Dirty Hands

Dirty Hands

Natural foods field sales, brokerage, merchandising

Overview

Dirty Hands provides contracted field sales, brokerage, and merchandising services for natural foods. It helps brands and retailers by handling store visits, stock levels, shelf placement, and promotions at national scale. Its approach centers on serving Brand Partners, Retail Partners, employees, and communities, aiming to keep products visible and in stock without partners' day-to-day management. The goal is to support growth of values-driven organizations by improving visibility, shelf availability, and sales across retail channels.

About Dirty Hands

Simplify's Rating
Why Dirty Hands is rated
C+
Rated B on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Enterprise Software

AI & Machine Learning

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Milford, Connecticut

Founded

2014

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Simplify's Take

What believers are saying

  • Dirty Hands updated its site in August 2026, signaling active commercial operations.
  • Burgess now sells conventional-market access, broadening Dirty Hands' addressable CPG pipeline.
  • LinkedIn still lists Dirty Hands as industry-leading field sales, brokerage, and merchandising in 2026.

What critics are saying

  • Dirty Hands has no disclosed funding, making expansion dependent on customer cash flow.
  • The 2023 Burgess integration risks culture clashes and service dilution within twelve months.
  • Natural-channel concentration leaves Dirty Hands exposed if major brands in-source brokerage by 2027.

What makes Dirty Hands unique

  • Dirty Hands calls itself the only national natural brokerage with high-frequency merchandising.
  • Its 2023 Burgess acquisition adds conventional-channel sales strategy and retailer access.
  • It reaches Whole Foods, Sprouts, and 5,000 grocery stores nationwide.

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Benefits

401(k) Retirement Plan

Paid Vacation

Paid Holidays

Performance Bonus

Company News

Nosh
Nov 3rd, 2023
Dirty Hands Acquires Sales Consultancy Firm Burgess Strategic Advisors

Dirty Hands is expanding its range of client services in brokerage, merchandising and sales support with the acquisition of CPG sales consultancy firm Burgess Strategic Advisors.

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