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DAT Freight & Analytics

On-demand freight marketplace with analytics

Overview

DAT Freight & Analytics runs the DAT Network, North America’s largest on-demand freight marketplace, linking shippers who need to move goods with carriers who transport them and brokers who facilitate transactions. Its core offering is a subscription-based platform that includes a robust load board and analytics tools, with DAT iQ providing market intelligence to help plan and optimize freight operations. The company differentiates itself by the size of its network, its long history dating back to 1978, and its focus on data-driven optimization and automation. Its goal is to make freight matching more reliable and efficient by improving visibility, reducing uncertainty, and speeding up the transportation process for brokers, carriers, and shippers.

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About DAT Freight & Analytics

Simplify's Rating
Why DAT Freight & Analytics is rated
B
Rated A on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsAutomotive & TransportationIndustrial & ManufacturingEnterprise Software

Company Size

501-1,000

Company Stage

Acquired

Total Funding

N/A

Headquarters

Beaverton, OR

Founded

1978

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What believers are saying

  • On October 13, 2026, DAT reported truckload rates rising as diesel topped $6.
  • July 23, 2026 Tai TMS integration broadened Convoy automation across more brokers.
  • June 25, 2026 Load Recommendations and June 11 reloads improved carrier engagement.

What critics are saying

  • Truckstop, OpenDeck, and 123Loadboard pressure DAT on broker vetting, mobile UX, and pricing.
  • Flexport sold Convoy in July 2025, signaling DAT must integrate a bought platform fast.
  • If DAT One loses load-board liquidity, DAT iQ and Outgo lose their distribution moat.

What makes DAT Freight & Analytics unique

  • DAT's August 13, 2026 reorg centralized AI, analytics, broker, carrier, and payments teams.
  • DAT One, Convoy, Trucker Tools, and Outgo create one freight-execution stack.
  • DAT iQ's $1 trillion dataset anchors real-time rates, benchmarking, and lane intelligence.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Short- and Long-term Disability Insurance
  • Parental Leave
  • Unlimited Paid Time Off
  • Paid Vacation
  • 401(k) Company Match
  • Employee Stock Purchase Plan
  • Flexible Spending Accounts
  • Health Savings Accounts

Company News

PCS Software
Oct 28th, 2026
The road to efficiency: choosing the best TMS for freight brokers.

The road to efficiency: choosing the best TMS for freight brokers. October 28, 2026 Most TMS roundups assume you're one of two things: a pure broker with no equipment, or a carrier that only moves its own freight. Plenty of you are both. You run your own trucks, and you broker out the loads you can't cover. That's where setups break. The fleet lives in one system and the brokerage in another. Dispatchers re-key loads, compliance gets checked in a separate tool, and nobody has a clear read on what each load actually earns. This guide covers what the best TMS for freight brokers should do if you're a carrier with a brokerage arm, and what to ask before you sign. Why one TMS beats two when you run trucks and broker freight. * One load, one workflow. Dispatch to your own driver or an outside carrier from the same system, without re-entering anything. * See margin load by load. Know what each load earns by customer, lane, and driver, including freight you broker out. * Compliance inside dispatch. Vet and monitor brokered carriers where your dispatchers already work, not in a separate tool. * One set of books. Customer invoicing, carrier payables, and settlements in one place. * One system to train, support, and pay for. What to look for in the best TMS for freight brokers. * Carrier onboarding and compliance. Look for FMCSA authority, insurance, and safety data at the point of dispatch, with rules you set. With PCS, you can set warn or block thresholds for CSA scores and safety ratings. Vetted carriers import in one click from My Carrier Packets or Truckstop RMIS, and Highway monitors carriers and flags fraud at load creation. * Dispatch for both sides of the business. Assign a load to your own truck or send it to a partner carrier from one screen, with carrier documents and invoices handled electronically. * Load board integrations. Searching boards in another window is lost time. PCS integrates with DAT and Truckstop, so you can find freight and check rates without leaving the TMS. With Cortex, DAT One loads show up in Opportunity Manager and Backhaul Booster, scored against your margin rules. (DAT One access requires a Cortex subscription and your own DAT One subscription. Truckstop access requires a Truckstop subscription.) * Margin visibility. You need to know which loads made money. Look for margin by load, lane, driver, and customer, and a way to score freight against your targets before you book it. * Carrier performance tracking. Scorecards on on-time delivery, invoice accuracy, and communication, with ranking thresholds that warn or block weak performers at dispatch. * Billing and accounting. Customer invoicing, carrier payables, and accounting integrations, with electronic documents and e-signature for carrier contracts. * Integrations. Your TMS should connect with the tools you already use. PCS connects to 70+ partners across ELD, fuel, accounting, ERP, and visibility. * Mobile access. For dispatchers, drivers, and owners who aren't at a desk. Also weigh ease of use, implementation support, and pricing. Pick something that scales if you add trucks, brokerage volume, or both. How smarter dispatch helps you move more loads. Opportunity Manager scores each load against your profit rules, including margin target, equipment fit, and reload potential, before your dispatcher touches it. The best freight rises to the top. Bad freight gets flagged before it's booked. Backhaul Booster helps fill the return leg so trucks don't run empty. The result is more margin per load and less time spent chasing freight. Questions to ask any TMS vendor. * Can I cover a load with my own truck or a partner carrier from the same workflow? * Can I see margin by load, lane, and customer, including brokered freight? * How do you vet carriers and monitor them after onboarding? * Which load boards integrate, and what subscriptions do I need? * What does implementation look like, and who supports PCS Software, Inc. after go-live? * What happens when PCS Software, Inc. add trucks or brokerage volume? Every empty mile costs more. Here's how to stop paying for them. You can't control the price of diesel. You can control how much of it your fleet wastes. Who PCS is built for. PCS TMS fits carriers and asset-based brokerages that run their own trucks. If you're a pure broker with no equipment, a brokerage-only platform may suit you better. If you run both, see how PCS TMS for Carriers and Brokers runs your fleet and your brokerage on one system. See how one TMS runs your fleet and your brokerage. Request a demo. Faq. What is the best TMS for freight brokers? The best fit depends on how you operate. Pure brokers need brokerage-specific tools. If you run trucks and broker freight, look for one TMS that handles dispatch, compliance, load boards, margin visibility, and accounting for both. Can one TMS handle carrier and brokerage operations? Yes. PCS lets you dispatch to your own drivers or outside carriers, vet brokered carriers, and track margin in one system. What's the difference between a broker TMS and a carrier TMS? A broker TMS focuses on sourcing and vetting carriers and managing customer freight. A carrier TMS focuses on fleet, driver, and equipment operations. If you do both, you need both in one system. How much does a TMS for a freight brokerage cost? Pricing varies by fleet size and modules. See TMS pricing.

