Overview

CrowdRiff is a visual marketing platform for the travel and tourism industry. It helps destination marketing organizations, hotels, and attractions collect, manage, and share high-quality photos and videos from visitors (user-generated content) and owned visuals. It uses AI-driven insights to optimize marketing strategies and supports rights management for UGC. The platform offers visual performance analytics and easy sharing with journalists, PR agencies, and bloggers, all on a subscription-based model. The goal is to amplify word-of-mouth marketing and boost direct bookings by showcasing authentic travel experiences.