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Overview
Dirty Hands provides contracted field sales, brokerage, and merchandising services for natural foods. It manages store visits, in-stock levels, promotions, and shelf placement across a national network to keep products visible and on shelves. It differentiates itself through a service-first ethos and nationwide scale, delivering frequent store visits and reliable shelf availability for brand and retail partners. Its goal is to help values-driven brands grow by reliably increasing in-store presence and sales across retail channels.
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Simplify's take
What believers are saying
- Dirty Hands updated its site in August 2026, signaling active commercial operations.
- Burgess now sells conventional-market access, broadening Dirty Hands' addressable CPG pipeline.
- LinkedIn still lists Dirty Hands as industry-leading field sales, brokerage, and merchandising in 2026.
What critics are saying
- Dirty Hands has no disclosed funding, making expansion dependent on customer cash flow.
- The 2023 Burgess integration risks culture clashes and service dilution within twelve months.
- Natural-channel concentration leaves Dirty Hands exposed if major brands in-source brokerage by 2027.
What makes Dirty Hands unique
- Dirty Hands calls itself the only national natural brokerage with high-frequency merchandising.
- Its 2023 Burgess acquisition adds conventional-channel sales strategy and retailer access.
- It reaches Whole Foods, Sprouts, and 5,000 grocery stores nationwide.
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