The Trucker
Jun 25th, 2026
DAT introduces Load Recommendations to help carriers find freight faster in DAT One.

DAT introduces Load Recommendations to help carriers find freight faster in DAT One. Home > business - equipment & tech - truck driving job news > DAT introduces Load Recommendations to help carriers find freight faster in DAT One. Reading Time: < 1 minute PORTLAND, Ore. - DAT Freight & Analytics is announcing Load Recommendations, a new feature in the DAT One mobile app that displays a curated set of loads most likely to fit a carrier's truck, lanes, and operating preferences. "Finding the right load takes time, and for carriers, that time is unpaid," said Bill Driegert, executive vice president at DAT. "Load Recommendations now brings their most desirable loads to them quickly, so carriers can spend less time hunting and more time hauling." Instead of scrolling through every available load and filtering manually, carriers open the app and see their top opportunities the moment they sign in, with no setup required. How it works. Load Recommendations draws on several factors, including the carrier's equipment types, the lanes they typically run, and how they search for freight and engage with the DAT One marketplace. Then the app prioritizes loads that fit the carrier's operating pattern and automatically brings them forward. Recommendations refresh regularly and become more tailored as the carrier uses the app. Built for the mobile-first trucker. "For carriers who run their business from the cab, Load Recommendations delivers a tighter, more relevant set of loads to review at the start of each session; less time spent filtering, comparing and calling on covered freight; and better-aligned routing as the system learns their preferences over time," DAT said. Get started faster. "Load Recommendations is intended as a faster starting point, not a replacement for the carrier's own judgment about which loads to call on," DAT said. "Carriers retain full access to traditional search on DAT One whenever they want to look beyond the recommendations." Availability. Dana Guthrie is an award-winning journalist who has been featured in multiple newspapers, books and magazines across the globe. She is currently based in the Atlanta, Georgia, area.

Journal of Commerce
Jun 16th, 2026
Truck tech suppliers connect capacity, relationship management.

Truck tech suppliers connect capacity, relationship management. Visibility into individual shipments is important but not enough; shippers and carriers need better visibility into broader networks as capacity tightens. Photo credit: Miguel Perfectti / Shutterstock.com. Surface Trucking News Logistics Technology News Truckload With truckload capacity tightening and spot and contract rates rising, technology firms are racing to make finding, managing and paying for that capacity easier. The key may be building connections with more visibility into freight and capacity, and more trust. DAT Freight & Analytics last week introduced new features to its Convoy freight-matching platform to help carriers identify backhaul opportunities. Convoy's "reloads" feature has been expanded to give truckers visibility into backhauls earlier when booking freight. "Carriers want to keep moving, and every load matters," Bill Driegert, executive vice president for the Convoy platform, said in a statement. "Fuel costs... The page is only available to subscribers and 30-day free trial users. Please log in below to view the rest of this page. If you do not have an active account, please subscribe or begin a free trial today.

