Asia 100 to Watch.

Clouted named Forbes Asia 100 to Watch. Eric Aaberg · August 27, 2026 Clouted named to Forbes Asia's 100 to Watch list for 2026. Clouted was founded on a simple bet: the brands and labels that win in culture, music, entertainment, and gaming are the ones that can get content in front of the right audience, fast and at scale. Since then, the company has built a platform that pairs a network of more than 100,000 freelance clippers with AI-driven optimization, turning a single piece of content into hundreds of pieces of short-form video distributed across the platforms where audiences actually spend their time. "We built Clouted because distribution, not just great creative, is what actually moves the needle for brands right now. Being named to this list is a signal that the model we're building is working, and it's still early." - Justin Banusing, CEO and Co-Founder, Clouted That approach is already working for the brands Clouted works with. Music label Liquid State and insurance technology company Corgi Insurance have both run distribution campaigns through the platform, and Clouted's clipper network has grown into one of the largest of its kind. The company came out of stealth in May 2026 with a $7 million seed round led by Slow Ventures, with participation from AppWorks, a16z Speedrun, and Peak XV's Surge, and has been building quickly since, out of its offices in Manila and Los Angeles. "Every campaign we run comes back to the same idea: meet audiences with the right content, on the right platform, at the right moment. Seeing that recognized by Forbes Asia is validating, but the real proof is in the results we're delivering for clients every week." - David Constantine Viray, CGO and Co-Founder, Clouted Forbes Asia's 100 to Watch list recognizes privately owned, for-profit companies across Asia-Pacific on industry impact, market fit, business model innovation, and growth, and this year's honorees span 16 countries and territories. Being named alongside them, and alongside fellow Philippine startup OneLot, is a marker of the same thing Clouted is focused on internally: the distribution model is resonating, and it's growing fast. What's next. This recognition belongs to everyone who has helped build Clouted so far: the team, the clipper network, and the brands who trusted the company early. Clouted is grateful for it, and isn't slowing down. Brands looking to see what Clouted can do for their next campaign can get in touch. Creators looking to get paid for short-form video can join the Clipping Program.

The Manila Times
Aug 25th, 2026
PH startups in Forbes Asia's 100 to Watch list.

PH startups in Forbes Asia's 100 to Watch list. August 26, 2026 TWO Philippine startups made it to Forbes Asia's 100 to Watch list for 2026, highlighting the growing presence of local ventures in artificial intelligence-powered marketing and financial technology. Marketing technology startup Clouted and fintech firm OneLot were included in the sixth annual Forbes Asia 100 to Watch, which recognizes small companies and startups on the rise across the Asia-Pacific region. The list featured companies from 16 countries and territories, with India leading with 19, followed by Singapore with 15, China with 10, Japan and South Korea with nine each, and Indonesia and Australia with eight each. Forbes Asia said AI-driven innovation was the dominant theme this year, with nearly a quarter classified as enterprise technology firms offering AI-related services. The companies featured have raised a combined $2.4 billion in funding to date, including nearly $1 billion in 2026. Clouted, which was founded in 2024 by chief executive Justin Banusing, was recognized under the enterprise technology category. The startup, which has headquarters in Manila and Los Angeles, operates a marketing platform that automates the creation and distribution of short-form videos. According to Forbes Asia, Clouted combines artificial intelligence with a network of more than 100,000 freelance video editors to optimize the distribution of videos across social media platforms. The company has run video distribution campaigns for brands including movie studio Lionsgate and Grammy-winning producer Zedd. ADVERTISING Clouted raised $7 million in seed funding in May in a round led by Slow Ventures, with AppWorks, a16z Speedrun and Peak XV's Surge also among its backers, Forbes Asia said. OneLot, meanwhile, was included under the finance category. Founded in 2023 and led by chief executive Harm-Julian Schumacher, the company provides working capital loans to used-car dealers in the Philippines. The fintech firm uses artificial intelligence and in-person vehicle inspections to assess dealers' inventories before extending credit lines secured by the vehicles. Forbes Asia cited research firm Mordor Intelligence, which estimates the Philippine used-car market at $6.3 billion. OneLot has raised $3.3 million in seed funding from investors co-led by Accion Ventures and 468 Capital, with Crestone Venture Capital and Everywhere Ventures also participating, according to Forbes Asia. Forbes Asia said companies were selected through submissions and nominations from accelerators, incubators, universities, venture capital firms and other organizations. To qualify, companies must be privately owned, for-profit ventures headquartered in the Asia-Pacific region, with annual revenue of not more than $50 million and total funding of not more than $100 million through Aug. 15. Companies were evaluated based on factors including their industry and regional impact, market fit, business model, innovation, revenue growth and ability to attract funding.

MarTech360
Jul 13th, 2026
Clouted raises $7M to automate viral marketing with AI-powered 'distribution intelligence

Clouted has closed a $7 million seed funding round led by Slow Ventures to develop its Distribution Intelligence platform. The AI-powered system automates viral content marketing for consumer and entertainment brands across TikTok, Instagram, YouTube, and X. The platform analyses content libraries and brand strategies to run multi-channel campaigns, using automated logic and a network of over 100,000 gig creators. It monitors audience signals, dispatches content variations dynamically, and feeds performance data back into its system to improve future campaigns. Since launching quietly in October 2025, Clouted has generated over 1 billion views across more than 250 campaigns in consumer tech, music, and gaming sectors. The funding will support scaling AI infrastructure, expanding the creator network, and entering streaming and gaming marketing sectors. Other investors include Gold House Ventures, Weekend Fund, LINE-Yahoo's Z VC, Gondor Capital, Iterative, AppWorks, Peak XV's Surge, and a16z Speedrun.

EcommerceNews Australia
May 21st, 2026
Clouted raises USD $7 million for AI marketing platform

Consumer and entertainment brands now have a new AI tool as Clouted secured USD $7 million to automate campaign planning, distribution and optimisation.

TechCrunch
May 20th, 2026
Clouted wants to take the guesswork out of making short videos go viral | TechCrunch

The video clipping startup raised a $7 million seed round led by Slow Ventures.

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