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Overview
Connexity is a performance marketing firm that helps retailers acquire new customers and grow sales. It runs fully managed retail growth campaigns using a mix of channels, including its premium publisher network, the ShopYourLikes social influencer platform, and Google Product Listings Ads, to place ads where high-value customers are active. The service uses sophisticated technology to optimize ad opportunities across these channels and manage campaigns at scale for hundreds of clients and thousands of product campaigns. Compared with others, Connexity combines a broad multi-channel reach with a managed, technology-driven approach and uses its established publisher network and influencer platform to reach hard-to-reach customers, including 40% of the Internet Retailer Top 100 companies and 1600 active campaigns. The company's goal is to help retailers find new customers and increase sales by delivering incremental opportunities beyond traditional advertising channels.
About Connexity
Industries
Data & Analytics
Consulting
Enterprise Software
Company Size
201-500
Company Stage
Acquired
Total Funding
$5M
Headquarters
Los Angeles, California
Founded
1996
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Simplify's Take
What believers are saying
- Connexity says it generates $5 billion in annual retailer sales, signaling durable scale.
- 2026 diversification into BNPL, shopping tools, and social channels expands monetization surfaces.
- Taboola reported Q1 2026 revenue growth of 9.1%, supporting Connexity investment capacity.
What critics are saying
- Taboola integration makes Connexity dependent on a larger parent’s strategy and capital allocation.
- Amazon and Google control cheaper demand channels, squeezing open-web performance marketing margins.
- If retailer budgets shift into retail media networks, Connexity loses its merchant acquisition engine.
What makes Connexity unique
- Taboola-owned Connexity reaches 100 million shoppers monthly across 6,000 publishers.
- It manages 1,600 direct merchants with guaranteed-performance retail campaigns.
- ShopYourLikes extends Connexity into influencer-led social commerce and creator monetization.
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Funding
Total Funding
$5M
Above
Industry Average
Funded Over
3 Rounds
Benefits
Health Insurance
401(k) Company Match
Paid Leave Benefits
Learning & Development Program
Flexible Work Hours
Wellness Program
Company Equity
Growth & Insights and Company News
6 month growth
↑ 7%1 year growth
↑ 7%2 year growth
↑ 7%Connex 360 is delighted to announce its strategic distribution partnership with EnGenius Technologies Inc., a renowned leader in cutting-edge connectivity solutions.
During her tenure, Connexity acquired Hitwise and promoted Montserrat to the role of HR Director, UK.
Taboola, the company that operates a popular grid-based advertising and content recommendation network across media properties, today announced an acquisition to expand its reach further into e-commerce, its first big move since going public in June by way of a SPAC: It is paying $800 million in a combination of cash and stock to buy Connexity, a marketing technology company that operates an retail- and e-commerce-focused advertising network. Connexity has been owned by Symphony Technology Partners since 2011.
Innovation and cybersecurity have, for some time been seen in opposition. However, according to Samuel Stuart, Director of Digital Identity at Mastercard, organisations must couple cybersecurity with innovation, in order to bring the issue front of mind.
Connexity is Hiring for 6 Jobs on Simplify!
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About Connexity
Industries
Data & Analytics
Consulting
Enterprise Software
Company Size
201-500
Company Stage
Acquired
Total Funding
$5M
Headquarters
Los Angeles, California
Founded
1996
Connexity is Hiring for 6 Jobs on Simplify!
Find jobs on Simplify and start your career today