FreightWaves
May 19th, 2026
Roadcheck Week, Supreme Court ruling tighten US freight capacity.

Roadcheck Week, Supreme Court ruling tighten US freight capacity. Ken Adamo of EASE Logistics says rising enforcement, legal risk and seasonal pressures may push trucking rates higher heading into summer. · Tuesday, May 19, 2026 The domestic freight market is showing renewed signs of tightening as trucking companies navigate rising enforcement activity, volatile diesel prices, broker liability concerns and the start of the summer shipping season. Ken Adamo, who recently joined EASE Logistics as chief strategy officer, said Roadcheck Week enforcement activity last week pushed spot rates higher and heightened shipper concerns about securing capacity. "We saw enforcement levels tick up considerably," Adamo said during an interview with FreightWaves. "As a market that's already sort of short on capacity in the near term, it definitely pushed rates upwards. We felt that pressure here at EASE, for sure, in our buy rates and shipper nervousness for capacity." Ohio-based EASE Logistics is a multi-operational supply chain and transportation solutions provider. Prior to joining EASE Logistics, Adamo served in leadership roles at DAT Freight & Analytics and FedEx. The Commercial Vehicle Safety Alliance's annual International Roadcheck inspection blitz often sidelines trucks temporarily as carriers seek to avoid inspection delays or potential out-of-service violations. Adamo said even compliant carriers sometimes choose to pause operations during enforcement week to avoid disruptions. The tighter conditions come as freight demand enters the pre-Memorial Day shipping surge and as trucking markets continue reacting to a recent U.S. Supreme Court ruling involving broker liability. Supreme Court ruling could reshape brokerage sector. Adamo said the ruling is expected to increase pressure on freight brokers to strengthen carrier vetting and compliance procedures, particularly around safety and insurance standards. "I think for sure it's inflationary for rates," Adamo said. "I think there's a lot of brokers chatting with their insurance carriers this week and putting a plan in place." Adamo said brokers are increasingly competing for carriers with longer operating histories and stronger safety records, which is widening pricing differences across the carrier market. "You tend to see stratification within the carrier population," Adamo said. "These longer age-of-authority, higher-quality carriers were more expensive to begin with, and now they're just becoming even more expensive." He added that the ruling could eventually lead to more consolidation across the brokerage industry, particularly among smaller operators unable to absorb rising legal and insurance risks. Fuel prices, storms remain key freight market risks. Adamo said elevated diesel prices continue to pressure trucking operations and are causing some freight to shift toward intermodal rail, although service requirements are limiting broader modal conversions. "Anytime there's a fuel spike, you tend to see more intermodal," Adamo said. "There's still a pressure to keep delivery timelines, which becomes trickier when you mode shift over to intermodal." Looking ahead, Adamo said weather-related disruptions, including a potentially active hurricane season along the Gulf Coast, could further tighten trucking capacity later this year. "If we get a couple of tropical storms this summer that whack mainland U.S., I think it could keep things hairy for the rest of the year," Adamo said. He said many shippers entered 2026 expecting mid-single-digit contract rate increases but are now budgeting for increases in the low double digits amid tightening capacity and rising operational risk. Upcoming FreightWaves Events Fraud & Security Freight Fraud Symposium Double brokering. AI deepfakes. Identity theft. Freight fraud is an existential threat to the industry. Get ahead of it. May 20, 2026 Rock & Roll Hall of Fame - Cleveland, OH AI & Technology Supply Chain AI Symposium Past the hype. Join operators, founders, and enterprise leaders figuring out how to deploy AI in supply chain. July 15, 2026 The Old Post Office - Chicago, IL Rail & Policy Future of Rail Symposium Reshoring is rewriting freight demand. Join shippers, rail executives, and government officials to shape the next decade. July 28, 2026 The Signal at Chattanooga Choo Choo - Chattanooga, TN

Associated Press
Apr 24th, 2026
DAT Freight & Analytics integrates Convoy Platform with AscendTMS for automated freight brokerage

DAT Freight & Analytics has fully integrated its Convoy Platform with AscendTMS, a cloud-based transportation management system for small and mid-sized freight brokers. The integration provides access to vetted carriers and enables instant freight transactions directly within the AscendTMS workflow. The platform automates load posting, bidding, booking, tracking, documentation and payment. Brokers pay only for completed loads matching their pricing specifications, with no upfront costs or monthly minimums. AscendTMS users can access the integration regardless of whether they are DAT customers. The system aims to reduce manual work whilst providing fraud protection technology. DAT operates North America's largest truckload freight marketplace and is a business unit of Roper Technologies. AscendTMS is used by over 67,000 companies across 30 countries.

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